My Formula to Rank No.1 On Google (Even More Revealed)

blog cover image


That’s probably the best way to start a “Partha Blog Post”.

You know you’re in for the long haul.

However, for those who know me well, you understand that a “Partha Blog Post” is fairly similar to “other” things in life.


So, please settle in, get comfortable, Ladies & Gentlemen I’m about to give you a HUGE insight into how I do things.

This follows on perfectly from my last blog post - How to Rank No. 1 in Google (Everything Revealed).

In that blog post I deconstructed a fairly new article I had written that was ranking number 1 for four different keyword phrases and receiving daily traffic.

That article is now 4 months old (today in fact) and has now received 780 visitors in the last 28 days (and only 47 of those visitors were YOU GUYS AND GALS).

Plus, it now ranks number one for SIX different keyword phrases.

This will definitely be 2,000-3,000 visitors a month for ONE article by the end of the year.

Basically, if you can produce 40-50 articles just like this you should be earning a full-time income.

Also the blog post I’ve mentioned above will include how and why I do article and keyword research the way I do.

So, no need for me to cover that again.

Anyway, back to the point.

Today, I want to walk you through the entire process of how I find an article to write.


However, rather than doing it for myself, I’m going to do it FOR ONE OF YOU.

I may actually make a series of blog posts like this one.

I know a lot of your niches and I have visited a lot of your websites.

This just goes to show what decent research skills can do.

I know where to find you…

So, I may choose YOUR niche next and find YOU a number one article to write.

And NO, I’m not taking requests, Hahaha.

Today's Blog Post is For...

So, in today’s blog post I’m going to research, find, and construct the outline of an article in the niche of a Wealthy Affiliate member.

This just so happens to be one my favourite WA members, and I’m sure she is a favourite for many of you too.

She happens to be helpful, kind, generous, cheeky, funny, and constantly picks on and bullies me.

This is kinda how I like my human beings to be.

I will not reveal any names, we shall just refer to this Wealthy Affiliate member as


I do believe this WA member has certain qualifications as a “herbalist”, whatever that means!

And just to prove how “easy” my process is, you should probably know that I know absolutely NOTHING about herbs, diddly-squat.

In fact, my only ever experience of herbs will be the copious amount of the illegal kind that I smoked in my late-teens and twenties - but that’s another story altogether.

Okay, let’s get on with it then.

I’m Going to Choose CHAMOMILE

I had to actually check whether chamomile was a herb, and I’m still not entirely sure to be honest.

This goes to show just how little I know about this subject.

And yet, I’m going to prove to you just how easy it is to research and write about.

Okay, my method of keyword research involves using Google Autosuggest and my list of 49 words, otherwise known as “Partha’s Potion”

You have access to all 49 words I use in my Keyword Research Series Part 2.

Basically, the reason I use Google autosuggest is because Google is SUGGESTING actual phrases to me that actual real people search for.

For me, this is a far more accurate representation than any keyword tool will EVER be able to tell me.

As I always say, if you want to find out something then go to the source.

And the source here is Google.

My favourite word to input into Google Autosuggest is “WHY”.

Basically, it’s one of the first words we all learned as a child (after mama and dada).

And there is nothing more annoying than a child asking you “WHY” about 7,926,763 times.

Plus, it appears you can find a huge number of articles to write based around this one simple word.

I would say you can further extend this to:

  • “Why Does”
  • “Why Can”
  • “Why Can’t”
  • “Why Isn’t”
  • “Why Am”

And the list goes on-and-on.

Anyway, so I input just the words “Why” and “Chamomile” into Google (remember to open an incognito tab/private browsing).

Here’s the results:

Some fairly decent results there, but these all seem a little “too obvious” to me.

Even me, with my limited “herbal knowledge” knows that chamomile is typically used in tea to aid sleep, and used naturally for babies.

So, I now go through “alphabet soup” while placing each letter of the alphabet after the word “chamomile” to see what google SUGGESTS (Remember these suggestions are based on what REAL people are searching for).

