Target Audiences for Wealthy Affiliate

When you sit down and think about all the people in the world that would like to make more money, you could pretty much include just about everyone.

Every person from every little corner of the population could use extra cash and that is really the target audience. So in essence, your target audience consists of the close to 7 BILLION people that live this world, 3.4 of them have high speed internet and would love to have access to a platform like Wealthy Affiliate.

That is a pretty MASSIVE target audience, so within this tutorial I am going to give you a hand with some more targeted examples of audiences and show you exactly how to break them down.

Pretty big and pretty broad right? That was intended to prove the scale of the market that you can promote to, and within this section we are going to explain smaller more niche target audiences and also let you in on some ways in which you can research and market to these audiences.

When many affiliates begin to work on their keyword and industry research for Wealthy Affiliate research, they typically think of the most obvious marketers that are highly relevant to the services offered at Wealthy Affiliate. The main audiences that come to mind are:

  • Making Money
  • Work From Home
  • Internet Marketing
  • Affiliate Marketing
  • PPC Marketing
  • Email Marketing

These are fine and they are definitely targeted, however marketers typically run into a wall when they attempt to promote WA under these keywords as they are very competitive. They convert, but they are competitive.

Because of this, we recommend also venturing into other very targeted niches. I have included a list of these below:

  • Entrepreneur Programs
  • Website Marketing
  • Local Marketing
  • Social Media Marketing
  • Twitter marketing
  • Facebook Marketing
  • Linked In marketing
  • Email Marketing
  • Google Adwords
  • Google content network
  • BingAds
  • PPC Marketing
  • Clickbank
  • Data Entry
  • Home Business
  • Search Engine Optimization
  • Article Marketing
  • Getting Rich Quick
  • Become a Millionaire
  • Search Engine Marketing
  • Self-Employment
  • Affiliate Programs
  • Affiliate Networks
  • Wordpress Plugins/Theme/Hosting
  • Website Hosting
  • Website Builders
  • Internet Marketing Tools

These are all hot topics and highly related to what is offered within Wealthy Affiliate. Anyone looking for help in any of these areas can easily get help and get training within the Wealthy Affiliate community if you look a little deeper you find that there are even more than the obvious.

These can all be target audiences and I am going to show you how to elaborate on these in a second. However, there are complete demographics of people that should not be forgotten about. Massive groups of people that are looking for opportunities, to create businesses online or to expand their existing businesses online.

  • College Students
  • University Students
  • Retired Individuals
  • Middle Class Populous (large majority of US consumers)
  • Retired Veterans / Disabled Veterans
  • Disabled Individuals (who can work from their computer)
  • New Career seekers
  • Career Development/Advancement seekers
  • Laid Off Employees
  • Unemployment Benefits
  • People with massive hospital/health bills
  • Low Salary Employees
  • High Salary Employees that Want More
  • Minimum Wage Workers / McJobs
  • Passive Income Seekers
  • Residual Income Seekers
  • Baby Boomers About to Retire
  • People Who Vacation Lots (like the freedom)
  • Loans/Cash Advances
  • People with a mortgage
  • People that are forced to foreclose their homes
  • Debt Consolidation
  • People with Undesirable Jobs
  • Office Workers
  • People looking to win the lottery
  • Computer Jobs and remote jobs
  • People interesting in computer programming
  • Residents at business and Internet marketing schools
  • People looking to get a marketing, finance, or business education
  • Someone who wants to quit their job
  • Franchising/Franchisees
  • Ebay Sellers
  • Summer Job Seekers
  • Part-Time Employment
  • People seeking any type of employment!
  • Employment Search Engines (JobSearch, Monster,
  • Criminal Employment (employment for criminals)
  • People seeking post secondary education (can target University and College names)
  • Real Estate Investors
  • Online Surveys Takers
  • Related Forums and discussion rooms
  • TV Shows (Apprentice, Deal or No Deal, etc)
  • Famous Rich People (Donald Trump, Bill Gates, Rich Dad Poor Dad)
  • Hard Copy Books (The Art of the Deal, Buzz marketing, etc)
  • Affiliate Network Keywords (CJ, Clickbank, Linkshare, Shareasale, Kowabunga, etc)

These are some demographic based audiences that you can target. These above ideas alone will give you enough ammunition to promote Wealthy Affiliate for a lifetime!

