Choosing The Right Colours For Your Brand

40
10.9K followers
Updated

Colours - The Success Or Failure Of Your Business

Hi Folks

I read a very interesting article today by Amanda Bowman about colours and how to use them promoting your brand and associated products.

You can access the article through this link -

http://www.sitepronews.com/2018/06/20/small-business-branding-what-color-says-about-your-business/

Have a great day folks and be successful.

Robert Allan


Right Click and choose whatever method you use to enlarge the graphics

I just use - View Image

________________________________

The Qualities of Color

Login
Create Your Free Wealthy Affiliate Account Today!
icon
4-Steps to Success Class
icon
One Profit Ready Website
icon
Market Research & Analysis Tools
icon
Millionaire Mentorship
icon
Core “Business Start Up” Training

Recent Comments

62

Thanks very much Robert for this helpful information. I have long been aware that colours play a big part in website design. In saying that, I've never taken the time to find out the actual affect each colour has in terms of visitors on a website. I've mainly stayed with blue, black and white background, which can be either okay, or monotonous.

So, there's no excuses now. You've provided all I need to know about the effects of different colours.

Valerie

Hello Valerie and thank you for your visit and for your input.
I'm at a slight disadvantage because I'm colour blind.
However as long as the word for the colour is there i can get by.
Blue and black are good colours to use and of course text on a white background is always best.
Have a great Friday evening. (9.45 am here)
The sun is out here so I will be out and about shortly.
Robert

Thanks for your response, Robert. In spite of your colour blindness you certainly do well with your websites.

As it was with you yesterday, it is sunny here this morning at 11.22 am. The sun is lovely but it is very cold indoors, unless I turn a heater on. Also last night the weather man on TV1 warned "enjoy the next couple of days as changes are coming". Anyway, I'll enjoy this sunny day and let the new days come as they will.

Have a nice weekend.
Valerie

My colour blindness is the usual ones for men - Green Brown, Red, Orange.
If I look too long at a whole lot of colours in one spot they all gel together into a mess.
But I know the sky is blue and the grass is green cos somebody told me so lol.

I only know one woman who is colour blind.

Our forecast is for a heat wave next week.
That will probably be our summer lol.
Have a great weekend as well Valerie.
Robert

Thanks Robert. I enjoyed reading your response, particularly about what someone told you. Lol

It seems as though your summers are like NZ summers - short and sweet! If only winter could be similar. I'd be happy to settle for Spring and Autumn to each be longer.

Enjoy the rest of your weekend.
Valerie

A beautiful day today so I will be off out on my bike soon.
I like to cycle out into the countryside and blow away the cobwebs.
Such a lot to see as well that you don't get the chance in a car and you can always go places traffic can't.
Have a great week to come Valerie.
Robert

What a wonderful way to spend a day. It brings back memories of times gone by.
You have a great week too Robert.
Valerie

I do a lot of cycling to keep my joints working.
I have Rheumatoid Arthritis.
I also have my exercise bike on which I do 5 miles each day.
Have a great Monday evening Valerie.
Robert

Well done, Robert.
Exercise is a great way to help the joints.
I used to have an exercise bike and it helped me to keep fit. I was much younger then, but could do to have the bike now. Alternatively, a treadmill would be helpful as the cold weather is causing pain in my legs, and one hand. I'm typing this wearing fingerless gloves. (Mittens, I believe they're called. But I relate those to kittens, which certainly does not apply to me!)
However, it's just a 'patch' and I'll get back to normal when the weather warms up, in about 2 months time.
Enjoy your day Robert.
Valerie

Hi Valerie
I'm thinking we are about the same age and the soreness and sometimes very painful 'Flare-Ups' come with age so we have to put up with it. (this is what my doctor told me)

I'm also thinking that your hand is probably getting the soreness from your wrist.
Some days I use the support in pic 1 but usually get by with an Elasticated cotton tube something like in pic 2.
Maybe something like pic 3 would help you.

Its another nice sunny day here so I will be off out again.
Have a good one yourself Valerie.
Robert

Hi Robert, Thanks so much for the pics. I was not aware of those aids, so that is good information to have.

What your doctor told you applies to me, too.

