Are You Benefiting From Google Updates?

Last Update: March 25, 2019

In March 2019, Google released a large-ish update which shook up the search engines results pages (SERPs).

Of course, that means webmasters across the web are shakin' in their boots hoping their site doesn't get "hit".

Though Google has been vague on exactly what this update was all about, it didn't seem to target anything in particular. As far as I understand it, it was just an update to the "core algorithm", in an effort to provide better search results.

Past updates have targeted web spam, low quality content, black hat link building, or health & medical websites.

Though this March 2019 Core Update didn't target any specific group of websites, a number of people have been negatively impacted.

However, much like stock trading, when there's a loser there's a winner. For all those webistes that lose rank, there are websites that gain rank to fill page 1 of SERPs with excellent content.

Here's one of my side-project websites (note: these are traffic estimates from SEMRush, and not 100% accurate. It's just to show the trend).


I'm not the only one. I checked out a couple other WA member websites that I'm familiar with.

I have benefited greatly from Google updates in recent years, to the point where I look forward to them! I know that low-quality websites will be taken down a few notches, and I'm ready to take those spots!

However, this was not always the case!

Back in 2011 I was buliding low-quality links to all of my websites. When Google released Penguin and Panda updates, my sites were hit hard. I lost tons of traffic and revenue (more than 50%).

Those sites are no longer around. If I had been doing them according ot the WA training, I might have grown them to be 10x or 100x what they were in 2011. That's 8 years of growth!!!

Wealthy Affiliate Is About Building A Business

Wealthy Affiliate is about building a long term business you can rely on for income.

Reliable income is what will my mortgage for 30 years and I won't have to worry about Google updates every couple of months.

The Wealthy Affiliate training works! Keep following what Kyle teaches in the lessons, and take time to engage with the community from time to time. You'll see your traffic grow, your expertise solidify, and reliable online income will be on the horizon!

Are you benefiting from Google updates these days?

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Zarina Premium
I swear every time I start to break my records in terms of daily visitors, there's an update lol. After that there's a very minor decrease and then again I start crawling my way up.

Luckily, technology niches (well, photo gear to be exact) aren't as sensitive to Google updates as health and wellness sites.

But to be honest, I don't really freak out as much as other WA'ers because I know that I'm following all the rules and I provide extremely quality content, as best as possible.

And as Eddy below said, even if anything, Google eventually figures things out. So basically the fact that it's so smart is only a huge advantage for legitimate affiliate marketers!
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JTTStore Premium
Cheers Nathaniell, The very limited number of content pages that I have , are showing high up on page 1 of the rankings. So I guess that they like what I'm trying to do, which inspires me to do more.

Cheers, Duncan.

P.S. I don't seem to be getting your emails anymore ?
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nathaniell Premium
You may have reached the end of the sequence, but when did you join? Respond to the last email you received and I'll check it out.
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JTTStore Premium
End of the sequence, & here's me thinking you where emailing me personally. haha.

The last one was 14 March - Better keywords.

Cheers, Duncan.
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nathaniell Premium
haha. I guess I write my emails better than I thought! Glad to hear they felt personalized, but I'm sorry I had to break that 4th wall (or whichever wall it would be).

Yes, that was the last email in the sequence, but I'll be adding more in the future as I think of more ideas to write about!
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sgregcrx Premium
Yep,

The last few weeks have seen record traffic on my site. It's still pretty modest unlike the above examples, but it's rocketing to record levels.

I always seem to benefit from the updates.

I like to think because I focus on Helpful Quality Original Content when Google refines it benefits me as my site is better than the competition.

But maybe it's just luck and one day it will slap me down.


My Big worry with Google is they still focus on the big guys, and this seems to be getting worse. I am constantly outranked by really poor articles, rammed with ads to the point they are unreadable due to speed issues, but they rank because they are from CNN, Time, big newspapers etc...

It is very frustrating!
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nathaniell Premium
That's awesome Stephen. Glad to hear you're seeing a boost from these March updates.

If you are having a negative user experience, I think the problem will be corrected eventually. Who knows when, but Google always has an incentive to push quality, relevant content to the top (so they can sell more ads).

Sounds like you're doing everything right so far man!
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GarenArnold Premium
I understand totally. I remember back in 2012 there was a big update and it killed my big money site. It really sucks going through that.

I did learn a valuable lesson. Create high-quality sites and don’t use crappy backlink building tactics.

My site also increased after the last update. I too, look forward to this Google updates!
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nathaniell Premium
Same boat here man. Those 2011 2012 updates were brutal. I think a lot of people left online marketing for good after their money sites were destroyed.

