Effective Use Of Keywords For Search Engines

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Choosing Keywords For Search Engine Optimization


Hi Folks

Choosing your primary keywords may be one of the most difficult parts of good SEO. It is however, one of the most important. When you begin optimizing your website for search engines, you will need to choose one primary keyword or keyword phrase, and four to six secondary keywords.

These keywords are going to be essential later on. You won't just use them for a single page on your website. Instead, they should feature prominently on each page of your website, or anywhere else you submit your articles. SEO isn't just for website content folks.

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With that in mind, look for keywords that will stand the test of time. Avoid keywords that are too general; you want targeted keywords for a targeted audience.

Your secondary keywords can be more flexible than your primary keyword or keyword phrase. Pick the words you believe people are most likely to use when searching for your product or information. You should ideally have between four and six secondary keywords, but don't overdo it as too many will end up diluting the importance of any of your keywords.


Look for a mix of general and specific secondary keywords. Better yet, make one or two of them keyphrases that blend the specifics of words together with the generalness of each individual word.

Once you have your keywords, don't limit them to just your website. Use your primary keyword phrase every time you link to your website. The right keywords, used in the right way, can be invaluable.

I hope you found this information useful and please do leave a comment below if you have your own opinion of the where and when and how to of using keywords.

Have a great week and be successful.

Robert Allan

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Recent Comments

57

Thank You Robert

Happy to pass on my tips and advice Juliet.
Thank you for reading.
Enjoy your Tuesday.
Robert

Great post Robert. Thank you for sharing. If it is OK with you I would like to pm you later on. Google can not verify my site same with bing and yahoo. Also I am unable to create an XML site map;

Hello Michael and thank you for stopping by.
Hope you went away with a better understand how to use your keywords to best effect.
I'm actually about to sign off for the night as its getting late.
Robert

Very Nice

Hi Sherman happy to point you in the right direction.
Thank you for your visit.
Hope your day is going well.
Robert

You taught me a lot I appreciate you sharing this with us.

No probs Robert and happy to pass on my tips and advice.
Keep the good blogs bookmarked for future reference.
Have a great day.
Robert

Great read, learning more and more from everyone here love this program.

Hi Jason and thank you for reading.
Hope the tips and advice help you with your own keyword SEO.
Always best to bookmark those blogs that you know will help you time and again.
Enjoy your day.
Robert

Hey Robert,

Thank you. This is very helpful and great reminder.

I have this bookmarked.

Have a wonderful week.

Monica

Monica dear lady, and how are you this fine Monday afternoon, well I hope and achieving success with your online efforts.

Always good to be reminded whats important Monica so yes best to bookmark the info you know will help you over and over again.
Have an awesome day.
Robert

Thank you Robert!

Have an awesome Sunday.

Monica

The sun is out here in Edinburgh and I will be off out soon to enjoy it.
Have a good one yourself Monica.
Robert

Thank you Robert! Will do...

Raining right now, some snow on ground. 4 Celsius so still beautiful out.

Monica

We have had snow in our Highlands for a couple of months now and the grass round where I live was white first thing this morning.

The forecast for the coming week is cold and windy so best look out the scarf and gloves.
Take Care.
Robert

I have been taught this before but a refresher course is always good. Sometimes a person can forget one of the points that are important.

Hello Travis
Thank you for dropping by and leaving a comment.
There are lots of blogs published with similar advice but as you say there's no harm in a refresher.
Hope the info will be of some use.
Have a good one.
Robert

Thank you, Robert, This helps to clear up some thoughts. Have a great Monday afternoon.

Laura

Hi Laura and thank for taking time out of your schedule to read my blog.
Its good that you have learned something.
Every little helps.
Hope you're having a great day so far.
Robert

So true Robert. Every bit big or small makes a difference.

Laura

Yes indeed Laura.
You keep those good blogs of mine bookmarked for future reference.
Now its almost time I was off home to make myself some dinner.
Maybe catch you later.
Robert

Thanks Robert,
It helps to understand what Google does with keywords.
Looks like there is lots of tweaking that can be done.
Appreciate you sharing some of the tools available for maximizing keyword effectiveness.

Hello Mich and thank you for reading and commenting.
Always happy to point people in the right direction so hope my info is going to be of some use to you.
Enjoy your Monday Mitch.
Robert

I'll make good use of this training, Robert! Marc

First to leave a comment Marc so thank you for your visit.
All good tips and advice for you to follow and best to bookmark it for future reference.
Enjoy your Monday.
Robert

Very concise and to the point

Hello Abdusalam and thank you for stopping by to read my blog.
Quite a few tips and advice in there for you to take onboard to assist you in your own online efforts.
Have a great evening over there in Malaysia.
Robert

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