Can I Be Involved in Several Niches?

Last Update: June 01, 2016



The question tends to come up naturally as one gets involved within the online marketing world, and here at WA.

"Should you be involved in many niches and does it take “several” niches and websites to be successful online?"

The answer is not as straightforward as a yes or no. When starting out your focus should ideally be on ONE niche, but it is definitely viable to be involved in many niches and you can definitely start building domain assets across many niches in preparation of the “one day” exploration into new niches.

The Starting Niche is Not the End Niche

There is the tendency of getting caught up in the idea of the “perfect” niche. Naturally when starting out you don’t want to make any missteps, the niche being the first big choice.

One thing that I want to make very clear is that there is no such thing as a perfect niche. YOU make any niche perfect for you. With 3 billion people online buying stuff every day, looking for stuff every day, and spending a good deal of their waking hours online, the opportunity and the sheer market size for even the most obscure niches is massive!

And the niche you start with today probably won’t be the last one you are involved in. Through time and as you get the formula for success down, you will likely take on different niche projects. That is completely fine, but you will know when you are ready for this. The thing you want to be careful about when starting out is spreading out your time and focus too much by being involved in too many projects at once.

That overwhelming approach will almost definitely lead to failure.

The next topic I want to delve into is the idea of an “authority” website versus a much smaller and focused site, for a matter of clarity I will refer to those as “mini niche sites”.

Mini Niche Sites vs. Authority Sites

Here at WealthyAffiliate.com, we are all about long term success online. The most efficient, most powerful way to build a long term business is to carve out yourself as an authority within a given niche. This success will stem from a long term approach to building a website and doing so in a way that will be built up over time. More content, more engagement, more rankings, more traffic, equates to more cumulative success.

But it is by no means the only way to build out a website. There are the “new age” mini niche sites that follow the some fundamental basis, but they do have a lot less scalability (typically) than an authority website.

First, a Little Backstory on Niche Websites….

A few years back there was a lot of popularity surrounding the idea of creating 100’s of mini niche sites, throwing some advertising on them, with the hopes of making a few dollars per day off of each of the sites. This worked...temporarily. Like any gaping HOLE in Google’s algorithm, the idea of mini niche sites came and went pretty quickly.

Google assigned lower authority to sites that didn’t have substantive amounts of content, that didn’t offer valuable content, weren’t updated regularly, and they also lower the value of “keyword rich domains” in their websites.

The result. The mini niche site popularity died off.

But this isn’t the real reason these sites failed. They failed because they were typically manufactured content, even duplicate content. They were built using automation tools. And they had very poor user experiences, the only focus was building these websites quickly at any cost.

There is still a very viable place for these types of sites though.

The Case Study That Spurred All of This



Ever heard of football snack helmets?

Me neither, prior to Jay’s Live Case Study that ran over the course of 5 weeks back in September of 2015. The thing that was so powerful about this case study is that in the same format as the OEC and Bootcamp training here, he walked you through the process of building a “mini niche site” the proper way over the course of 5 weeks.

He documented the journey. He quickly gained traction within the niche. He became profitable within the space.

The Football Snack Helmet Case Study

Week 1: Finding a Niche & Buying the Domain
Week 2: Amplifying Content, Getting Search Engine Ready
Week 3: Optimize Site for SEO, Starting Profit Engine
Week 4: Analyzing Stats, Refining Site, & a Checklist
Bonus Week: An Action Plan for Scalability

As you can see below, this site is the #1 ranking site in the world for the search term "football snack helmets".

I do not recommend copying this exact niche by any means, but the fundamental underpinnings of what took place within this case study are applicable to such a massive and wide range of niches (there are literally millions of potential mini-niche types of sites you could leverage this strategy with).

I believe this site generates around $300 per month in income during the football (NFL) offseason, and around $700-1,000 per month during the football season and spikes as the Superbowl nears every year. A nice little breadwinner and stream of income.

Entering the World of Keyword Rich Domains

If you have been using Jaaxy.com for any amount of time, you will realize the sheer "abundance" of domains out there within the Domain Search feature. It would be quite easily to build a portfolio of 100's of awesome domains if you had a budget to do so (and many of us are quietly stocking up).

When a domain has a keyword within it, Google and other search engines assigned a higher level of authority (in particular if it is a .com, .org or .net domain, .com being the best). The reason is because they have to naturally assume that you are the "brand owner" of that given domain.

A few years ago, these type of domains had unbelievable PULL within search and though it has been minimized somewhat with recent Google updates, keyword rich (or exact match) domains are still very powerful and get amazing rankings as in the case of the footballsnackhelmets.com. You can see it ranks under the keywords it target, "football snack helmets".

To search for these types of keywords, I would recommend using Jaaxy.com. Here is one such search using the term "roller blade". You can see there are LOTS of keyword rich domains available!


You can leverage Amazon, the categories there, the types of products, and the actual products for domain ideas.

