7. Make Your Subject Line Stand Out
Your subject lines matter when it comes to open email rates and click rates. It is your job to make sure that your subject lines are memorable.
These are some suggestions for creating the best email subject lines.
- Include numbers. Numbers are what draw the eye.
- Be curious, but not too clever. It's important to get subscribers to click and open the email but not be too cryptic to know what you are talking about.
- Talk in the same language and style as your subscribers, especially when speaking with friends.
- Use a friendly, conversational tone.
- Pose a question and then answer it in the email.
Conclusion
It is essential to ensure that you don't just send emails to sell to your subscribers. Consider why they subscribed and meet that desire if possible. You must deliver real value every time you email your subscribers. Your subscribers will be more loyal if you send them emails with real value. Also, your open rates will rise.
Here are some more tutorials to help you grow:
How to create an email subscriber collector in Aweber.
How to create an email Newsletter.
12 Benefits of an email marketing campaign.
Great to see you here today and I hope this has inspired you to take a good look at your email lists and segment them to have just the right message going out to the right subscriber to make them loyal followers.
Please leave a comment and a like so we can stay in touch.
Warm Regards,
Lily