Target Audiences for Wealthy Affiliate

When you sit down and think about all the people in the world that would like to make more money, you could pretty much include just about everyone.

Every person from every little corner of the population could use extra cash and that is really the target audience. So in essence, your target audience consists of the close to 7 BILLION people that live this world, 5 BILLION of them have high speed internet and would love to have access to a platform like Wealthy Affiliate.

That is a pretty MASSIVE target audience, so within this tutorial I am going to give you a hand with some more targeted examples of audiences and show you exactly how to break them down.

Pretty big and pretty broad right? That was intended to prove the scale of the market that you can promote to, and within this section we are going to explain smaller more niche target audiences and also let you in on some ways in which you can research and market to these audiences.

When many affiliates begin to work on their keyword and industry research for Wealthy Affiliate research, they typically think of the most obvious marketers that are highly relevant to the services offered at Wealthy Affiliate. The main audiences that come to mind are:

  • Making Money
  • Work From Home
  • Internet Marketing
  • Affiliate Marketing
  • PPC Marketing
  • Email Marketing

These are fine and they are definitely targeted, however marketers typically run into a wall when they attempt to promote WA under these keywords as they are very competitive. They convert, but they are competitive.

Because of this, we recommend also venturing into other very targeted niches. I have included a list of these below:

  • Entrepreneur Programs
  • Website Marketing
  • Local Marketing
  • Social Media Marketing
  • Twitter marketing
  • Facebook Marketing
  • Linked In marketing
  • Email Marketing
  • Google Adwords
  • Google content network
  • BingAds
  • PPC Marketing
  • Clickbank
  • Data Entry
  • Home Business
  • Search Engine Optimization
  • Article Marketing
  • Getting Rich Quick
  • Become a Millionaire
  • Search Engine Marketing
  • Self-Employment
  • Affiliate Programs
  • Affiliate Networks
  • Wordpress Plugins/Theme/Hosting
  • Website Hosting
  • Website Builders
  • Internet Marketing Tools

These are all hot topics and highly related to what is offered within Wealthy Affiliate. Anyone looking for help in any of these areas can easily get help and get training within the Wealthy Affiliate community if you look a little deeper you find that there are even more than the obvious.

These can all be target audiences and I am going to show you how to elaborate on these in a second. However, there are complete demographics of people that should not be forgotten about. Massive groups of people that are looking for opportunities, to create businesses online or to expand their existing businesses online.

  • College Students
  • University Students
  • Retired Individuals
  • Middle Class Populous (large majority of US consumers)
  • Retired Veterans / Disabled Veterans
  • Disabled Individuals (who can work from their computer)
  • New Career seekers
  • Career Development/Advancement seekers
  • Laid Off Employees
  • Unemployment Benefits
  • People with massive hospital/health bills
  • Low Salary Employees
  • High Salary Employees that Want More
  • Minimum Wage Workers / McJobs
  • Passive Income Seekers
  • Residual Income Seekers
  • Baby Boomers About to Retire
  • People Who Vacation Lots (like the freedom)
  • Loans/Cash Advances
  • People with a mortgage
  • People that are forced to foreclose their homes
  • Debt Consolidation
  • People with Undesirable Jobs
  • Office Workers
  • People looking to win the lottery
  • Computer Jobs and remote jobs
  • People interesting in computer programming
  • Residents at business and Internet marketing schools
  • People looking to get a marketing, finance, or business education
  • Someone who wants to quit their job
  • Franchising/Franchisees
  • Ebay Sellers
  • Summer Job Seekers
  • Part-Time Employment
  • People seeking any type of employment!
  • Employment Search Engines (JobSearch, Monster,
  • Criminal Employment (employment for criminals)
  • People seeking post secondary education (can target University and College names)
  • Real Estate Investors
  • Online Surveys Takers
  • Related Forums and discussion rooms
  • TV Shows (Apprentice, Deal or No Deal, etc)
  • Famous Rich People (Donald Trump, Bill Gates, Rich Dad Poor Dad)
  • Hard Copy Books (The Art of the Deal, Buzz marketing, etc)
  • Affiliate Network Keywords (CJ, Clickbank, Linkshare, Shareasale, Kowabunga, etc)

These are some demographic based audiences that you can target. These above ideas alone will give you enough ammunition to promote Wealthy Affiliate for a lifetime!

With what we have already given you, you could easily scale a campaign to make over $1 MILLION per fact, if you put your effort into just one of these target audiences, you could likely make that with just one.

Remember, the average affiliate referral for Wealthy Affiliate is close to $150. Commissions and recurring revenue add up very quickly!

In the next section, we are going to elaborate on a few of these so you can get a better idea of how to research and find keywords within them, and and how to effectively set up campaigns targeting them.

