is Your Marketing Going to New York Or Washington D.C.

byTheCatherine

13.9K followers

1 year ago

Let's imagine for a moment you are onboard a flight to the big apple and the pilot in the cockpit changes course by 3 degrees South, you would never notice this as a passenger. It is debatable whether the flight crew would notice should an imperceptible change. The passengers would notice however when they disembarked at Washington D.C.

The moral of that story, is that tiny imperceptible changes make big differences to the big picture which in this case is to make more sales. Tiny changes to improve your research into your niche will make a big difference. The more you understand the problems in your niche the more you can write articles that address these problems, with a perfect solution.

Habits are formed by repetition. When you shower in the morning, or whenever, you turn on the water tap or faucet. Then you make Sure you have no clothes on and then get in the shower. You don't turn on your tap and leave the water running and go and clean the cat litter tray. You have a set way of showering .

Your marketing needs those habits or systems. If you want to learn to play the guitar, you don't to keep it in the loft, it should be near you every day. Don't say to yourself I will learn to play the guitar someday, somewhere there is a place for it, or somewhere over the rainbow. Make a habit to do it on Saturdays after dropping the kids at their grandmothers.

Obviously, guitars, kids and grandmothers are not the point here. The point is ritualising habits to respond to a stimuli. You wake up, you want coffee, you percolate coffee, you drink coffee you feel refreshed.

In this case you go to Partha's page

https://my.wealthyaffiliate.co...

and read his SEO posts and then you take one article that you have already written and then when you learn other methods of research you rewrite that one article and improve it.

Add some scientific research to your article find out how to get it here

https://my.wealthyaffiliate.co...

Create a small change and do it a few times a week and your sales conversions should improve dramatically.