Some cool domains and ideas for “mini niche sites” I came up with using Jaaxy.com combined with a simple Amazon search were:

And if you find any domains you like (or you can purchase any of the ones above by clicking the links assuming they haven't already been snapped up), you can start purchasing them through SiteDomains and adding to your domain portfolio and/or building out your mini-niche type websites.

I hope this has given everyone perspective on the difference between authority sites and smaller type niche sites. There is a clear difference between the two and the both operate off the same fundamentals, one being more scalable than the other (authority sites).

If you have any questions, comments, or experiences to share about anything covered within this post, please leave it below and I will be happy to get back to you!

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CinemaDan Premium Featured Comment
Did anybody else grab any of these mini niche sites besides me? lol. I grabbed http://electricbeardtrimmers.com let me know what ya think. Still in the baby stages, need to add more content.. but I think coming across nicely for not an authority site. Very simple. Let's see what happens.

Update.. I'm actually on page 2 of google for the search term electric beard trimmers. Too funny. It's been less than a month.
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judebanks Premium
Simple works well. Your site looks good, Dan.

There are differing opinions about the effectiveness of attaching the astore to the site.

It's probably better to link people to Amazon products directly rather than send traffic to an astore on your site.

If they go to the aStore, the visitor may not click on any of the links in your store, which means they will not visit the Amazon site. You want to get them on the Amazon site where they can browse and might buy the beard trimmer and maybe even other products for which you would be paid.

For example, Jay's football snack helmet site does not have an astore. He links directly to amazon via the product images and in the menu navigation.

That's a nifty domain name for you - I can see why you jumped on it...lol.

~Jude
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dorina62 Premium
Hi, CinemaDan! I did not grab a niche like you did! But if you want to be on the first page you must optimize your articles, and do not forget there is competition...: http://searchengineland.com/manage-old-outdated-content-226195
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CinemaDan Premium
Thanks.. will be updating. Doing this as a test. I have other sites I'm working on. Thanks for the info above.
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CinemaDan Premium
Judebanks didn't think of that. I just thought the store looked great incorporated in the site. But your points are very valid. Thanks a bunch!
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judebanks Premium
You're welcome, Dan. If you're interested, there's discussion at the Amazon forum about astores not being mobile friendly and why they don't convert as well as they might have in the past:

https://engagedforums.com/discussions/Amazoncom_Associates/Discussions/aStore_not_mobile_responsive/am-associhelp/47763.2

~Jude
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CinemaDan Premium
Awesome! Thanks again.
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CinemaDan Premium
So I tweaked and kind of followed the format of Jay's site. I dropped the astore. What do you think? Still a work in progress of course. www.electricbeardtrimmers.com
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judebanks Premium
Yes, much better. Looks good. In addition to single posts for individual product reviews, you could also consider creating another page that has a table or gallery of different trimmer models, and link each image separately direct to amazon or any other affiliate program. ~Jude
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CinemaDan Premium
Thanks for the input! You rock! :)
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MelanieW Premium
Hi Dan, Your site is wonderful and actually felt very authoritative to me who has never even seen a beard trimmer. But you have sure created a nice feeling and look. Will you have a space for questions/comments? I would love to post a comment about how I like the site. Congrats.
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CinemaDan Premium
Working on a blog post now and incorporating it into the site. Thanks for the input. I'll keep ya updated!
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CinemaDan Premium
You can leave comments now. :)
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Kyle Premium
You have duplicate content on your website. Although your website is definitely indexed and ranking, your duplicate content is going to hinder any decent ranking ability. I have copied and pasted entire paragraphs and they were completely plagiarized from elsewhere.

That is an immediate way to get in the bad books with Google and never rank well. All content must be 100% unique!!!
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CinemaDan Premium
Thanks for the heads up! I fiigured as a micro niche it wouldn't be too bad to copy content from the affiliate sites that are explaining the same product I am promoting. It is helping them and me. But I do get your point on it could hinder the rankings. I will change stuff around keeping the links and product but writing my own verbage on everything. Thanks Kyle!
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Hi
I gather that having 1 niche is better for a beginner.
What i really want to know is, would it be unlawful or illegal if there are small ads promoting related products under one major niche product?
As mentioned in the above post, football snack helmet too has used mini niches (bottles, caps, tshirts, bands etc), does this require me to get permission from the website for whom I am an affiliate?
please guide.
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SondraM Premium
Hi again, I answered your similar question a few moments ago.
I'll answer it here also.

Yes, you can promote more than one thing one one website and even in one blog post if you want to. It would be just like Jay did with the snack helmets.