Here’s “a”:

And here’s “b”:

I didn’t really like a lot of these, so I continued all the way through to “p” and then I found something I liked (actually that’s a lie - I actually checked my competition on page one of Google and it wasn’t until I got to “p” that I found something decent, LOL).

Here’s “p”

I’ve found my article, “Why is My Chamomile Plant Drooping?”

The Most Important Aspect of Keyword Research

Now remember, the most important part of keyword research has nothing to do with AVG, TRAFFIC, QSR or SEO values in Jaaxy.

The most important factor is YOUR COMPETITION ON PAGE ONE.

I have spoken of this many times in the blog posts I have linked to above, so no need to cover old ground again.

But don’t forget, even if you find a “keyword” in Jaaxy that has a QSR of 12, this means nothing.

If page one of Google is full of authority websites then it’s going to be extremely difficult for you to rank that keyword.

In fact, it could take years before you rank that keyword.

ALWAYS ALWAYS ALWAYS check page one of Google for your competition.

I will only ever write an article around a keyword if the page one of Google has “user-generated content”.

This means question and answer websites, forums, and social media sites.

So, if you find AT LEAST 2 of these on page one, then write the article.

I’m talking about Quora, Reddit, Facebook, Pinterest, Twitter, Instagram, and Niche-Related Forums.

If you find at least 2 of these on page one you are VERY, VERY likely to rank on page one for that phrase.

If you find 7 or above, you can pretty much guarantee NUMBER ONE ranking for a well-written article.

You also want to check the other articles on page one to see if they have actually “answered the keyword query”.

With our, “Why is My Chamomile Plant Drooping?” phrase we have struck ABSOLUTE GOLD.

I’ve found 4 user-generated sites, i.e. Reddit and 3 forums.

How do I know these are forums?

You’ll see the word “forum” or “discussion” or “posts” somewhere in the search results.

Plus, no other article is specifically answering the question.

There’s “Why is My Herb Plant Drooping?”” or “How to Grow/Care For Chamomile?” but no-one seems to specifically focus on

“Why is My Chamomile Plant Drooping?”

If you write a decent article for this, you can pretty much guarantee GOOGLE NUMBER ONE ranking.

Here’s some images to show what I mean.

Reddit ranked Number One

2 Forums ranked at position 4 and 5

Two more forums at position 8 and 9 and position 7 is an authority website, but it doesn’t “answer the query”.

Here’s the article that has won the Featured Snippet. So, it doesn’t actually answer the query and the “article” is less than 100 words long - you can write a better article than that.

Here’s what I would deem the best article on page one of Google (ranking position 2), this is your only competition, although this article focuses on the Chamomile plant “dying” as opposed to “drooping”, so still not 100% relevant.

How to Structure the Article

I use the content from the forums and other articles for my research into writing the article.

And I have found 7 reasons why a chamomile plant could be drooping (and remember I know NOTHING about any of this stuff).

These 7 reasons form my subsections and they are:

  • Overwatered
  • Underwatered
  • Root Shock (digging up the plant and moving it to another place)
  • Aphid Infection (getting attacked by ants which you’ll be able to see)
  • Lack of Nutrients (a great way to include an Amazon affiliate link for plant and herb nutrients)
  • Botrytis Blight (a fungal infection, again Amazon affiliate link possibility)
  • Powdery Mildew Chamomile (another fungal infection and opportunity for Amazon)

I’ve explained in the blog posts I’ve linked to above how I structure my articles, but here’s what it would look like:

So, I would write a quick introduction under the title.

I would probably start off with:

Ever wondered, “Why is My Chamomile Plant Drooping?”

This satisfies meta title, meta description, etc. (although I no longer deem these as necessary in 2021, but that’s a COMPLETELY different blog post altogether).

However, I know most of you love your SEO plugin and follow it to the tee (I don’t btw).

Then, as I’ve mentioned I would “answer the query” immediately under the H2 tag.

