Thanks Tom .. Cheers, William.

Thank you for the information, Tom.

Why did they wait with this so long? Why only mobiles? Good move in any case, thank you Tom.

Intrusive popups that block the article is the reason I don't read articles on FB anymore. As Elijah says, you can't get around them easily and they block the reading of the text. So I just don't surf FB anymore.
Barry

Great advice. thanks.

Time they do so. I personally hate pop ups that do not give you a choice to say no, and they got 'stucked' to your device preventing you to proceed further unless you click. If anyone is using such pop ups here, or so called landing page, I will advise them to stop. It's the most annoying pop ups or landing pages ever. It will never convert in the long run. I actually hate aggressive marketing. I called them greedy marketers, too desperate to know what the customers want.

Thanks Tom

Yes, I saw this in an email from MailMunch.

They seem to be targeting mobile first, something to think about.

Thanks for the heads up :)