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I just started up my first bing adwords campaign (following the bootcamp training) an hour or so ago and so far I haven't gotten a single click. I know that all my keywords get
Give it some time... I would actually suggest waiting a week to see some proper results. You need a certain volume of traffic before you decide what works and what doesn't. You can't make a decision off a few clicks.
Hope this helps! :)
Ya I'm just in the testing phases ofcoure but I'm putting 25$ towards each adgroup. You think thats enough clicks to get the right data?
The ads are probably still waiting approval. They don't tell you it, but they need to get approved before they run. Give it 24-48 hours. If you don't see clicks, traffic might be super low. If that's the case, try different keywords.
I checked out all the kwds in Jaaxy so that should be good. What a buzzkill that I have to wait to see my results when it's just a test lol.
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I just started up my first bing adwords campaign (following the bootcamp training) an hour or so ago and so far I haven't gotten a single click. I know that all my keywords get
Give it some time... I would actually suggest waiting a week to see some proper results. You need a certain volume of traffic before you decide what works and what doesn't. You can't make a decision off a few clicks.
Hope this helps! :)
Ya I'm just in the testing phases ofcoure but I'm putting 25$ towards each adgroup. You think thats enough clicks to get the right data?
The ads are probably still waiting approval. They don't tell you it, but they need to get approved before they run. Give it 24-48 hours. If you don't see clicks, traffic might be super low. If that's the case, try different keywords.
I checked out all the kwds in Jaaxy so that should be good. What a buzzkill that I have to wait to see my results when it's just a test lol.
See more comments
Is the time and effort put in to make and amazing post worth it? Basically, what's a better use of our time, making multiple good posts, or just a few amazing ones. I've been tr
My thoughts, an amazing post has to be just that to your readers, not the writer. If you can write an amazing post that is not too long then that is a bonus to your readers. Many people only want to read short, quality posts.
I think very good multiple posts with a hum dinger thrown in for good measure should work well. We all have different writing styles/experience and different personalities of readers. What your niche is about too is a consideration to take into account too.
Personally, I am still learning how to write well. I write what comes to me at the time. If it's a short straight to the point blog or longer and more detailed, so be it. That's me, my personality. I don't have regular day/week posting to my site, though I do post 2 - 3 times/month. I also update and change around previous posts from time to time as I gain more writing experience. I would struggle to post once per day.
I plan out my post out beforehand while I'm doing other things. That way I can just "walk" through them cause I already know what I'm doing from start to finish. The most difficult thing for me is actually finding images. All this "Copyright" stuff is really getting on my nerves.
By masterpiece I was really referring to beautification over just size. Just the right images in just the right places, Content that flows perfectly and is a pleasure to read, and complete content that doesn't leave questions left unanswered.
Ok Choppy, I got you now. Yeah, I have pictures on every page. The longer the blog writing then the more pictures to help keep my readers interest. Picture can earn you kudos from the search engines too, can't they? The copyright is double Dutch to me at times. I head over to Microsoft images. No messing around there. You can do what you like with the pictures. Only drawback is that they are less to choose from than say 3 years ago. Maybe Microsoft is wary of getting hit by copyright too. Still they are freebies.
I use wikimedia commons mostly. You just have to look for the ones with that are free to use under any circumstance - it says below. A good rule to follow is that there should always be an image on screen no matter where you scroll to in a post.
With images, you can both help your rankings for the page itself and get the actual image ranked in google images. It's all about filling in the title and alt attribute of the image.
I think someone has already given you that answer (on another topic, of course): "This to thine own self be true....." It matters not what any of us think.
I'm truly seeking maximum productivity. I think you're right though. The kinds of post I create are just another aspect of my own personal style.
Well, I'm pretty sure that Pat is "still talking about backlinks" because they are still a valid strategy to get ranked. I know this firsthand. It's about quality backlinks now, not necessarily quantity.
This reminds me of how I got started in marketing. I would literally just put on google alerts for everything related to my niche and leave comments on every blog/news story/ forum that came up with a link to my site. I managed to accumulate a good couple thousand high quality, relevant backlinks that way. After 2 months I had made it to the third page with a weak keyword. This was back in june and the trend has only been a decrease in the importance of backlinks since. That's my experience with them.
Writing a masterpiece. That is scary. I block when i think like that. I guess i am trying to improve my writing. My dedication too, to what i write. Trey to think i am writing/ giving something to real people.
This reminds me of resumes. I would never get hired when I go about things in the "conventional" way with proper structure and everything carefully formatted. What did work was when I got right to the point and told them exactly what I have to offer and why I want to work, and threw in a few jokes while I was at it. That got me hired on the first try.
Nobody cares about your attempts to impress them, they care about what you have to offer and you the person, not you the ideal. Keep that in mind and a "masterpiece" becomes possible. Still a ton of work though.
I know quite a few gurus will only post once per week, or a few times per month. They have HUGE posts, with case studies, resources, pictures, infographics, and the like. I think if you do that, you need to be more active on social media to get exposure, or be very very patient with traffic.
I would eventually like to move to that, but for now, my strategy is more = better.
