How the colour brown affects the senses

Brown is the colour of earth and can be seen in nature. It evokes strong evolutionary memories because to our brains because it suggests that food is ripe or edible

Associated with warmth and comfort, it can help people feel more comfortable and safe.

Use of brown on website

Good colour for sites where you're trying to promote a solid, reliable image.

After blue, men cite brown as one of their favourite colours.

Also good for sites associated with nature.