Yoast - Polishing Content for SEO
I feel I must share an exciting new discovery I have made in Wealthy Affiliate. Of course, my post is mainly for the newbies like myself but hopefully it will help someone.
Eversince, I started writing posts on my website and getting feedback from the community and my coach Jack Cao I've been wondering if I'm doing it right.
- Am I choosing the right Keywords?
- How is my sentence structure?
- Are my paragraphs too big?
Yes! On and on. I didn't want to have to do a writing course, as it would take me away from actually writing. But then my wonderful coach loaded Yoast SEO onto my website, it's FREE.
I still didn't get it and then I noticed the colored lights and a comment to the right of my posts, when I went into edit. OK? Readability (Orange) OK, SEO (red) Bad
My first reaction was, what, who cares? Then I scrolled down to the bottom of my post and clicked on the SEO and Readability tags and a list came up of all the problems with my post.
Well, not all bad! Each tag has a list of Problems (RED), Improvements (Orange) and Good Results (Green). There were a lot of problems and few Good Results but I could click on each problem, read about what it meant and how to solve it.
Woo Hoo, now we were cooking with gas!
I did wonder if it was too much work to fix everything but then I realized that I needed to understand what the problems were, so that I could move forward as a better writer.
Some keys of SEO and Readability that are covered
- Outbound Links
- Internal Links
- Title Keyphrase
- Subheading Keyphrase
- Meta Description
- Image Alt Attributes
- Keyphrase in slug
- Transition words
- Ease of reading
- Passive voice
- Consecutive sentences
- Subheading Distribution
- Paragraph Length
- Sentence Length
If you have ever wondered what these terms mean and why you need to know, Yoast will tell you.
Since I have fixed the problems in one of my posts, it has been indexed.
So, I will be spending the next week correcting the other 10 posts that I have written.
Then I will write my next post using the guidelines I have learned in this process.
If you are serious about becoming a great blogger and are reaching for that Google first page, look no further. If you type Yoast into the question bar you will see JasonGB has a terrific training post on how to load and use Yoast.
YOAST SEO is a very specific, personal teacher in your journey to growing your business and being successful in the internet world.
If you are having any difficulties or challenges with writing your content this will help.
Between the Spell, Grammar, Punctuation and Sentence Structure Icon and Yoast you will improve. Be patient and work your way through each point.
Wishing you all terrific success. Please comment and tell me of your experience with Yoast and how it has helped you.
Have a lovely productive day
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