(00:00)
Hey there, Kyle from Wealthy Affiliate. Today I wanted to walk you through a little bit of keyword research. I get on a daily basis a lot of people having difficulty finding keywords and I wanted to give you a clear and concise path to find an unlimited number of keywords and there's a really easy way to do it and the technique I'll be walking you through today is what I one that I've call the alphabet soup technique but this is always known as the Google instant technique so without further ado I'm going to walk you through this process here.
(00:35) First thing I'm going to do is I'm going to take a topic. This could be any topic but I'm just going to choose something's that's relevant to right now. You could choose a keyword within your niche to do this with. I'm going to take Black Friday because it's just a few days away here and its quiet relevant. so what I'm going to do is I'm going to type (00:55) in Black Friday into Google. As you can see Google instant gives me four associated keyword themes: "Black Friday 2012", - deals, - sales and - ads. These are all instant keywords essentially and these are the most popular topics that are searched in association with Black Friday.
(01:17) What I'm going to do here though is I'm going to walk through the actual alphabet to reveal a whole bunch of new keywords. So the first thing that I'm going to do is type in the letter a (01:26) and you can see it has given me four additional keywords. These are keywords that I could then plug into a keyword tool like the one at Wealthy Affiliate or jaaxy.com and then get keyword data on them
(01:40) I could then type in the letter b after this. "Black Friday Abercrombie" people are looking for deals there, at the abc warehouse. - c, - d, I could go on and on here and elaborate on keywords associated with Black Friday + the letter a (02:00). What I can do next is I can type in the letter b as you can see a lot of people are looking for "Black Friday best buy deals", - "best buy 2012", - "beast by dre," - c: - "coupons", - "countdown", - "car deals", - d, - "deals."
(02:19) Again I could go on and on here, but for simplicity sake and so that I don't take up all your time, I'm just going to show you these few examples here. But what you can do is go through the entire alphabet of this nature with a keyword associated with your niche and then after you find all these keywords using the Google instant technique or the alphabet soup technique, you plug them into your keyword tool and then you get keyword data.
(02:49 displayed title) Getting a Little Bit More Niche!
(02:53) The next thing I'm going to do here is I'm going to walk you through more of the niche related search term with the alphabet soup technique. The Black Friday example was a little bit more event driven, so I'm going to give you some insight here on how to use this technique with a niche. Say for example your niche was recipes.
(03:15) The first thing I'd do is type in recipes here. Google has obviously revealed three different keywords here. (03:24) "Recipes for chicken", - "buy ingredients," - "for pork chops." This is Google's way of telling you what the most popular searches are. They have a lot of data on a lot of different people now whether you like it or not and they're going to reveal to you things that they think are things you might want to see (03:47). These are based on search activity and how current the searches are so these are probably the most popular searches taking place on Google right now associated with recipes and corresponding words or complete phrases.
(04:09) So to utilize this technique, again we are going to type in the letter a: "recipes appetizers," - "acorn squash," - "apple crisp." You have a bunch of keywords associated with recipes and the letter a. "b" same thing )04:26). Again I could walk through the entire alphabet here and get a ton of recipes. Another thing that I can do that I would like to mention is say I have a "recipes for chicken," I can also bring the cursor back to the beginning and start finding keywords from the other way.
(04:50) If I type in an "e" before, it's going to give me all the keywords with a word preceding that has the letter e in it. In this case, it's "easy recipes for chicken," "easy recipes for chicken breast," "easy recipes for chicken thighs;" (05:07) bunch of different keywords. "How to" keywords work great with this technique as well: "How to cook chicken for recipes," "how to cook chicken breast for recipes," "how to cook chicken breast for other recipes." You know not every keyword makes sense but it does reveal a huge keyword base within every niche.
(05:31) Like I've only covered recipes for chicken. Like I could type in anything, recipes for fish, tacos, filets, fish and chips, fish chowder; honestly, I could be in the recipe niches for the rest of my life here and not be able to create enough content to fill that niche. (05:53) This gives you an idea on how to elaborate on the alphabet soup technique within your corresponding niche and in this case I've used recipes but you could replace this with whatever niche you're within and get a ton of results which again you could pop into the keyword tool at Wealthy Affiliate or jaaxy.com.
(06:15) So anyways that's all I'm going to cover today. I just wanted to emphasize the point that keywords are everywhere, they are easy to find and they are free to find. Google instant is available within google.com or any country specific Google. So it's just a search away to find a lot of different keywords and I hope this has helped you out and I hope you enjoyed this quick little tutorial here.