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INSIGHTS2 MIN READ

WA Top SEO Factors Infographic

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Published on January 4, 2017

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Before the holidays I mentioned that I was going to post some infographic demos that I was working on but I was postponing until after the holidays were over. Well they’re over, so here we go. I have a little over 50 days to go before I can start posting training. Some of that training is going to include how to use open source programs to make really simple infographics. The infographics that I’m posting now are demos for what I’m going to show in the training, so if you like something specific, let me know and I’ll put that to the front of the queue.

A couple of things about using graphics on your site. First, it’s been talked about elsewhere on WA that images help with user engagement on your site, so I’m not going to rehash that. In addition to this, images have the potential to show up in search results and potentially drive traffic to your site. An interesting infographic also has the potential to be shared on social media and other sites providing links and attribution back to your site. Finally, if you produce your infographic as a PDF you can embed links directly into the infographic further driving traffic to your site or to affiliate links.

This first demo is pretty simple. I originally got the idea from an infographic that used quotes from famous people along with their images. That would be an excellent way to use this type of graphic. Instead of just putting a list of quotes up in a blog post, you can create something like this that’s eye catching as well. Another use would be to create something like a testimonial graphic for a product you’re promoting or created.

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The content of this graphic was pulled from a question I asked about what members thought were the top SEO ranking factors. I used the content here because it made a good demo. If you want to see that discussion or weigh in with your own factors you can do so here:

What ranking factors do you consider most important?

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