This would probably look something like this:

“The main reason that your chamomile plant is drooping is typically because you’ve either overwatered or underwatered it. Brown leaves will indicate overwatering and yellow leaves will mean that your plant is underwatered. The drooping could also be caused by root shock, aphid infection, a lack of nutrients, or certain fungal infections”


And if you remember from my previous blog post I will colour this “answer to the query” in a bright-coloured block.

I am literally highlighting this to tell Google, “Hey Google, here’s the answer to the query, please give me the featured snippet”.

Then I simply fill in the blanks.

My introduction is no more than 100 words, my highlighted answer was 52 words, and my “Final Thoughts” will simply summarize what I’ve said in the article, so perhaps 150 words.

So, that’s approximately 300 words (okay 302, stop nitpicking).

I now have 7 subsections to “fill in”.

This requires no more than 150-200 words for each.

So, once that’s done I have an article of between 1,350 to 1,700 words and it will be better than anything else on page one of Google for the query, “Why is My Chamomile Plant Drooping?”

I also happened to find something that a Reddit user said that made me laugh and I will definitely paraphrase and use it in my article.

It basically said something along the lines of, “Oh don’t worry too much about it. Chamomile is definitely the biggest drama queen going. Mine looked on its last legs, about to die, I watered it, and 10 minutes later it sprung back to life. Definitely a Drama Queen.”

What Next

If I was the Empress of the Herbs I would probably pick 10 herbs to start with.

So, Chamomile is one.

I would then use “Partha’s Potion” of keyword research to find 20-25 Google Autosuggest queries.

I would then write an article around each of these queries using the exact same formula as above.

You then do this for the next 9 herbs.

This will give you a total of 200-250 articles.

How long that takes is down to you.

For me, that’s probably around 7-9 months of work.

If you want to make this an authority site, you continue doing this for as many herbs as you can.

I would always pick one herb, e.g. Chamomile, and write my 20-25 articles around this herb first.

Basically, all that research is fresh in my mind and this can help to write subsequent articles with my new found knowledge.

Once my Chamomile articles are done, I move onto the next herb, let’s say Ginseng.

I then use the same process to write my 20-25 articles around Ginseng.

And so it goes on.

These articles can be interlinked with each other.

Plus, you can find affiliate products to promote, either with links in some of these articles, or a complete separate review-type article:

“How to Grow Your Own Chamomile Plant - Here’s Everything That You’ll Need”

And that’s it.

That’s how I would research, structure, and write articles.

You simply do this over-and-over-and-over again.

Final Thoughts

So, there you have it.

That’s my formula fully explained.

Nothing mind-blowing or magical.

But trust me, it works.

I’ve explained in my previous blog posts that I typically find “keywords” (really they are just questions that Google is suggesting to me).

I plug these into Jaaxy and get <10 for traffic.

So, most people would ignore these phrases and move on trying to find something with good “traffic” “QSR”, etc.

But none of this bothers me, I don’t get my Googles in a twist.

I write these articles day-after-day, rank on page one of Google within a month or two (this can take more time depending on the age of your site and how much content you have on it), and then I receive hundreds, if not thousands, of visitors every single month TO EACH ARTICLE.

Remember, Google Autosuggest is Google showing you what REAL people are typing into the Google Search Bar.

That’s it.

I’m done.

Thank you for staying awake.

Thank you for reading.


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Recent Comments


Thank you. This is really great info. I'll need this to get my posts ranked higher than i am currently seeing.
One question, what about Youtube videos? I see quite a few pop up on the first page. I'm guessing similar in nature to the forums and Reddit. With ours focus here at WA on the web page but I wanted to ask.


Again this is just great stuff!

I have a question;
While being in the incognito mode/window and doing the alphabet technique:
Does it make sense to change the Regional Settings?

Especially when searching for English suggestions and you are located, in … Poprad - The High Tatras, Slovakia (as an example)

To get the most accurate suggestions, I believe for all of us that are not located in English Speaking country, we should change the regional settings, to for example the USA, or something.