Good luck.
Reply
Thank you.
I'm sorry for posting more than once, I could not see my post here after clicking add so assumed it did not get posted. So did it 3 times.
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Hi all
I'm a newbie and trying to understand things here so please help if you can direct me to this knowledge I'm looking for.
I observed in the football helmet snack bowl website, there are other related products too, like the football team's shirt, water bottle etc, these are links that lead to Amazon too. So isn't this like having 2 and 3 niches on one website? Is that okay?
Can a person have 2, 3 related items on his/her own website promoting these? If yes, will different products need different affiliate links.. or is it just one link for all?
Some marketing knowledge from college makes brings this question to my mind..
Is it illegal or unethical to use 2 or 3 affiliate links on my website?
I know too many questions at once, I'm really excited and want to know alot.
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healthEss Premium
Hi CinemaDan, your site looks very clean, simple and features nice products. 2 suggestions from my side: 1) the Google ads at the top of the page put the site products in the shadow ; 2) The social media channels (6) aren't they too many? And may I ask the revenue the site brought 2-3 months after launch?
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midhunvm Premium
Great article, thank you, Kyle.

Correct if I am wrong:

Authority sites take time to build and see profits but are scalable compared to mini sites.OEC teaches how to build authority sites.

Mini sites are less scalable but take less time to see results and profits.Niche site case study shows how to build mini sites.

Even if the first site I am building makes only $300-$500 per month, I am happy with it but I like to reach that within 3-6 months.
So, in that case, I guess mini sites are the way to go.

But I like someone experienced to comment on this.
For someone starting out, is it better to focus on OEC to build an authority site or building a mini-site using case study series?
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rroesel Premium
Even mini-niche sites need some content to get ranked, don't they? If so, won't the once mini-niche site become an authority over time?
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immistermike Premium
I believe the key to being an authority site is summed up in this sentence from Kyle's blog:

"More content, more engagement, more rankings, more traffic, equates to more cumulative success,:
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LinDash01 Premium
Great info :) thanks
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KeithWilhelm Premium
Great advise about staying focused on one website, then adding others. I worked with a bunch before and got nowhere with them. Basically, just became over whelmed and never finished any of them.
I'm new with WA this week and my goal is to get just one working properly and successfully and only then will I continue on with another.
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BENJI89 Premium
I noticed that you mention keyword targeted domain names are not a good idea anymore. My URL is completely keyword targeted: howtomakemoneyusingtheinternet.com

After a few months I began to realize it wasn't a great domain choice but didn't want to restart again. After heaving WA advice & training I still went for it.


Would you say this was a bad idea or should it not be too detrimental to my sites authority potential in the long term?
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Kyle Premium
That domain choice is completely fine and won't be a detriment at all Ben. Keyword targeted domains are still a good idea and do carry some weight in Google, just not what they once did (they use to rule the SERPS).
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vodkacran Premium
I purchased five separate domains and then I joined Amazon associates and placed four of them in it. I am planning to bring each site up slowly until they are all working. I also have one site about the amazing WA. Any comments.
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Kyle Premium
My only recommendation would be to try avoiding doing everything at once. You don't want to leave yourself being overwhelmed, focus on one website at a time, built it out based on the training here, generate some success within it and get your formula down and then diversify.
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vodkacran Premium
Thank you Kyle,
I know that I'm new at this, and I also realize having more than one site is risky. I just thought I could work on the WA website first, and after it is up and running, everything else should fall into place. To optimistic??

Ted
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AhmedAbuarja Premium
Thank you.

Just wanted to find out what do you mean by OEC ?
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Kyle Premium
OEC = Online Entrepreneur Certification.

The main training here at WA!
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AhmedAbuarja Premium
Thank you Kyle .
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CherylK Premium
This is interesting...I've been thinking my niche is too broad and has too much competition but maybe if I could think of a way to incorporate a mini-niche within it. Or maybe I'd have to create a mini-niche and link the two somehow. Anyway, this is a good brainstorming post, for sure, Kyle.
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Pcglobal3000 Premium
No one told me that I would have to kwon so many think that's I never suppose to knew as fitness trainer.... What for a month was me guaranteed was that's if I would upgrade to premium plan my life would change a lot.... Please look for same one that's you Realy trouts and don't have to do with Absolut nothing about what's just hire in this lite piece of the enormous cake that's how to select, build , to be 100% legal and satisfies enothing the GOOGLE ELITE MASCHINE ... If this person will tell you that's it is so simple how you try to say hire... And more that's the wrong are the person that's did not choose the right domain name that's did not post the right pictures and did not this and that and and and....... A lite to much say that's we dud not focus on one only thing. For the pleople that are recieving 2000, 3000 or more differents emails per day and and and. No did not think that's by life would change so much as premium member and an end read that's did not work well because I did not this and that. Thank for the greats feedback !
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cena1975 Premium
My question is the income of the snack helmets site is it $300 clean commision. As we know Amazon pay 4% to 8% of commision. Let take the highest 8%. Which mean within the month, visitors need to buy at the amount of $5k in order to get $400 commision.
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judebanks Premium
I'm not sure about your maths. They don't have to buy $5K worth of snack helmets. Once the visitor is on Amazon, they can decide to buy other items in addition or or instead of helmets. Amazon will pay commission for all purchases made by that customer, even if they don't buy a snack helmet. ~Jude
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cena1975 Premium
Yes understand that. What I mean that site at least have to generate sales within that figure.. let say a visitor bought a helmet snacks then other stuff worth of $500.. the commision is $40 at 8% highest.