The great thing today is that it is beautifully sunny.

Enjoy your day Robert.

Valerie

No probs Valerie and they are quite good and low cost.

New Zealand dollar to GBP = £1 = $0.52 NZ
This will work out to about $20 NZ for the 1st pic one which is the most expensive.

Another good day today, the weather is spoiling us lol.
Have a good one.
Robert
PS
By the way I have a new follower from your neck of the woods.
I mentioned you live in New Zealand as well so you will probs get a Follow Request from her.

I also found another thing that might help your hands.
Its on sale in a catalogue we have here in the UK.

https://my.wealthyaffiliate.com/lindann53

Thanks Robert for the information on currency conversion, and the additional therapy gloves.

Thank you also for making the connection with Linda. She sent me a PM and said that a mutual follower had mentioned me. That is very nice. I have responded to Linda and no doubt I'll hear from her again soon.

This morning was very cold due to heavy frost. But, the sun is shining now and it is a lovely day.

Enjoy your day Robert.
Valerie

No probs Valerie.
Great day over here again so I'm off out.
Robert

This is a really interesting topic, Robert, something to experiment with. I think most of the time we choose colours intuitively but it's much better to be aware of the psychology behind it.

Yes indeed Beate and hope you went away with a few ideas on how you will use this psychology.
Have a brilliant Thursday and thank you for stopping by and for your comment.
Robert

I think split testing is the way to know if your audience really likes it.

Each to his or her own way of doing things Jhurreea.
I wouldn't discard the psychology behind colors until I have at least tried it out.
Enjoy your day.
Robert

Good charts Robert. How would you rank Gray?

That's a grey area Mike lol.
I am colour blind so I have a hard enough time getting them right but I can see Grey in all its shades.
Hope you're having a great Thursday so far.
Robert

My bad Robert I forgot you folks in the UK like grey over gray and colour over color! LOL

No probs Mike there are a lot of grey areas lol.
Now I'm about to get off this machine and into a hot bath.
Catch you another day.
Robert

Thanks Robert,
As I love this "color in marketing" post as I am a designer by vocation and passion. The practical benefits in using color to inspire action is ver compelling stuff and I am curious for more information. I will follow the link.

Much appreciation for your effort in sharing

Hi David and thank you for reading.
Hope you clicked through to the article.
Lots of useful info there for you to get your teeth into.
Enjoy your day.
Robert

Robert,
I did click through and it was informative...I love the idea that color affects us so. Look forward to more of your posts and certainly will be referencing the others.

Have a pleasant remaining week ...

Kind regards David

No probs David.
Onwards and upwards.
I'm off for the night now.
Robert

Thanks, Robert. I looked up the article. It is fascinating and I have saved it for later use.

Awesomeness!
Mojalefa.

Hello Mojalefa and thank you for your visit.
Hope you picked up some useful tips from the article.
Have a good one.
Robert

I did, Robert, I did.

Awesomeness!
Mojalefa.

Great and now onwards and upwards.
Enjoy your weekend.
Robert

I have been educated today! Thanks for the great information!

Hello Donald and thank you for your visit and comment.
Always happy to point members in the direction of good info that will help them.
Have a good one.
Robert

Thanks Robert. Interesting and something I will keep.
Sanders

Hi sanders and thank you for stopping by and for your comment.
Its good to try out new concepts now and again.
You never know but the tips and advice within the article could give your site a real boost in visitor numbers.
Hope your day is going as well as you hoped it would be.
Robert

Here is another chart of colors with corporate logos.

I like the top one Glen, mainly because I'm the most optimistic person I know.
Thank you for dropping by and hope you clicked through to the article for even more tips and advice.
Have a great Thursday.
Robert

Wow, thats a very interesting and informative article Robert

Hi Dave and thank you for dropping by.
Lots of good tips in the article and worth putting into practice to see if the theory works in practice.
I will be giving it a go anyway.
Have a good one Dave and thank you for commenting.
Robert

See more comments

Login
Create Your Free Wealthy Affiliate Account Today!
icon
4-Steps to Success Class
icon
One Profit Ready Website
icon
Market Research & Analysis Tools
icon
Millionaire Mentorship
icon
Core “Business Start Up” Training