The Image Size Cheat Sheet

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1.5K followers

People are always asking what size should their images should be. Here is a rather quick post and your image size cheat sheet.

The checklist says the image cheat sheet

The best size for a website image depends on the type of image and how it will be used on the site:

  • Hero image: A 16:9 ratio is recommended, with a width of 1500–2560 pixels. 1920 pixels wide is a common choice because it matches the width of most browsers in North America.
  • Blog image: A 3:2 aspect ratio is recommended, with a width of 1200 pixels.
  • Logo: A rectangle logo should be 400 x 100 pixels, with a 4:1 aspect ratio. A square logo should be 100 x 100 pixels, with a 1:1 aspect ratio.
  • Favicon: A favicon should be 16 x 16 pixels, with a 1:1 aspect ratio.
  • Background image: A 16:9 aspect ratio is recommended, with dimensions of 1920 x 1080 pixels.
  • Website banner: A 1:1 aspect ratio is recommended, with dimensions of 250 x 250 pixels.
  • Full width images: A recommended size is 2400 x 1600 pixels.
  • Inside content images: A maximum horizontal width of 1500 pixels and a maximum vertical width of 1000 pixels is recommended.

The recommended size for a Facebook post image is 1,200 x 630 pixels with an aspect ratio of 1.91:1:

  • Landscape: 1,200 x 630 pixels
  • Square: 1,080 x 1,080 pixels
  • Portrait: 1,080 x 1,350 pixels

The best size for an Instagram post depends on whether it's a square, landscape, or vertical image:

  • Square: 1080 x 1080 pixels with a 1:1 aspect ratio
  • Landscape: 1080 x 566 pixels with a 1.91:1 aspect ratio
  • Vertical: 1080 x 1350 pixels with a 4:5 aspect ratio

The recommended size for Pinterest pins is 1,000 x 1,500 pixels, which is a 2:3 aspect ratio:

  • Size: The recommended size is 1,000 x 1,500 pixels, but the minimum size is 600 x 900 pixels.
  • Aspect ratio: The recommended aspect ratio is 2:3 for standard pins, shopping ads, and app install ads.
  • File size: The maximum image file size is 20 MB.

If you found this helpful, tell me in the comments. If I wasted your time, say so below. If I forgot to turn off the iron before leaving home, let me know. If I missed the point of this post, please comment. I always welcome your thoughts.

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Recent Comments

35

Awesome, I'm one of those people also asking about image sizing.
Thank you, this is a treasure.

Cheers!
Mel B

2

Glad you like it.

Michael

1

Nice, Michael! Thanks for sharing that. That helps me remember when having senior moments.

3

I am afraid that could be the exact motivation for the post, as it is happening to me as well!!

Michael

3

Hey Amazing Michael!

This is heavy duty value here!

Thank you buddy.

Maxine :)

3

Hope it helps

2

πŸ‘

1

Super helpful. Thanks so much!!

2

Sure thing!

1

Hey hey! That was awesome! πŸ†πŸ¦ΎπŸš€

Tagged as top

3

It is AMAZING! lol

Glad you found value!

Michael

3

Yep

Now tell me your favorte plugin to handle images

3

Optimize them?

2

Yes

1

I just rely on Bulk Image Resizer and change the format to Web-P

Refer to my Cheat Sheet Post for the correct image sizes and purpose.

2

I just posted the link to this post on this post within comments. I am a dork.

This action aligns with my Blog post, within a blog post about a blog post that I am blogging about series.

Michael.

2

Ty πŸ€£πŸ˜‚

1

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