Target Audiences for Wealthy Affiliate

When you sit down and think about all the people in the world that would like to make more money, you could pretty much include just about everyone.

Every person from every little corner of the population could use extra cash and that is really the target audience. So in essence, your target audience consists of the close to 7 BILLION people that live this world, 3.4 of them have high speed internet and would love to have access to a platform like Wealthy Affiliate.

That is a pretty MASSIVE target audience, so within this tutorial I am going to give you a hand with some more targeted examples of audiences and show you exactly how to break them down.

Pretty big and pretty broad right? That was intended to prove the scale of the market that you can promote to, and within this section we are going to explain smaller more niche target audiences and also let you in on some ways in which you can research and market to these audiences.

When many affiliates begin to work on their keyword and industry research for Wealthy Affiliate research, they typically think of the most obvious marketers that are highly relevant to the services offered at Wealthy Affiliate. The main audiences that come to mind are:

  • Making Money
  • Work From Home
  • Internet Marketing
  • Affiliate Marketing
  • PPC Marketing
  • Email Marketing

These are fine and they are definitely targeted, however marketers typically run into a wall when they attempt to promote WA under these keywords as they are very competitive. They convert, but they are competitive.

Because of this, we recommend also venturing into other very targeted niches. I have included a list of these below:

  • Entrepreneur Programs
  • Website Marketing
  • Local Marketing
  • Social Media Marketing
  • Twitter marketing
  • Facebook Marketing
  • Linked In marketing
  • Email Marketing
  • Google Adwords
  • Google content network
  • BingAds
  • PPC Marketing
  • Clickbank
  • Data Entry
  • Home Business
  • Search Engine Optimization
  • Article Marketing
  • Getting Rich Quick
  • Become a Millionaire
  • Search Engine Marketing
  • Self-Employment
  • Affiliate Programs
  • Affiliate Networks
  • Wordpress Plugins/Theme/Hosting
  • Website Hosting
  • Website Builders
  • Internet Marketing Tools

These are all hot topics and highly related to what is offered within Wealthy Affiliate. Anyone looking for help in any of these areas can easily get help and get training within the Wealthy Affiliate community if you look a little deeper you find that there are even more than the obvious.

These can all be target audiences and I am going to show you how to elaborate on these in a second. However, there are complete demographics of people that should not be forgotten about. Massive groups of people that are looking for opportunities, to create businesses online or to expand their existing businesses online.

  • College Students
  • University Students
  • Retired Individuals
  • Middle Class Populous (large majority of US consumers)
  • Retired Veterans / Disabled Veterans
  • Disabled Individuals (who can work from their computer)
  • New Career seekers
  • Career Development/Advancement seekers
  • Laid Off Employees
  • Unemployment Benefits
  • People with massive hospital/health bills
  • Low Salary Employees
  • High Salary Employees that Want More
  • Minimum Wage Workers / McJobs
  • Passive Income Seekers
  • Residual Income Seekers
  • Baby Boomers About to Retire
  • People Who Vacation Lots (like the freedom)
  • Loans/Cash Advances
  • People with a mortgage
  • People that are forced to foreclose their homes
  • Debt Consolidation
  • People with Undesirable Jobs
  • Office Workers
  • People looking to win the lottery
  • Computer Jobs and remote jobs
  • People interesting in computer programming
  • Residents at business and Internet marketing schools
  • People looking to get a marketing, finance, or business education
  • Someone who wants to quit their job
  • Franchising/Franchisees
  • Ebay Sellers
  • Summer Job Seekers
  • Part-Time Employment
  • People seeking any type of employment!
  • Employment Search Engines (JobSearch, Monster,
  • Criminal Employment (employment for criminals)
  • People seeking post secondary education (can target University and College names)
  • Real Estate Investors
  • Online Surveys Takers
  • Related Forums and discussion rooms
  • TV Shows (Apprentice, Deal or No Deal, etc)
  • Famous Rich People (Donald Trump, Bill Gates, Rich Dad Poor Dad)
  • Hard Copy Books (The Art of the Deal, Buzz marketing, etc)
  • Affiliate Network Keywords (CJ, Clickbank, Linkshare, Shareasale, Kowabunga, etc)

These are some demographic based audiences that you can target. These above ideas alone will give you enough ammunition to promote Wealthy Affiliate for a lifetime!