Glad to hear you pulled yourself up by your bootstraps and are still in the game.
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GarenArnold Premium
I hear that. Those PBN got me, but I was down but not out.
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agychin Premium
Thanks, Nathaniell for the great advice and sharing. I trust WA is the greatest platform to achieve our goal in life. It's all in one stop platform for us to obtain knowledge and information. What's more to say, having an awesome community to support each other in one way or another.

Much appreciation,
Agnes
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nathaniell Premium
WA training is the best on the net!
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pasionazul Premium
Hi Nathaniell,
Google knows me very little yet. I hope to improve in the near future, I am working on that.
Claudio
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nathaniell Premium
Keep writing, and Google will get you know and trust you :)
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virgie60 Premium
Nathan,
Really didn't understand what Google Updates are and how I benefit. Can you tell me why I should get that?
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nathaniell Premium
A "Google update" is just an update to their algorithm. It changes how websites are ranked. They are always striving to push good content to the top, so if your website contains high quality content related to your niche, you benefit from these updates.

People who "game the system" tend to lose rank when these updates happen.
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virgie60 Premium
Ok Nate,
This is just another motivation to get/give high quality content right!
I mean it is not like I can sign up for the Google Update because it is an algorithm.
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ValerieJoy Premium
Thanks, Nathaniell for this information. It is very helpful and a reminder to watch out for Google and their updates. I can't report any effect from Google updates of recent times.
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hummingbyrd Premium
"Focus on quality content" - that is great advice. Thanks again Nathaniell.
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nathaniell Premium
Pretty standard advice, but it works!
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Johnpavich Premium
Traffic traffic I'am still trying to figure out why most of my posts are uncategorized, i know what it means and I googled how to fix it , but haven't yet do you know a way also ?
I named my posts, i don't get it ?

Thank you as always for your educational post !!!
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Johnpavich Premium
Thank you Marion i will definetly check this out
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Brenda63 Premium
That's what I need go do, follow the trainings and not deviate from that. Thanks for the tips.
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Hudson Premium
Great post Nathaniel. Still rebuilding my old site so no noticeable effects yet, but thanks for the details above.
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danijel95 Premium
Well, Nath, I actually saw a little drop in my traffic. I was recovering from that big update in August last year and I was recovering pretty good but now again this core update affects me -_-

I think that I have quality content but don't know how to avoid being affected by core Google updates.

I hope I will recover become some says it needs a couple of weeks to fully roll out so we will see.
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nathaniell Premium
I think because you have a health and wellness site, you are more exposed to these recent updates.

Focus on quality content that you will be proud of in several years, and eventually you'll see better results while the others (who focus on short term methods to game the system) drop off.
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EddySalomon Premium
Hell yeah I'm benefiting. My main site was suffering since December 15. I assumed it was just normal holiday decrease. But Jan came and went and the traffic increase was minimal not back to what I expected. The same happened in Feb.

I knew I hadn't deviated from what WA taught. So I didn't understand what was going on. I stayed the course and kept pumping out content. I did some improvements to help my mobile speed but it didn't dramatically increase my mobile speed score with Google. I hate their new lighthouse mobile speed score measurements.

But whatever. I knew I didn't do anything wrong and hoped that Google would figure it out. And then boom on March 12-13 my traffic went back to normal levels. And my new blog has seen even more traffic.

So it's been a win for me. I think when these updates happen the immediate thought is to have a knee jerk reaction. But I have found over the years if you are doing the right things, Google will reward you. And if you happen to get on the crappy end of a recent update but you know you haven't done anything wrong, then just keep pushing forward like I did. They eventually get it right. But it's annoying and hurts when they don't.
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nathaniell Premium
Good to know you're doing well with these updates Eddy. You are right that sometimes you gotta kind of wait it out, until the algorithms sift the sandbox and figure out what's good and what isn't.

I used to stress (and still do) when it seems like the work I'm doing is not paying off, but like you, I try to just say whatever about it, and do what I think is right.

I think that's a big transformation in my mentality about running a website. I used to be so locked in on traffic and profits that I wouldn't pay attention to creating stuff people actually wanted to read.

Good thing you didn't change things up too much in Jan/Feb, otherwise you might think the March traffic increase was a boost *because* of what you did, and that might have changed your whole game plan.
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EddySalomon Premium
Exactly Nathaniel. I've learned to be a lot more patient. I normally would freak out. But I think when you know you're doing the right thing, it helps you stay calm.
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jeanetteobas Premium
Thanks for sharing this!
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nathaniell Premium
Thanks for reading!
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