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Recent messages
So while I understand how this works can anybody help me with how to make the most of only being able to put in 10-15 min at the beginning and ending of my day I knew it was gonna be tough but I didn't expect for the first person I asked to just assume that since I wasn't home or near a WiFi connection that I don't have a laptop when I do have a laptop and it is how I access this website most of the time since I found this web community. And since they assumed that and told me there was no way I could do this because I didn't have a laptop or desktop to work with it really made me wonder if this place is worth my time. I asked my question the only way I had available at that time so since the first person I asked wanted to show bias of device and means used to ask for help I ask the community. Any tips or tricks that y'all can think of to help me with remembering the information I took in when starting my day for when I can come back and do more at the end of my day would be very helpful. Please and thank you from the bottom of my heart.
verna8767 Premium
To be successful with your online business you will need to put forth some time and effort. There is a lot of hard work, especially in the beginning. However, you work at your own pace. The less time you put in the longer it will take you to reach your goals. But, this is not a race.

I would suggest you try to get in about 10 hours a week at least, but if you can't, do what you can. Maybe you have more time on the weekend.

Not quite understanding what you are saying about the laptop, but I think you are saying you do have a laptop. If that understanding is correct, you work on it when you can. If you don't have a laptop/desktop you can always do something different. There is someone here that actually goes to the library to use their computers.

Sounds like you didn't get a good first-time impression of WA. Let me assure you that the community here is very helpful to other members. I apologize if you felt something different from that. I have been here for three years and have felt nothing but encouragement and have received a lot of help from other members.

I hope that you will continue here at WA because I can honestly say that you can't get what WA offers from any place else. Sometimes people can't always express what they are actually trying to say in writing and sometimes it doesn't come out like we intend it to.

I would suggest that you concentrate on getting through the training. First the Certification Course and then The Affiliate BootCamp. Do the training step-by-step and don't skip around.

By the time you finish the course, you will have created your website and built out the content for it. The training is designed to get you where you need to be.

There are some great helpful members here and all you have to do is ask questions about anything you don't understand or need clarification on. We will be here for you.

Best wishes to you.
RAFStuart Premium
Think that I understand the question. When you study first thing in a morning, make some notes to jog your memory when you return at night. If it is going to take time, so be it. Though I am looking at boot camp as I can see myself eventually having a website devoted to WA, in addition to my other sites, I am only on lesson three in the certification site. Have been struggling with it, but i will get there. As i am sure that you will. We are all here to help.
JaneMahlehle Premium
very useful content. As i read through the discussions I uncover that if I don't have much experience on "making money online" it may be quite a task to produce regular content on the subject, thereby rendering it difficult to promote WA. That got me a bit confused for a moment but then, I thought...even if I were to write about something I am more familiar with and passionate about, like fitness and exercise, I would still need to do research so that I produce QUALITY content!

So, why not set a challenge and enter into the deep end but strive not to drown? get out of my comfort zone and get things done?

just my opinion...what do you think?
ExpatMark Premium
Good stuff. As a personal trainer, i train alot of the guards at the local Penal Farm. I am sure I can get a conference with their educational personel and get them to pay for a premium membership and teach this to inmates being released say within a year. Oh hell yeah!!! Referral City when they get out.
ABHI23790 Premium
Hi everyone,
Just started my journey at WA, right now getting trained at Affiliate Bootcamp, now while finding out the target audience and keywords, there are some keywords which have very few searches ie.<50 but google shows millions of results for them in a google search.

How can I find a keyword with very few google search results ??
onmyownterms Premium
You don't actually use Google for keyword research, you use Jaaxy. The results of a general Google search are not very accurate. Please use the tool provided for you to find the right keywords.
Robert-A Premium
Don't pay too much attention to google searches.
These results are based on a general keyword and related keywords that are used by countless people to find what they want.

Your ideal keyword would be one with over a 100 searches per month but under 50 for the QSR.
It may not have many searches but it will be easy to rank with.

You and your site are in this for the long term so the more articles you publish with different keywords the more your site and articles will appear in the search results.
Have a great Sunday.
ABHI23790 Premium
Thanks a lot !!
ABHI23790 Premium
Thanks a lot !!
Robert-A Premium
No probs - onwards and upwards.
Lsessions89 Premium
WOW!! Now it's really getting over my head, but I will NOT give up. Leveraging Key Words really got me. I guess I need to learn how to post a video on you tube. What does "pay per click promotions" mean? Are we supposed to be active on Facebook? I do have an account, but I haven't been on it in a couple of years. When I became Principal, about 5 years ago, I thought it was best to remove myself and I just never returned to it.
Triblu Premium
Hey Lisa,

The definition you requested is in the 1st screen print below.

You don't HAVE to be active on Facebook. However it can be another source of quality traffic to your website. It is best to create a Facebook PAGE so that you won't have to use your personal FB page thus you won't pester your FB friends.

When you are ready to take that step, there are loads of great tutorials offered on Facebook Fan pages right on WA. See the 2nd screen print below to see how you can access them.

Hope this helps you.