ChatGPT "the art of the prompt" Chapter 3
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Chapter 3
AI Can Spot Problems and Help You Deliver Solutions in Your Niche
Whenever you are using AI for research and creative or strategic endeavors, it helps to understand the problems that people encounter with the niche itself. This is different from the problems or pain points they have in their life that require them to turn to information in that niche initially.
You want to spot any issues people are having with air fryer cooking or whatever topic you are in so that you can step in and serve their needs. This is after the point where the consumer has been introduced to the niche concept.
So we can prompt AI like this: “What are some problems people have with cooking with an air fryer? Give me a big list.” This can further give you information for your initial niche selection or with content ideas and slants.
Some of the most common problems in our niche example include things like:
- The cost of air fryers being a barrier for some people
- The limited portion sizes you can cook at once
- Uneven cooking or lack of crispiness
- Longer cook times compared to deep frying
- Cleaning for some air fryers is cumbersome
- Learning curve for timing and temperature
- Stickiness of food on the internal basket
- Limited caramelization and browning of food compared to a grill or broil
- Overcooking and dry foods
- Noisiness.
You can also ask AI to give you information about where competitors are missing opportunities to serve the audience. For example, we’ll ask AI: “When it comes to air fryer bloggers, what topics are they not covering enough?”
We then find out they’re not covering these topics:
- Safety
- Versatility (they use the same old recipes and foods)
- Hacks (such as preheating and even cooking)
- Troubleshooting issues
- Comparisons of the machines
- Specialty or ethnic recipes
- Dietary needs
- Strategic tips like browning, crispiness, use of seasoning, and adaptations
- Accessories (pans, racks, silicone mats, etc.)
- Special occasion cooking (appetizers, etc.)
- Creative uses (crafting, drying herbs, toasting nuts, etc.).
Now you have some more specific information about problems your target audience is facing, so that you can then map out a plan to not only cover everything that is currently being addressed in the marketplace, but also filling the gap wherever needed so that your followers and readers have a well-rounded education in your niche topic.
You can do this with any niche. For example, you can prompt AI like this: “What are some problems female golfers who are new to the game encounter in learning about it online?”
You’ll discover they’re faced with a lack of representation with online resources and content, limited instructions for women, lack of confidence with the predominantly male-dominated sport, trouble finding information about equipment they need, access to role models and mentors or leaders online, stereotypes and bias against female golfers.
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Definitely food for thought Phil. Thanks so much.
Lily 😁
Thanks, Lily. Haven't heard from you for a while. Everything OK?