In conclusion

Now that we have a live business Facebook page we need to get it working for us!

First we need to add the ‘theme’ picture at the top of the site; this should match your own private website.

Linking the Two Sites

Next we need to link the two sites. If you go back to your website and find the dedicated Facebook page you can hyperlink it to the business Facebook page in the normal way.

That’s a simple process of hyper linking the ‘follow me’ image on the page by copy & pasting my new Facebook page address into the url box.

Finally...

Now over the next 6 months I will be blogging at monthly intervals the effectiveness of using Facebook alongside my website. I will include within each blog the Google Analytics overview and will be focusing on return visits and time spent on the website.

Remember, the Facebook page will be used as a ‘megaphone’ for any changes that you make on your website that you feel your followers need to know about. Also, I will be keeping an eye on the comments made on the new Facebook page and will reply to them where necessary.

The posting of new information and 'comments generating' is an important aspect of social engagement and will lead to the success or failure of this experiment.

Thank you for your time and hope to hear from you soon - Don't forget to look out for my update blogs!