From what I've read, these pillar articles do get you a ton of traffic when all that content gets indexed and ranked, but it takes longer than normal sized posts for some reason. I actually continually add to all of my menu item pages because I both link to them from my blog posts and with the above strategy in mind. So far, none of those pages have received direct search traffic, but the small amount of traffic I do get flows through them with a low drop out rate.
Basically, I think that huge posts are useful, but not necessarily for building up search traffic. Like you said, these big time guys provide tons of value for their already established audience. I think part of the reason is that with all those regular followers showing up, that super high quality content is bound to get a ton of social shares, netting perhaps more traffic than search could provide for that one post, and leading to more "regulars".
You also have to look at their promotional strategies. They have multiple active social media accounts, and promote ONE blog post several times over the course of a few months. They also have tight-knit relationships with other gurus that help them cross promote to other audiences.
Pat over at Smart Passive Income has credited a lot of his success with creating what her terms "Beastly Resources"....meaning an extremely high-quality post that becomes the go-to, head-and-shoulders-above resource for your niche. It's a great way to get natural links to your site.
But not every post can be like that. But if you try to have at least one masterpiece on your site it certainly can't hurt!
I got a lot of respect for Pat too, though he's still talking about backlinks... I do have a few pillar articles, but mostly I just aim to answer a particular question in a complete manner - which often ends up being rather short when it's a very specific keyword I'm targeting. I like the idea of one real masterpiece though, it appeals to my artistic side lol but I'm more concerned with traffic numbers. My masterpiece has to by my WA review on my bootcamp site. I just added a bunch of images too it actually.
LoL - interesting question and I am actually going to disagree with the others. What constitutes an 'amazing post'. I'm not sure I've ever written one, but I have written an awful lot of good ones. My 'good' ones are of a high quality. Could any of them be better. Of course they could. There is also room for improvement. So actually I would say multiple good posts as long as your good is of a 'good enough' quality.
Beverley
Ya this isn't an argument of "crap" vs "good" but rather "good" vs "great." Great posts can take hours upon hours of tweaking when good is just a carefully written post with some images.
You already know what I'm going to say - quality every time. I probably write for my own site around twice a week.
That's the thing. I don't think I'm alone in wanting to progress as fast as possible. I understand quality but i usually stop at complete content with a picture or two before moving on. I guess I'll have to start devoting more time to my content creation in order to reach even higher standards. I'm going through my site and touching up my content right now actually. Maybe I was just feeling impatient when I started this discussion.
It really should be quality. I don't think you should "short change" your readers/customers. What would you think if you went to a site and they didn't give you their best?
you have a point here. Maybe it's the effort itself that will get through to my visitors. Thanks.
Hi - I would say quality, rather than quantity. Better to post good content that will engage people, than try to rush new content each day.
Just my opinion - you're one of the people I actually look up to for guidance, so if you have a different view, I'd go with that :)
All the best, Mark
I was thinking something along the lines of the 20/80 principle, meaning the 20% of the work that gets 80% of the results. If there's a certain cut-off point where it's best to move on to a new piece of content, I'd rather do that in order to go for more rankings.
Thing is, quality content isn't everything. There's other factors like target audience and competition that could cause a blog post to fail. This side of the argument would suggest quantity over quality, but each should be good enough to have a fair chance - the 20/80 principle.
See more comments
Is it worth it to make a masterpiece?
Is the time and effort put in to make and amazing post worth it? Basically, what's a better use of our time, making multiple good posts, or just a few amazing ones. I've been tr
My thoughts, an amazing post has to be just that to your readers, not the writer. If you can write an amazing post that is not too long then that is a bonus to your readers. Many people only want to read short, quality posts.
I think very good multiple posts with a hum dinger thrown in for good measure should work well. We all have different writing styles/experience and different personalities of readers. What your niche is about too is a consideration to take into account too.
Personally, I am still learning how to write well. I write what comes to me at the time. If it's a short straight to the point blog or longer and more detailed, so be it. That's me, my personality. I don't have regular day/week posting to my site, though I do post 2 - 3 times/month. I also update and change around previous posts from time to time as I gain more writing experience. I would struggle to post once per day.
I plan out my post out beforehand while I'm doing other things. That way I can just "walk" through them cause I already know what I'm doing from start to finish. The most difficult thing for me is actually finding images. All this "Copyright" stuff is really getting on my nerves.
By masterpiece I was really referring to beautification over just size. Just the right images in just the right places, Content that flows perfectly and is a pleasure to read, and complete content that doesn't leave questions left unanswered.
Ok Choppy, I got you now. Yeah, I have pictures on every page. The longer the blog writing then the more pictures to help keep my readers interest. Picture can earn you kudos from the search engines too, can't they? The copyright is double Dutch to me at times. I head over to Microsoft images. No messing around there. You can do what you like with the pictures. Only drawback is that they are less to choose from than say 3 years ago. Maybe Microsoft is wary of getting hit by copyright too. Still they are freebies.
I use wikimedia commons mostly. You just have to look for the ones with that are free to use under any circumstance - it says below. A good rule to follow is that there should always be an image on screen no matter where you scroll to in a post.