So if 10 visitor spend this amount will put smile on the site owner.
We know start out is 4% which can be just $20.. after all need lot of effort and traffic to see result.
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Kyle Premium
Yes, that is correct. Many of the snack helmets run $60-$70, many people also buy multiples and like with most amazon purchases, they tend to purchase several things all at once (creating a much larger bill).

I believe Jay was selling 8-10 of these per day during peak days, at an average of say $50 per, that is $400-500 in purchases alone without considering people purchasing other products (and that is quite easily a $40+ commission day...consistently).
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Garymarcell Premium
Love The 5 Week Training
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CinemaDan Premium
Okay so as a test I bought http://electricbeardtrimmers.com I am just testing the waters with a micro niche and was wondering do I need a lot of content? I was just thinking of adding content to the review/blog aspect of the site and just working my amazon affiliate links into the page as a store as you can see I started doing. (Very rough at this point) This way it looks more a part of the site. Also, adding related beard care stuff as other stores on the side. I have one now under the categories. Kyle what is your thoughts?
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Seahawk8058 Premium
Hey Dan,
You could really be on to something. You can easily review trimmers with placing affiliate links in you reviews (check out the Affiliate Boot camp Training). You can expand from there.
-Beard Oils (trending well as of late)
-Care and Maintenance of your Trimmer
-Skin Care
- and so on.

I hope this helps.

Greg
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viyee Premium
Hi Kyle Thank you very much for the trainig, noted.
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danacz Premium
Thank you for the info, Kyle!

I have one question that's been bugging me a little. Jay's snack helmet site doesn't have much in terms of blog posts and is not updated regularly. We're taught to write articles multiple times a week. How is it that Jay's site is profitable this way? Is it simply because of the chosen mini niche and the evergreen content?
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DeniseOlsen5 Premium
Great information! I will be bookmarking this so I will be able to reference it! Thanks so much, Kyle!
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Kyle Premium
Awesome, definitely lots of pockets of opportunity out there (and millions of new opportunities popping up every year).

Authority sites aren't going anywhere nor are smaller niche websites.
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Carmenw1 Premium
Thanks Kyle for the good information.
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DBolton Premium
Food for thought for sure.
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Marcel92 Premium
Very well done, Kyle. Sure provides members with a better idea of selecting niches.
Marcel...
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Fortu Premium
Wealthy affiliate UNIVERSITY material
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Everhopeful Premium
Kyle
Excellent article,describing clearly things that I did not even know existed! As a general comment so much information available that if you are new you do not go forward you are too busy reading!! So back to Level 1!!

Thank you for the help

Patricia
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WaynePro Premium
Thanks, Kyle. I am a newbie and this was the first time I joined any blog. It was well written and very informative to me.
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My nephews Xbox 360 won't let me login to my account and I don't know why I asking for some help or advice on how to deal with the problem is there anything I can do to solve the problem I would love to get some advice from a member of the community. Marvin Kennedy
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speedking Premium
Thank's Kyle, very well written and explained with excellent tips. Take care, Johan.
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LyndiM Premium
Thanks Kyle, your insights are valuable.
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GaryHelm Premium
Excellent blog/lesson Kyle. Ince again you have enlightened us on new ways and ideas on generating an income.
Have a Great Day !!!

Gary
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Shawn Martin Premium
Thanks Kyle for the insights. I was blown away by how well the snack helmets took off and I agree those opportunities are all over the web!
Thanks again bud :)
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bsmith1222 Premium
A lot of great information!
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MrsNLynah Premium
This was a lot to absorb, but like a sponge, I will take it all in.
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DLansing Premium
A lot of points to ponder upon, thanks Kyle!
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Thank you! -All is Very simple and clear.
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Borneoman Premium
Wow! The site and products reviews are very simple, yet it is making money. That's soo cool.
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JLister Premium
Interesting article. Although I do have two sites I am working on, focus and clarity is important.
I was not aware of mini-niche sites before, but maybe I might consider looking into them sometime in the future.
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Kyle Premium
Yeah, a mini niche site can become much bigger as you dig into it as well, the natural tendency is to stop once you rank under the desired keywords, but they do offer a lot of scalability and cross promotion opportunities as well. :)
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L4C Premium
Thanks a lot Kyle for that simple in depth explanation. For sure this message is not only educative, but also very motivational to me in every aspect.
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Kyle Premium
Good to hear, that is the goal with any content I create. :)
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DRAYWRITER Premium
great stuff
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LEM76431 Premium
Wonderful content and thorough treating of a topic that is often wondered about and seldom resolved. This article gives me a playing field with directions to maximize my time and resources. I feel that you have covered a universe and given me a document to conduct my research from. It is extremely valuable to me.

