The product review fulfills a crucial part in the sales process. It is the part where your reader finds out more information about the product, how well it works, and what others think about it. People base a huge proportion of their buying decision on what others think of a particular product. If they come across a lot of negative reviews about a particular product, they will likely not buy it.

As an affiliate, you have to realize that your product review has a certain purpose. It is meant to inform and convey to your reader how well a product works.

I know it seems pretty basic, but a lot of affiliates forget this key point. They write a product review without thinking about what the reader actually wants. They just write content that is a re-hash of product description or (even worse) write content that is a blatant sales letter.

When someone is looking for a product review, they are not looking for a sales letter or a product description. They are looking to find out how well a product works, so that they can determine if that product is well suited for them.

What this means is that your review should address how well the product works. If you’re writing a review of the Cuisinart EM-100 (an espresso maker), then you’re review needs to tell the reader how well it generates espresso, how easy it is to clean, any nagging problems the machine has, etc. This means you must go above-and-beyond product descriptions, and actually assess the product’s user experience.

But where do I get this information from? You ask.

That will be discussed later in this resource.


Join the Discussion
Write something…
Recent messages
TJ Books Premium
You worked your butt off on this tutorial. I thank you! I expected a table comparing products. This was more comprehensive. But when you compare products, you give a potential buyer more choices which can be good in some ways and bad in others.Good luck to you. Keep improving everyday and you will do very well in this business. John
Reply
josephthl Premium
Thanks John! I did indeed put a fair amount of time into this tutorial. There are definitely pros and cons with using a multi-product review vs a single product review. I've learnt that which approach you use has a lot to do with the market and the keywords you are targeting. I'm looking to release another training module in the coming weeks about writing a multi-product review as these are especially helpful around Christmas time. Joseph
Reply
Scott W Premium
Many so called trainings on WA make me go "What?" I have no idea why anyone would feel compelled to publish such a "training" resource.

This training, on the other hand, is a true resource for anyone still learning the ropes. It is insightful, well organized, clear, and filled with VALUABLE content.

Thanks for this, Joe. I look forward to reading more from you.
Reply
josephthl Premium
Thanks a lot Scott! I tried to make it is informative and organized as possible - I didn't want to leave anything out. I'm glad you enjoyed reading it, and stay tuned for some more training in the coming weeks.
Reply
Thank you, great training and easy to follow.
Reply
josephthl Premium
Thanks a lot! Glad you enjoyed it.
Reply
anindochk Premium
This is a killer training!!!! Great work! And the good part is, that you look like Mr Zuckerberg!
Reply
josephthl Premium
Thanks! Haha... that wouldn't be the first time someone mentioned that.
Reply
yessharon Premium
Great training on writing product reviews. Breaking it down into parts helped me to understand the process. Thanks.
Reply
josephthl Premium
Thanks! I tried to keep this training resource as organized as possible.
Reply
Top