Niche Dilemma: Passion or Societal Trend Need
Niche Dilemma: Passion or Societal Trend/Need
I recently read a question that someone posted here at WA which I know to be a common question, so I thought I would write a blog answering that question and describe why I believe my answer is the correct choice.
The question was, "I am struggling with my niche idea. I have an idea for my niche, but it is not my passion. It is, however, a need that exists out there in our society. Should I go with the societal trend / need even though it is not my passion or should I follow a niche that is my passion?" Not sure if that is the exact phrasing, but that is the basic concept behind the question.
My answer that I gave was - GO WITH YOUR PASSION. Never go with what you think is "the need" or "the trend" - unless of course, "the trend" is your passion, but if it is not, then NO!. Here is the reason is a nutshell.
YOUR PASSION IS YOUR MOTIVATION!!
Think about the following and you will see (hopefully) what I mean:
- Your passion is what will get you out of bed an extra hour earlier to work on your niche website.
- Your passion is what will get you to sit at your computer after a long day at work and write a new post for your website.
- Your passion to reach out to others who share your passion is what will get you to read comments you got from your recent post on your website.
- Your passion is what will get you to write down ideas for your next blog post.
- And again I say, your passion is your motivation and without motivation, you have nothing!
So forget what is trendy or what is the current need out there, because trends come and go, needs come and go, but your passion typically will stay with you. And if you do develop a new passion, no problem. Just start a new niche website with your new passion. That is the beauty of belonging to WA, you can have a number of different websites.
I hope this helps some of you out with your decision making when it comes to what you should do for your niche site. As always, I am here to help.
Sincerely,
Steph
Recent Comments
25
Hello Steph!
So good to see you.
Thank you for your passionated post.
This is so very true.
:-)
So super good to see you too. How are you doing these days? What passion are you working on? What is your niche?
I still love being here at WA, had my 1st year celebration now in February. I have learned so incredibly much during this year. Since the beginning of this year I'm fully concentrating on my Easy Steps for Healthy Living Website. Taking part in Bo's GoGetter-Training helps me a lot.
For the moment I'm working on changing my theme. I want my website to look more professional, like your Legitimate Online Opportunity-site. I'll contact you when I have changed my theme, so you can have a look at it.
Here is my current website if you want to see it before I have changed it:
https://easystepsforhealthyliving.com/
Lots of work ahead. Have made a long list, and check off one thing after the other.
Steph, it's so great you are still around.
Have a great time!
:-)
Well said Steph! I can draw a parallel to my own niche page. Lost focus and energy to fight on. Now it's just there without a new context for over a month.
Hej Steen!
I had a look at your website and it looks very fine to me and you are posting regularly. Very consistently working, you are!!
:-)
Thanks Pernilla!
This is my Danish smoking stop page I refer to. I have not written on it for a long time now.
Although it is a very relevant niche for me
Steen
Then do like Steph says, concentrate on the website you are passionated about.
It's hard to help other people if you are not 100% convinced yourself.
Ha en bra vecka!
:-)
You are completely right Pernilla! I can always return to that page when I want to work on it again.
Du må også have en skøn uge
Which one did you take a peek at? My WA website? I actually have a bunch of websites going. What I need to do is try and scale down. The thing is I am also doing local SEO and website building. I am in the process of building a new website for a town here in New Mexico plus I am still trying to keep up with affiliate marketing and it can be hard.....but I am doing it. I also want to be more active again on WA like I was before. I miss being here. I love the people here. :) Anyways, thanks again!
In this case I meant Steens website. He's also a Scandinavian like I am. Nice to have contact and see eachothers achievements.
Of course I have looked at your websites too - see my answer above ;-) I have even bookmarked your Legitimate Online Opportunity-site already last year!
Yes I see you have many websites up and running. Can't imagine how you manage them all - I am still struggling with the first one!!
Take care and I hope you have time to relax in between all your projects and work.
:-)
Thanks again. I am going through and revitalizing much of my old content. I found training that Jay did one of his webinars a few months back on giving old content a new SEO Life. That is what is hard about having so many websites. Thanks again!
This is such good advice Steph! I AGREE! Of course if you have a passion that happens to address a need, then you really have a great combination! It worked for me!
A lot of people come here and seem to be trying to guess at what the hot trends are. I really think that is a bad idea, especially when you are new! If you work on a site that is your passion and learn the ropes, eventually you will be able to build more and more sites. You will be faster, more experienced and be able to sail through the process. You may be at a stage where you can outsource too. Then it would be fine to tackle a site about something that is trending. But when you are starting out it will be slow going. That is where you need your passion to keep you motivated!!
Jessica
Thank you Jessica. You are right about people coming here and trying to guess at what the hot trends are and they really should be sole searching on what drives them internally.
Thanks again!!
Thanks Michael. Good to hear from you. I have been away for a little bit. I had a surgery and other complicated health stuff, but doing better and I am back. :)
Yeah, that is pretty cool. We are the "Former Ambassadors Club" --We have our own club here at WA. Love that!! :)
Awesome post! A must for everyone starting out. This is one I learned the hard way... I had a blog that was my passion before joining WA and wasn't sure how to monetize it.
Full of ambition amd thinking I knew better, I shut that one down and started a blog about the importance of proper sleep.
I still find it to an interesting and important topic... but sifting through medical papers to make sure everything was properly sourced and accurate became old very fast.
Definitley choose your passion. If it's too competitive or you're not sure how to monetize... spend the time figuring out a way to make it work before jumping into a niche you don't care about.
Leave those niches for later when you can afford to outsource :-)
Thank you so much for sharing your story. I agree the need for proper sleep is better, but since it is a medical issue for the most part, if you are not a doctor, you would as you said, have to read through lots of peer-reviewed articles and dig through medical scholarly journals to find relevant information and yes, I can imagine that would get OLD - REALLY FAST! I used to be a librarian for a pharmacy department at a university, and some of the stuff that I had to sort through was boring and over my head...
But again, thanks for your input. That was awesome!
Steph!
I agree with this in principle but I have a question for you...
What if I have the solution to a societal problem that can bring great financial reward and motivate others, but, guess what, it's not my passion? :)
David
Well, I think if it is not your passion, you might become bored with it and drop it. You need to find what really makes you want to get up out of bed in the morning. I truly understand a need to solve societal problems, but if that is not what your passion is, then let someone else do it whose passion is just that. Everyone has their own passion, everyone is unique, everyone will find their own path to success, and some make take longer, and we will all make mistakes along the way, but if you stick to what really matters to you, to what gets you excited....a topic that you can talk on and on about.....then that is what you should shoot for...
I completely agree Steph. If you're not writing about something you are passionate about, blogging would it be a major drag in my opinion. It's hard enough when you do have that passion sometimes.
Erica
So true. It can be hard enough even if you do have a passion, because we all have a life outside of building an online business right? We have spouses, or boyfriends / girlfriends, children, moms and dads, friends that need our help with this or that, work-related stuff outside of WA, and other endless commitments, etc. Yeah, I know, it can be hard even when we have the internal drive and ambition to make it work. It was awesome hearing from you Erica. Stay in touch!
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So true
Thanks Steph
You are welcome Juliet.