This old man is appreciative of all of your leadership and concern.
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Kyle Premium
It will give you the scope of opportunity, though none of us will really get a chance to exercise all of the opportunity that is front of us. One thing at a time!
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xhjregina Premium
Thanks for putting it so clearly. I was trying to figure it out myself for a very long time!
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Kyle Premium
Glad I could offer some clarity here!
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Loubelle Premium
Thanks Kyle, I feel I have a lot to learn
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Kyle Premium
Always something new to learn, I have been at this 14 years full time now and I am still learning new stuff each and every day. :)
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Ericabried Premium
Thanks for the enlightening information, Kyle. It really clears up some questions I had.
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JewelCarol Premium
Very interesting and enlightening, Kyle! You made it look so simple, lol. Thanks very much!! :))
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Kyle Premium
Haha, that is because things like this become second nature as you do them. This information should give you insight into the mass opportunity of not only building out authority sites, but smaller niche websites too.
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kiliwia62 Premium
You are a Wizard Kyle, if I may say so. :)
I was a bit reluctant when it came to mini-websites, I thought, following Jay's case studies, that it would be only possible for sports related topics, or anything in this area.
Reading your post though, it make be realize that I could do such a mini website with something I know and can stand behind it, something coming from my authority sites.
Let you know how it went. :)
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Kyle Premium
Yeah, you should be standing behind any website you create. A weak attempt at anything will always lead to a weak result. For that very reason, you should consider treating a smaller niche site the same as you would an authority site. The build out process is exactly the same.
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weemrst Premium
Hi there. This info has given me hope for the future for the 40+ domains that I own. None of them were very expensive to buy but it has become costly to sell them as I have to rely on basic packages from the sales company. The premium packages were way beyond my budget.
I think (hope) that the majority of them can have a site built around them as most have pronounceable words. Most are .com and I have stopped listing them for sale with the intention of developing (long term) sites around them even though I do not have experience in many of the subject matters.
I intend to do research before I commit to building a website but just wondered if this is a feasible option?
I would appreciate any comments.
Many thanks.
Lynn
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Kyle Premium
There is always a fine line between "making use" of the domain assets you own, and actually putting yourself in a situation where you could be potentially overwhelmed by taking on too many projects.

Just be careful about doing too much at once, but you can slowly ease into the use of using several domains. And when you do build them out, treat them as though you would any authority site, just being on a bit smaller scale.
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weemrst Premium
Thank you Kyle and for the quick reply. I will probably let some of them go but one or two are pretty good I think. I just need to realise that they are not going anywhere and I have lots of time to learn and to create.
Thanks again and take care
Lynn
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Kyle Premium
I am not saying you have to dump your domain assets, I carry an inventory that I may never use but they do not make MORE domains (just like real estate), so if you have a bunch of good ones you could definitely hold onto them.
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amazingthing Premium
How many domains can I have running at one time with WA.
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Kyle Premium
You can own as many domains as you like using the SiteDomains platform here at WA, you can host up to and build up to 25 websites on your own domains. Hope this clarifies for you.
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amazingthing Premium
Thanks
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Marcus1978 Premium
I thought we could have 50 websites?
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Kyle Premium
Yeah, 25 on your own domains, 25 free .siterubix.com websites (total of 50).
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Marcus1978 Premium
Ahh, I see.