With images, you can both help your rankings for the page itself and get the actual image ranked in google images. It's all about filling in the title and alt attribute of the image.
I think someone has already given you that answer (on another topic, of course): "This to thine own self be true....." It matters not what any of us think.
I'm truly seeking maximum productivity. I think you're right though. The kinds of post I create are just another aspect of my own personal style.
Well, I'm pretty sure that Pat is "still talking about backlinks" because they are still a valid strategy to get ranked. I know this firsthand. It's about quality backlinks now, not necessarily quantity.
This reminds me of how I got started in marketing. I would literally just put on google alerts for everything related to my niche and leave comments on every blog/news story/ forum that came up with a link to my site. I managed to accumulate a good couple thousand high quality, relevant backlinks that way. After 2 months I had made it to the third page with a weak keyword. This was back in june and the trend has only been a decrease in the importance of backlinks since. That's my experience with them.
Writing a masterpiece. That is scary. I block when i think like that. I guess i am trying to improve my writing. My dedication too, to what i write. Trey to think i am writing/ giving something to real people.
This reminds me of resumes. I would never get hired when I go about things in the "conventional" way with proper structure and everything carefully formatted. What did work was when I got right to the point and told them exactly what I have to offer and why I want to work, and threw in a few jokes while I was at it. That got me hired on the first try.
Nobody cares about your attempts to impress them, they care about what you have to offer and you the person, not you the ideal. Keep that in mind and a "masterpiece" becomes possible. Still a ton of work though.
I know quite a few gurus will only post once per week, or a few times per month. They have HUGE posts, with case studies, resources, pictures, infographics, and the like. I think if you do that, you need to be more active on social media to get exposure, or be very very patient with traffic.
I would eventually like to move to that, but for now, my strategy is more = better.
From what I've read, these pillar articles do get you a ton of traffic when all that content gets indexed and ranked, but it takes longer than normal sized posts for some reason. I actually continually add to all of my menu item pages because I both link to them from my blog posts and with the above strategy in mind. So far, none of those pages have received direct search traffic, but the small amount of traffic I do get flows through them with a low drop out rate.
Basically, I think that huge posts are useful, but not necessarily for building up search traffic. Like you said, these big time guys provide tons of value for their already established audience. I think part of the reason is that with all those regular followers showing up, that super high quality content is bound to get a ton of social shares, netting perhaps more traffic than search could provide for that one post, and leading to more "regulars".
You also have to look at their promotional strategies. They have multiple active social media accounts, and promote ONE blog post several times over the course of a few months. They also have tight-knit relationships with other gurus that help them cross promote to other audiences.
Pat over at Smart Passive Income has credited a lot of his success with creating what her terms "Beastly Resources"....meaning an extremely high-quality post that becomes the go-to, head-and-shoulders-above resource for your niche. It's a great way to get natural links to your site.
But not every post can be like that. But if you try to have at least one masterpiece on your site it certainly can't hurt!
I got a lot of respect for Pat too, though he's still talking about backlinks... I do have a few pillar articles, but mostly I just aim to answer a particular question in a complete manner - which often ends up being rather short when it's a very specific keyword I'm targeting. I like the idea of one real masterpiece though, it appeals to my artistic side lol but I'm more concerned with traffic numbers. My masterpiece has to by my WA review on my bootcamp site. I just added a bunch of images too it actually.
LoL - interesting question and I am actually going to disagree with the others. What constitutes an 'amazing post'. I'm not sure I've ever written one, but I have written an awful lot of good ones. My 'good' ones are of a high quality. Could any of them be better. Of course they could. There is also room for improvement. So actually I would say multiple good posts as long as your good is of a 'good enough' quality.
Beverley
Ya this isn't an argument of "crap" vs "good" but rather "good" vs "great." Great posts can take hours upon hours of tweaking when good is just a carefully written post with some images.
You already know what I'm going to say - quality every time. I probably write for my own site around twice a week.
That's the thing. I don't think I'm alone in wanting to progress as fast as possible. I understand quality but i usually stop at complete content with a picture or two before moving on. I guess I'll have to start devoting more time to my content creation in order to reach even higher standards. I'm going through my site and touching up my content right now actually. Maybe I was just feeling impatient when I started this discussion.
It really should be quality. I don't think you should "short change" your readers/customers. What would you think if you went to a site and they didn't give you their best?
you have a point here. Maybe it's the effort itself that will get through to my visitors. Thanks.
Hi - I would say quality, rather than quantity. Better to post good content that will engage people, than try to rush new content each day.
Just my opinion - you're one of the people I actually look up to for guidance, so if you have a different view, I'd go with that :)
All the best, Mark
I was thinking something along the lines of the 20/80 principle, meaning the 20% of the work that gets 80% of the results. If there's a certain cut-off point where it's best to move on to a new piece of content, I'd rather do that in order to go for more rankings.
Thing is, quality content isn't everything. There's other factors like target audience and competition that could cause a blog post to fail. This side of the argument would suggest quantity over quality, but each should be good enough to have a fair chance - the 20/80 principle.
See more comments
Good comments ..... and I agree, give it some time