Kyle teaches us from the start to learn about our audience. Many WA posts have also focused on this important element of our business.

It's not easy to do and it takes continuing research but we need to know our audience so we can provide the information they want and/or need.

Walt Disney certainly knew it. I want to share another great quote I saw when we were walking around DisneyWorld on our vacation a couple weeks ago.

Take a look:

He sure knew his audience and look what has happened.

Is it the happiest place on earth, as Disney advertises? Perhaps so! He built what he knew we wanted.