I suppose if we get to the point where we need more websites than that, we will have money to pay for extra hosting anyway.
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velifothi Premium
Thank you. A very helpful piece of advice.
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dvilla410 Premium
Pretty darn genius idea. Endless possibilities with mini niches
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Kyle Premium
I literally get butterflies when I sit down and do research realizing just how much opportunity is out there. It is insane!
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apyron15 Premium
Kyle always have information on all the training that I have went through so far. He is a great teacher. I know that the best is yet to come. I am just taking it day by day because I know that it is more magnificent information that will benefit. thanks Kyle great work!
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Kyle Premium
So glad you have been enjoying everything and if you always take that approach to business, that the best is yet to come, it will always be the case. Hard work pays off.
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apyron15 Premium
So. True
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startouched Premium
Another great post, Kyle. You make it sound so easy!! I like the idea of grabbing a domain name early in the game. Thanks, Kathy
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Kyle Premium
It isn't rocket science and it takes nothing more than some hard work and business. We of course always want to facilitate your success in every way possible and hopefully this opens your eyes to a whole new world of opportunity.
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apyron15 Premium
I came up with another niche because I want to help the traffic that loves to shop. I know that there's not a perfect niche, but I want it to be eye catching and that is my main focus. I came up with jpshoppingspree.com another one is shoppingiswhereitsat.com jpwonderfulworldofshoppingtoday.com . the reason why I did not put a specific niche for shopping is because I want to promote different things about shopping. I want the public to always wonder what is coming next. I try not to think to hard I just let it come natural because to me that is best way because you have to know what is comfortable for you.and what relaxes your soul. I use this analogy just for an ex. when you was a child and you got your first toy for Christmas and when you look at that toy you try and come up with a name for it because the way it looks that you're comfortable with, or when you were a child and you looked at TV an saw the commercial tony the tiger. THEIR GREAT! after you saw that you wanted that cereal just because of the title alone. So my main point is, I want the people to do the same thing. I would like to know how does the niche's sounds that I created. I can use the feed back
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Kyle Premium
Shopping isn't necessarily a niche, it is a category that includes well, EVERYTHING. Just be careful about being too broad, it is the experts and those that carve their brand out within a specific niche that usually reap the greatest rewards.
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apyron15 Premium
Okay
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I'm using a few niches
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Kyle Premium
Coolio!
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Thanks for all your helpful advice
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Kyle Premium
Any time, it is my duty to keep you informed and pushing forward with your education. ;)
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Thanks Kyle, this is very helpful.
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Kyle Premium
Glad you enjoyed it!
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WAlfano Premium
Very enlightening, thanks.
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SadieChan Premium
Thank Kyle, think it will be easier to start off with a small niche site and test the market first. Big Authority Site needs more work and time to tackle. Regards Sadie
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Kyle Premium
Exactly, one requires a bit more time and typically has much more scalability, where is the smaller niche sites are far more focused with a finite potential (which can still be substantial though).
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SadieChan Premium
Thanks, Kyle.
Getting to SEO ranking is becoming more difficult for small Online starters like us these days. Within the large community of WA, perhaps the best ways to help each other combating the Google Algorithm by visiting each other's site making comments, learning more knowledge thus creating traffic flow. That said, spamming each other must not be the motive. What is your view on this?
Regards Sadie
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KariLee Premium
Very helpful information. Thank you.
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Xiaoyan Premium
should I get domain before I building my website
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Kyle Premium
You can build a website on the free .siterubix.com sites you get with your Starter account. That is fine, as you can Move these to your own domain down the road (using the Move feature available within Premium).
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SDesbonne Premium
Thank's for this Interesting information.
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sovani Premium
great. just bought a small niche site domain! great article! 10 Kyle!
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Kyle Premium
Awesome!
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sellingpower Premium
Great post Kyle:) Thanks
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AriefWibowo Premium
That's a great information.
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Gilbnord Premium
Very interesting and useful paper, Thanks Kyle
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RichardU Premium
Brilliant and very informative. Thanks Kyle
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AlexEvans Premium
Jay made the process look so uncomplicated, I like the idea of a mini niche with quality content.
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Kyle Premium
Yep, is actually the exact same concept taught within both trainings (bootcamp and certification), but it is on a smaller scale.
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MKearns Premium
I watched jay's case study and was impressed that before the 5 weeks was up it was already showing profitability. Masterfully done. Loes has recently published an impressive niche directory by topics which should give good jump start ideas.
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Kyle Premium
Yeah, that can be a reality. Not always the case with every site, but every site can and will be profitable with time investment into it. :)
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stn67 Premium
It's not because there is very little text on Jay's side but it is certainly well in search
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TommyK Premium
Very interesting Kyle, I've watched the first three of Jay's video's on the live case study and will have to finish the other two to fully understand the entire process.

Do these smaller niche sites, require a lot less maintenance and therefore once set up only need minor tweaking?

Thanks Tommy
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Kyle Premium
It really depends on the surrounding competition. I have found over the years that if you put NO focus into something, even once it is up and running with residuals is that it will eventually die off. Always room to scale and grow a site, and maintenance is definitely a vital part of any business if you want to sustain.
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TommyK Premium
Thank you Kyle, I will definitely keep that in mind.
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Marcus1978 Premium
Thanks for this, Kyle. I'm already doing some research, and I have started compiling a spreadsheet with some keywords and potential domains listed in it.

However, I have a few questions:

1) What QSR should I go for? Under 10?

2) How many monthly searches? Over 100?

3) Once I have the website installed, should I spend a couple of weeks adding blog posts and getting comments until it ranks? And once it does rank, maybe I can just leave it, or just post to it occasionally?

All the best,
Marcus.
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Kyle Premium
1) What QSR should I go for? Under 10?

The lower the easier to rank obviously, but you will be able to rank with domains that have far more QSR than 10. I would aim to be under 200, ideally under 100, the closer to 0 the better. But also choose based on what the "concept" of the niche is. Choose something that is practical and has commercial viability.

2) How many monthly searches? Over 100?

Sure, doesn't have to be though. Could be 50. Could be 75. Could be 500. A lot of the time these domains and niches will be so specific that anyone visiting them will have commercial intent from the outset so they could be little money makers even with a few clicks per day.

And in the case of football type niches, they are very seasonal so though the keyword may say 100 clicks per month, it could be in the 1,000's during the busy season.