With what we have already given you, you could easily scale a campaign to make over $1 MILLION per fact, if you put your effort into just one of these target audiences, you could likely make that with just one.

Remember, the average affiliate referral for Wealthy Affiliate is close to $150. Commissions and recurring revenue add up very quickly!

In the next section, we are going to elaborate on a few of these so you can get a better idea of how to research and find keywords within them, and and how to effectively set up campaigns targeting them.

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sukumarth Premium
The best thing about revisiting a lesson here in WA is that there's always new to learn the second time around too. Funny, I had already covered this lesson but today when I revisit it, there are so many things I seem to have missed. Makes me feel like going back to the certification too :)
redcloud2015 Premium
This is why I love affiliate marketing they sky is the limit. WA to me has some of the best training to really zero in on any passion that you may be considering venturing into.

Upon on joining, I had no idea where to begin and I have used WA countless times for reference since becoming a member. Almost anything you may need to know about marketing is here.

It truly is evergreen since the good folks at WA are always changing as the industry does. Unlike some courses that end up being outdated within months.

Not to mention there are so many experts on so many topics here. So you can literally find help in any niche.

Isaac "Red Cloud" Johnson
ElianeLima Premium
I totally agree, Isaac.

I like to think of WA - among other things - as a modern encyclopedia. It is the first place I go when I need training on a specific topic or a definition of a term that is new to me.
Hi-Im-Fran Premium
I have my website (not completely developed), my direction and my target audience. I also have a long list of content ideas to keep me going for months. Now .....lets see if I can actually follow through and make the content make real sense when I put it in writing.
I am interested in helping veterans and others understand that there are legitimate businesses out there. I really like the underlying theme of WA that the training is all there to try without having a theme of buy, buy, buy. Or watching a 45 minute video only to find out it leads you to another buy proposition. Life is to short to waste time on FLUFF and no substance.
dagrinsonis Premium
Is it ok for me to target health and wellness business owners? I want to help personal trainers, massage therapists, yoga instructors, acupuncture professionals, physical therapists, holistic practitioners, nutrition and weight loss counselors, etc. to get found online whether thru their website or social media. I am passionate about health and wellness and since I have a massage therapy practice and have found some success in bringing in a lot of new clients, I feel like I can be a help to others. Thanks to my extensive learning here at Wealthy Affiliate all my websites sit on page 1 of Google and when searches are done my websites appear towards the top of Google. You see, when I first came to Wealthy Affiliate, my original website - well I was FORCED to change it over to Wordpress. I did not know a daggone thing about Wordpress. But I found Wealthy Affiliate and went through all the tutorials. I have since then added additional websites. The most fantastic thing I have found about the WA platform is the fact that when I have created a new website and took the time to actually set it up and write content, it IMMEDIATELY (within a week) was on the first page of Google! What the heck?! That is what finally totally sold me on Wealthy Affiliate and is the reason I continue to hang around month after month. Anyway, back to my question - Is it ok for me to target health and wellness business owners as my niche?
je721 Premium
Yes you can. In health and wealthnes niche you can target the audience for affiliate marketing not for WA. But I suggest you can still promote WA using Subdomain in WA. You may create subdomain for your domain. If your domain name is Https:// subdomain will be
May be it helps you.
SondraM Premium
Sounds like an excellent group of people to target. Your back ground will help you know and understand what they are looking for.
dagrinsonis Premium
Thanks @sondram
EricaCrystal Premium
can you expand on this, or point us to some training about this?