My Secret Magic Formula

You must be sworn to secrecy first before reading further.

I am going to share with you my Secret Magic Formula that helps drive traffic to your site.

Not only does it work on your blog post but it also works on sales pages.

Remember to not tell anyone! Shh!

If you do, they will attack

Okay here it is

Problem+Solution+Benefit+Call To Action

I have used this for years and it is one of the things that has helped me make money on the Internet over the years.

I use it writing any type of sales material and I also use it on my blog post. It is a proven formula.

1. You state the problem

People struggle to get traffic to a site.

People struggle to lose weight.

People struggle to keep their hair nice and soft

Whatever the problem is that you are going to solve in a couple of paragraphs tell them The Problem. Define it. Clarify it. Make it clear what the problem is

2. Tell Them Your Solution

People have places in their yard where there is no electricity Problem

Solar lights solve that problem by working where there is no electrical cords. Solution

Clearly state what the solution you have is. Not how it will help just what the solution is.

3. Tell Them How They Will Benefit

You do not talk about the features of the products or how great the company is.

Our solar lights can be run over by an army tank and it won't hurt them is about the features.

After placing these lights in the dark areas of your yard you will be able to see without running an extension cord on top of the ground. Now when the kids go out to play at night because of these solar lights you will feel better knowing that you can see them in they yard because of these solar light. Benefit

I see this mistake a lot where bloggers talk about how great and wonderful the program or product is instead of telling them how it will benefit them.

Using Wealthy Affiliate as an example.

The problem

Not knowing how to build a website

The solution

The training at Wealthy Affiliate

The Benefit

Now they can build a business the right way that can make money.

4. Call To Action

Do not assume that they know what to do. Tell them what the next step is. Fill out the form, click the link, whatever action you want them to take tell them what it is clearly. That one thing will change your conversions more than anything else. Give them a Call To Action.

Even if you are using a text link. Tell them to click the link.

One more thing

In the Call To Action give them a sense of urgency. Don't lie or make one up. Don't say limited time offer or offer ends in two days unless it is true. People can see right through that. You can give them a sense of urgency without making something up.

For instance using Wealthy Affiliate as an example, "Haven't you waited long enough to start building a business. It is time to start Click here to get started"

Now before anyone says there is a lot more to all of this, yes this is. Enough for several trainings but I am giving the simple side of it and hopefully it is easy to understand.

There are other formulas out there but this one I have used for years even in my blog post. It works over and over again.

I hope it helps you when you write your post in a way to get more sales from your blog.

Onward and Upward

Disclaimer: It is okay to tell others the lions won't really attack!