3) Once I have the website installed, should I spend a couple of weeks adding blog posts and getting comments until it ranks? And once it does rank, maybe I can just leave it, or just post to it occasionally?

Leave it alone, it will eventually die off. There will always be a certain level of maintenance and when it does rank, why not full capitalize on it (and scale it to its full potential).
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Marcus1978 Premium
Thanks for your advice, Kyle. I will definitely keep it in mind.
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Ecowarrior Premium
Thanks Kyle, has put things in a clearer perspective for me!
Regards, Lisa
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SowAndReap Premium
Thanks Kyle for this info, I already have ideas that I'm going to execute.

I just finished one of Jay's videos. I think I can do this with one of my sites that I already have not started, lol.

Keep bringing it on Kyle... enjoy reading your info except 2 blogs in day, lol

Who knows, it looks like I'm headed that way as all these new ideas I want to come to reality, not too much on my plate through...but I think it's time to bring on other ideas that I really want to get done.

Thanks for the spark!
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Kyle Premium
Just don't let this serve as a distraction, there are lots of things that you can be doing and I worry when people move away from their core and chase "opportunity" when the opportunity to scale is right in front of you.

I have been burned by this mindset in the past, so just do be careful and if you have a website that has authority, keep the focus on that. Always fun to test new things though if they don't remove you from your core income.
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Rich908 Premium
I am on the right track then - I was going to ask that same question about starting another niche. You have answered my question.I will continue building my site as an authority site before I tackle another niche site

You give sound advice and great tips
Thanks Kyle
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KGads Premium
Righto. I just purchased a keyword rich mini niche domain.
Now, do I need to create a separate amazon affiliate account for it?
Thanks for the new round of inspiration!
P.S I was going to go beard trimmers, but am not into beards so I went with paddleboards instead. Much more fun!
Cheers, Kris
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Kate48 Premium
Good for you Kris. I'm excited to see how this works out for you. I may try as well; just see learn and understand the process. Best wishes in your new endeavor. :)
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KGads Premium
Thanks! I get excited about these things and jump in feet first sometimes, but if it's worth it then it's great!
Stay tuned x
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CinemaDan Premium
I grabbed one of the beard timmer one's anyway immediately, lol. Good luck KGads! Let's see what these mini niche's do. Pretty exciting! Keep me posted. I'll do the same. :)
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JerrySmith1 Premium
Thank you for sharing such valuable information.
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Ultimateless Premium
I like this idea of a mini niche, it opens up a lot of possibilities I hadn't thought of!
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I like this post lot of goodness in it thank you
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Herbygee Premium
There's a lot of goodness in this post! Thanks for sharing Kyle, very informative.
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Kate48 Premium
What a relief this article has been to me. You just took a ton of weight off my shoulders. Thanks so much.
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medewey Premium
Thanks Kyle lots of good info there! I have done some research on my niche and turns out everything is going to work out great! An audience of millions! Worldwide! So I'm really excited! Was doubtful. So I'm just tweaking my site for better ranking. Still lots, but spending every waking moment away from work to work on it! TTY soon!
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Kyle Premium
Yeah, there are many, MANY audiences out there. Each and every one of us a part of 100's (if not 1,000's of potential audiences) with our day to day purchases, interests, and hobbies.
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makeachange Premium
Very informative Kyle.

I particularly like the difference between mini niche sites vs authority sites. Something to keep in mind as reference for future sites.
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Kyle Premium
Glad I could offer some clarity on this, I know there was a little bit of confusion.
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ybckathrin Premium
Thanks for sharing but I'm not there yet, to understand everything you've talked about. I'm a very greenhorn:)
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Kyle Premium
You will get there. This will make a lot more sense as you start going through the training so maybe bookmark it and come back to it at a later date. :)
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Stevieb12 Premium
Awesome information which I intend to use moving forward. I've got some catching up to do in the next couple days. This breaks down many valuable idea and which way to turn if need be. Thanks Kyle
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atrent Premium
Very informative thanx for getting my wheels turning!
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newy219 Premium
Did you mean to include SunSheltersCanopies.com on this? SunShelterCanopies would make more sense, but it doesn't generate as many searches...for some odd reason. Anyways the reason I ask is because a lot of terms that either make no sense, or make partial sense sometimes have more monthly searches. Can we use these as domain names?
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Kyle Premium
Yeah, that would work too. I just quickly did some research and put a list together. There are literally millions of domains like this and yeah, that probably does make a bit more sense.
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Seahawk8058 Premium
This is great stuff for when I get another site going.

Thanks for using the Seahawk Example Kyle!

Thanks again,

Greg
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Kyle Premium
I actually bought that one. I should post the image of me wearing it on my head, not the intended use of it lol. A big seahawks fan here!
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Seahawk8058 Premium
Very cool to have something in common with you.

