Step 3: Create the Lead Magnet

In this step, we’re creating our short report… and guess what every report needs?

Yes – a title! Let’s get ChatGPT to create one for us.

Now you have many interesting titles to choose from. We’ll go with title #2 - Smoothie Secrets: Conquer Food Cravings and Watch the Weight Melt Away! It has the advantage of highlighting the actual result, in this case “watch the weight melt away”. This gets the prospect’s imagination engaged.

We added the word “food” to the subtitle to make it just that little bit better.

Time to outline the report. Yoohoo! ChatGPT…. Get readyyyyy!

ChatGPT gives us an awesome outline…

With this outline, you have 2 alternatives:

1. You can write the report yourself using the outline for reference
2. You can ask ChatGPT to write the report for you.

In this example, we’ll ask ChatGPT to write the report for us. We’ll do this in blocks.

Asking ChatGPT to write out an entire report at once will use up the tokens fast and we’ll need to keep regenerating responses. So it’s better to do it the “slower” way.

When it comes to ChatGPT, the mantra is – “Slow is smooth… and smooth is fast.”

Let’s start with the introduction…

The introduction is good but the paragraph is a bit too long. To improve readability, we’ll ask ChatGPT to break it down into smaller paragraphs… and format the output.

“Fear not” seems to be a favorite phrase of ChatGPT. I’d remove it as it may have become a marker for AI generated text. Also, I just don’t like it. It sounds pompous.

The introduction is done. Now for the body. Since we’re looking to create a report that’s about 1,200-1,500 words long, we’ll ask ChatGPT to expand on each point.

Let’s do a word count check at Wordcounter

https://wordcounter.net/and see if it got the word count right.

That’s 1,494 words. Slightly longer than we expected. From here, you can manually edit the content and shorten it… or ask ChatGPT to do it for you.

ChatGPT even wrote us a conclusion, all on its own. Taking liberties… but we’ll let it be. Can’t be too hard on ChatGPT, can we?

This conclusion is good, but the goal of the lead magnet is to get us sales.

We’re promoting The Smoothie Diet… so we need a call to action (CTA) to tempt readers to click and visit the sales page.

Let’s ask ChatGPT to create one for us…

That’s brilliant! You can hyperlink the words, “explore The Smoothie Diet” or “Start your smoothie transformation now” and link either phrase to the sales page for the smoothie diet. Of course, you’ll be using your affiliate link here.

Get Image Ideas from ChatGPT

A report that’s all words will be dull and monotonous. Sprinkling a few images within your report will add a touch of color to it… and keep the readers more engaged.

If you’re wondering what images to use, you can ask ChatGPT for ideas…

Excellent. You can always find royalty-free images on Pixabayor use a stock photo site like Depositphotos.

Besides images that are used with the text, you’ll also need a cover image for your report.

Let’s ask ChatGPT for ideas…

So it gave us two ideas. We’ll choose the first one and ask it to create instructions for our graphic designer.

If you’re a graphic designer, you may not need this… but if you’re hiring someone from a site like Fiverr, it’ll help to give them an idea of what you need.

We followed ChatGPT’s idea and instructions and this is what we came up with…

Looks outstanding! Let’s see what we’ve done so far…

Here’s where we stand:

• ·We targeted an audience that has a specific problem.
• ·We chose a format for our lead magnet (short report).
• ·We’ve created a lead magnet to give away.
• We created an eCover for our report.