With what we have already given you, you could easily scale a campaign to make over $1 MILLION per fact, if you put your effort into just one of these target audiences, you could likely make that with just one.

Remember, the average affiliate referral for Wealthy Affiliate is close to $150. Commissions and recurring revenue add up very quickly!

In the next section, we are going to elaborate on a few of these so you can get a better idea of how to research and find keywords within them, and and how to effectively set up campaigns targeting them.

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Recent messages
570butlerjo Premium Plus
I have thought of a target audience i have never been a patient person what a downfall this is my first real attempt to make money online but have been weanting to for years you all will here from me and i hope we can feed of each others learnings
Lhayes1 Premium
I need to tell everyone something, this is the second time taking this training,and I do not remember this part. I have tried my best to stay on coarse and do this right.I guess I'm just trying to point out how important it is to just be very careful to not treat this like some kind of race, but do the best you can to consume it all.
On a lighter side I decided to delete my first site because I had ended up with a URL that had a - in the middle and ended with .org, so I puchased Jaaxy 3 days ago and have been playing with it,and this is my new URL--

Regards leon
SCash Premium
good advice Leon this is my second time also, my wonders so this time I am trying to be more focused.
this feels like an open book exam. but even better, at home!!! so there is no rush to bring in the answers in. i have all the time i need to let it cook in my brain. in the end, i believe i will have a well prepared meal to sell.
Robert144 Premium
I also agree with Leon. We are creating a real business here at WA and it is going to take time and effort, but with dedication and hard work we can be successful. I have shifted my focus away from ideas like 'easy money' and 'passive income' long ago as I have found these opportunities to be shady at best or simply do not work. Instead, let's take the time to get this training right and build an online business we would be proud of owning.

I like your website name Leon, I still need to come up with mine.

WalterW1 Premium
I'm just starting to get a tiny view of an awesome picture that I have to seek how to set it up so it is fully operational in every respect. Yet, I see that it can be done even though I;m new to computers to be facing such a challenge at midnight this evening..
Yes, this must be a matter of prayer for all of us and the people that will be helped upon reaching the objectives in Christ Jesus Amen.
boomergp08 Premium
Making a website here at WA is so simple, anyone and everyone can do it, and you do not need to be tech savvy. If you can become a member of WA and comment here within this forum, you have more than enough knowledge to be successful at this.
ThomasPurtze Premium
This is very exciting to me. I am a retired and disabled physician who is living on Social Security Disability with no retirement income. I really want to make a significant monthly income so I can travel and fish all over the world!! Please tell me that is possible?? How much time and energy will it take.
MozMary Premium Plus
There's a lot happening these days in terms of chronic pain and chronic illness, with some big commission affiliate programs in the health niche - which seems indicated in your profile - however it is not get rich quick and content marketing involves writing quality original content to your site 3 times a week on average as well as going through and implementing the training here - time varies depending on the individual and their commitment. Big results posted recently by some fairly new people, while others struggle for longer - but it will depend as much on the person as the process...
VeronicasLuv Premium
That's a valid question, Thomas, but only you can answer that question. There are some who can only spare a few hours a week, while others can spend several hours a day going through the Certification and interacting with other members.

Since you're just starting out, perhaps you may just want to start out with just 2 or 3 hours a day, with the focus on the training. Maybe you can set aside 2 hours towards training and the other hour interacting within the community by reading posts. The beauty of this training is that you really can establish your own pace, so you can do as much or as little as you want. The important thing is that you fully understand each lesson before moving forward.

All the best to you, Thomas.
Awesome info again!

I believe I can target my nomad crew. There are many of us who live in our vehicles and seeking to receive additional income. Being a full time van dweller and Inspiring World Renown Speaker, I know this will be a great opportunity for myself.

Affiliate Marketing for Digital Nomads
Affiliate Marketing for Modern Day Nomads
Nomads Do Make Money!
Growing Visions and Earning Cash

(still taking notes)