How The Text Editor Tags Behave
Published on October 31, 2014
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
In response to a concern on Text Editor icons,here is the simplest explanation I have come up with.
The text editor is composed of 13 html tags as shown in the image below. These tags are basically intended to define the appearance of the elements in a Web page. In most Wordpress themes I have tried and tested, the Text Editor tags supersede the formatting as defined in the Cascading Style Sheets file (style.css file).

HTML Tags Definition
HTML tags are code that shows how the components[text, paragraphs, images, etc] of a Web page is formatted. HTML tags are defined by the symbols less than (<) and greater than (>).
How the Tags Behave
1. b - Specifies bold text
Example: <strong>Bold text</strong> In Visual view: Bold text
2. i - Displays text in italic
Example: <i>Italic text</i> In Visual view: Italic text
3. link - Defines a link between a document and an external resource
Example: <a title="Negosyolink.com" href="http://negosyolink.com" >Click here</a>.
In Visual view: Click here
When visitors click on Click here it will be redirected to a website as what has been the value of href, in this case http://negosyolink.com.
NOTE: This can also be used to redirect your visitor to any content(page/post) within your website.
4. b-quote - Specifies a section [can be a paragraph or any exact wordings] that is quoted from another source
Example:
Here is a quote from SAMPLE Website:
<blockquote cite="http://negosyolink.com">
Indeed, opening your online business will bring some valuable returns to your business. ALWAYS KEEP IN MIND that the ULTIMATE GOAL of an ONLINE BUSINESS IS TO HELP AND GIVE VALUE. BE THERE WHEN YOUR CUSTOMERS CHECK ONLINE!
</blockquote>
----------------------------------------------
In Visual view:
Here is a quote from SAMPLE Website:
Indeed, opening your online business will bring some valuable returns to your business. ALWAYS KEEP IN MIND that the ULTIMATE GOAL of an ONLINE BUSINESS IS TO HELP AND GIVE VALUE. BE THERE WHEN YOUR CUSTOMERS CHECK ONLINE!
Ready to put this into action?
Start your free journey today — no credit card required.
5. del - Defines text that has been deleted in a document
Example: <del>Deleted text</del>. In Visual view: Deleted text
6. ins - Defines a text that has been inserted into a document.
Example: My favorite fruit is <ins>apple</ins>! In Visual view: My favorite fruit is apple!
7. img - Defines an image in an HTML page
Example: <img src="sampleimage.jpg" width="100" height="100">
In Visual view:

NOTE: It is the same effect when uploading an image using Add Media and viewing it in a Text Editor mode.
8. ul - Defines an unordered (bulleted) list
Example:
<ul>
<li>Banana</li>
<li>Apple</li>
<li>Orange</li>
</ul>
In Visual view:
- Banana
- Apple
- Orange
9. ol - Defines an ordered list
Example:
<ol>
<li>Banana</li>
<li>Apple</li>
<li>Orange</li>
</ol>
In Visual view:
- Banana
- Apple
- Orange
11. code - Defines a piece of computer code.
Example: <code>This is a sample code.</code> In Visual view: This is a sample code.
NOTE: Code tag is just a phrase which is possibly helpful in achieving richer effect with CSS.
12. more - Creates an excerpt out of any text/markup that precedes it
Example:
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis mattis.
<!-more->
Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio.
----------------------------
In Visual view:
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis mattis.
more..
Clicking on more will give the display below.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis mattis.
Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio.
13. close tags - Closes the open tag
Example: You have an open <strong> tag, clicking on close tags will create a close tag </strong>. - That is, <strong> </strong>.
Please feel free to write your questions or comments below, if you have any.
Hope this helps.
All the best,
Jhen
Share this insight
This conversation is happening inside the community.
Join free to continue it.The Internet Changed. Now It Is Time to Build Differently.
If this article resonated, the next step is learning how to apply it. Inside Wealthy Affiliate, we break this down into practical steps you can use to build a real online business.
No credit card. Instant access.