Hi Michal,

Yes, I believe you will have more accurate results for your target region if you switch your search settings ...

Hey Michal,

It very much depends on who your target audience is.

For most niche websites I have created I am specifically looking at a global audience.

And it just so happens that the US produces the most traffic and sales in pretty much every (global) niche.

So, once I go into incognito mode I immediately type into the browser to ensure that I am using Google US for my research.

That said, I have helped out a few local based companies who were specifically looking to target customers in London and the surrounding areas.

So, for these searches I would type in Google UK.

Plus, as Rohan has mentioned, you have the ability to also switch search settings for your target region.


Fantastic Partha,

I'm bookmarking this! I could never understand Jaaxy and how to rank with QSR etc.

Most of the time, I would type a keyword to do with my niche and phrase it to my liking. In the beginning I was ranking on Page 1 of Google, but slipped off.

I have learnt a ton of tips from this post. It's absolutely brilliant.

Thanks for sharing and I hope to have much more traffic coming in from this moment on. Can't wait to get started on my 250 articles!


Stella, may I humbly suggest that you read all of Partha's Potions in this series.

You will not be disappointed.


Aaww, you're welcome Stella.

I think the best advice I can give anyone is to stop writing for software and algorithms, and bring the "human element" back into your writing.

Anyway, stop chatting, and get on with your 250 articles, Hahaha.


Hiw do you do that? Hahahaha

I was just replying to Stella and then your name and comment appeared out of nowhere, as if by magic!!!

The Lady of the Islands has some mysterious magical powers.

Anyway, next installment just published a couple of hours.

Today's post has got YOU written ALL OVER IT. Lololol


It's a good thing that I am standing, Your Majesty.

I was just sharing with Zach the position I adopt when I write.
Bar table, standing, facing our Northern Range, 5 lb weights nearby, a gallon of lemon water to hydrate.

The Devil is in the detail.

You are not going to distract me, Prince Partha.
Nice try.

I have a blog post to finish (writing 2 today) and then I will relax and soak it all in.

5:30 PM in England.
Have a good evening!

Lady of the Islands


Great post. extremely helpful .I think I have a better understanding of keyword research now. Before we were taught that the main thing to focus on was the QSR and keeping it under 100 as newbies. Another thing I do , is reject a phrase or keyword with

Hey Michael,

You're welcome and thanks for your kind comments.

Yes, for me, I'll always target a particular phrase IF IT MAKES SENSE.

To be honest, just because a keyword tool says there isn't much traffic, this doesn't mean that people aren't searching for it.

It simply means that the keyword tool doesn't have enough data to formulate an opinion.

So, anything you find in Google Autosuggest is specifically there because people have typed it into the search bar.

Therefore, people want to know about this.


Thank you

Love this post, thanks ... especially the 'competition on page one' piece.

Is it worth using a tool like ahrefs to estimate the authority on page one?

Is it enough to look at the authority of the TLD?

Or do you just go with the '2 sites' rule for UGC and forget about attempting to collate some metrics on authority?

Thanks again :-)

Hey Rohan,

You can certainly check the authority.

You also have the ability as a premium member to use the "Search Analysis" function in Jaaxy.

Plug in your phrase, you should get a list of the top 10 ranked articles and you can base "authority assumptions" on number of backlinks and alexa ranking.

Greater number of backlinks and lower alexa ranking will indicate higher authority.

That said, Quora, Reddit, and many forums will also fit this metric, but because the content is "user-generated" it isn't typically view as authoritative or expert in nature.

For me, I always like to read the articles and see if they actually answer the searcher query.

More often than not, a site with rank because of "deemed authority", but may not even answer the searcher query.

So, if you produce an article that does, you have a great chance of outranking an authority site.

I know in one of my previous WA blogs I discussed this and explained that there is a way to outrank an authority site.

So, always check for user generated content on page 1, but also have a quick scan of the other articles to see whether they actually answer the query.


Perfect, thank you Partha for the very detailed and super quick response!

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