Thoughts to Share! FB Ads.
Little I know about running FB ads I would like to share.
FB is still lower on ad cost than most other platforms if used correctly and is a good tool for building long term business relationship with a fan page to interact with and gain potential consumers' trust. Not to mention the advantage of generating viral organic traffic, which ppc or the likes can’t achieve.
Ex. you can have a fan page, run up your fans, then start posting 3-4 times a day runs PPE ads on some post, when people click to read more they will be directed to your site. Again you can get a lot of organic traffic with a large fan base or viral posts, especially viral videos these days.
I believe FB doesn't like MLM and somehow they associate affiliates with them.
FB requires you to make it very clear on your ad what the customer can expect when they click on your link or image especially if they are directed to an opt-in page. ex. "Check out these awesome free eBook, click here => url <= to enter your email so we can forward it to you!" something along that line. In short, FB doesn't want their users to have any surprises when they click.
I assumed most are aware of the no more than 20% text on your image rule, load image and check here https://www.facebook.com/ads/tools/text_overlay, if you haven't already been using it before running the ad.
The downside is, yes, FB has a lot of rules, and, yes, they always have
THE FINAL SAY!!!
Just in the mood for the short note, hope you enjoy!
Thank you all for listening.
Your thoughts!
Cheers!
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Recent Comments
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Thanks Gerald - are you aware there is now a package on FB to automatically download your leads onto your PC? Connect Leads is a FB approved app now available globally.
I wonder how many more rules etc we need to know about for all aspects of our IM Businesses? I saw for example that the EU requires a VAT portion to be shown when doing a digital sale. What next? Maybe we will all have to have an administrator to manage these aspects?
Best regards
Allen
Thanks for sharing your insights, you are right, one wrong move and we can be ban from their services. Scary! Cheers!
Thanks for sharing :)
I started a fb campaign but it doesn't bring the results I expected.
I only had 9 clicks in 2 days when they promise you between 100 and 1000 so I think it's really not worth the price but maybe I should work on my page more before or make a more 'captivating' ad.
What do you think? Did you have a positive experience with it?
It's great for social interactions, for building a large community of followers which works great with our wa approach. The key is finding the right audience for your product. It also work well for list building by running contest. It's one of the best tool to use in the right niche especially now with Instagram.
Thank you, cheers!
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Not there yet but thanks for the info.
Thank you, cheers!