This section of your review is devoted to describing the product and how it works. You might want to mention what problems the product can supposedly solve and how it might help your reader.

Sometimes I include a bullet list that consists of product specs (e.g. product measurements, product features, etc.).

It is important to keep this section as balanced as possible. Include phrases like “supposedly, allegedly, etc” to convey to your reader that you were originally skeptical the product worked as well as its product description suggests.

At the end of this section, you may want to wrap up with a sentence like: “Of course, the science behind this product seems very impressive. But does it actually work as advertised? The rest of this review will be devoted to my experiences with using this product”

Or if you haven’t tried the product: “the rest of this review will be devoted to what others have experienced using this product”.

This reinforces to the reader that your review is balanced. It also serves as a nice transition to the next section.


Join the Discussion
Write something…
Recent messages
TJ Books Premium
You worked your butt off on this tutorial. I thank you! I expected a table comparing products. This was more comprehensive. But when you compare products, you give a potential buyer more choices which can be good in some ways and bad in others.Good luck to you. Keep improving everyday and you will do very well in this business. John
Reply
josephthl Premium
Thanks John! I did indeed put a fair amount of time into this tutorial. There are definitely pros and cons with using a multi-product review vs a single product review. I've learnt that which approach you use has a lot to do with the market and the keywords you are targeting. I'm looking to release another training module in the coming weeks about writing a multi-product review as these are especially helpful around Christmas time. Joseph
Reply
Scott W Premium
Many so called trainings on WA make me go "What?" I have no idea why anyone would feel compelled to publish such a "training" resource.

This training, on the other hand, is a true resource for anyone still learning the ropes. It is insightful, well organized, clear, and filled with VALUABLE content.

Thanks for this, Joe. I look forward to reading more from you.
Reply
josephthl Premium
Thanks a lot Scott! I tried to make it is informative and organized as possible - I didn't want to leave anything out. I'm glad you enjoyed reading it, and stay tuned for some more training in the coming weeks.
Reply
Thank you, great training and easy to follow.
Reply
josephthl Premium
Thanks a lot! Glad you enjoyed it.
Reply
anindochk Premium
This is a killer training!!!! Great work! And the good part is, that you look like Mr Zuckerberg!
Reply
josephthl Premium
Thanks! Haha... that wouldn't be the first time someone mentioned that.
Reply
yessharon Premium
Great training on writing product reviews. Breaking it down into parts helped me to understand the process. Thanks.
Reply
josephthl Premium
Thanks! I tried to keep this training resource as organized as possible.
Reply
Top