Go HAWKS!!!
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Kyle Premium
Definitely, hoping they have a good 2016-2017 season!
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Seahawk8058 Premium
Me too. Pete Carrol has beefed up the O-line. So lets hope that Wilson does have to run so much.

Have a great day.

Greg
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clemz Premium
Very informative post. Thanks, Kyle for sharing this.
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cosmicradio Premium
I'm still working on my first website, but it's a lot better than it was! My ideas for others will be implemented in time. Thanks for the useful tips, Kyle!
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Kyle Premium
Keep your focus on that and definitely don't be distracted by the bazillion opportunities out there. The greatest opportunity will become the website you are focusing on, in particular in the early stages.
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GeoffGS Premium
All this just to take the focus off Gorillas? You really do go the extra mile Kyle!
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Kyle Premium
Hah while people were debating over that I was putting together this post...far more productive!
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GeoffGS Premium
Ok that does it. I'm hitting the writer's board! :)
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Damo1966 Premium
Thanks for sharing this information Kyle, I found this very interesting and got my mind working again.
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JesseLaird Premium
I think I might just go and check out jays case study!
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bjdluna Premium
That sounds like a good way to go but for me it won't be anytime soon since I made the failure mistake that's worse than having too many niche sites -- I purchased too many way overpriced websites but never again. If and when I've either given up or made some websites successful then maybe I would do something like this. I do want to improve in Wordpress and SEO though. But this is still verey interesting to go through Jay's 5 week niche study and site development was something worth following.
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Kyle Premium
Yeah, just purchase your own domain and build out your websites as you move forward (if you are going to take this approach). For the price of a domain and a little effort, you are way ahead of the game!
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Mike-Writes Premium
Excellent post, Kyle!
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Eric1975 Premium
Great post Kyle!
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forresth1 Premium
great post thanks for sharing
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Martstervt Premium
Very informative and thought provoking Kyle. I have been thinking that my niches were too broad. A mini niche from within may be a viable way to go.

Marty
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Kyle Premium
If you are building out a full scale authority site, you are probably in line with your website...but there are little pockets of opportunity for mini sites everywhere you look.
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Martstervt Premium
Thanks, Kyle, I was in Jaaxy today and found a cool Longtail Key word that would be a mini niche and I was surprised that it was fully available.
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Funkydunc208 Premium
Thank you so much, Kyle. The information is very valuable and keeps everything in perspective. Please add this to the training platform as it contains info that newbies will really benefit from.
Cheers,
Duncan
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Kyle Premium
Yeah, I am going to most definitely incorporate an aspect of this into the training as I scale it out. Likely some new phases to the training this year.
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RobVallair Premium
Awesome Kyle. This is exactly what Wealthy Affiliate is all about - We are constantly receiving great training to help us be successful in this business - All we have to do is just follow the brilliant minds here.
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Kyle Premium
I do what I can, will keep offering you more fuel to fire your business!
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kmer6 Premium
Great post Kyle! The point is "Any Niche" can be an online goldmine if it is built following the training here at WA. It is also vital to focus on "one" niche at first so that you don't spread yourself too thin and run out of time to accomplish your main goal, which is to write quality content. Wait till the site is getting traffic and maybe even some sales before starting a new site. Thank you for another great lesson.
Ken
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Kyle Premium
Exactly and that is something that I am constantly having to re-emphasize. Any niche is profitable, if snack helmets a tiny segment within the HUGE football space can be a successful niche venture, there are literally MILLIONS of opportunities like this (if not billions).
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Aobasesan Premium
Awesome. Thanks for sharing.
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JY2018 Premium
Kyle-this is indeed a great post. As a matter of fact I have registered a domain too after reading your blog.
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vin8 Premium
Great post Kyle, thanks for the info.
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CinemaDan Premium
Awesome post Kyle! I just snapped up one of your recommendations above to do a case study for myself on the min-niche market. Very excited actually. It's something I am familiar with and use. I'll keep ya posted on how it turns out over the next few weeks/months. Again, awesome post on an old subject that could still profit.
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Kyle Premium
Cool, looking forward to seeing this case study roll out. It is definitely a viable way to enter into a smaller segment, but it should still be built out in the same way that you would an authority site.

The nature of the website will typically lead to quicker rankings under the given keyword that is targeted within the domain name.

Please report your progress back to this thread here. :)
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CinemaDan Premium
Will Do! Thanks!
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CinemaDan Premium
Hey copied my reply I just posted above here.. not sure if it's better in this conversation then as a new post on the thread. "Okay so as a test I bought http://electricbeardtrimmers.com I am just testing the waters with a micro niche and was wondering do I need a lot of content? I was just thinking of adding content to the review/blog aspect of the site and just working my amazon affiliate links into the page as a store as you can see I started doing. (Very rough at this point) This way it looks more a part of the site. Also, adding related beard care stuff as other stores on the side. I have one now under the categories. Kyle what is your thoughts?"
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varleysheen Premium
with mini niche sites you dont need to add fresh content you just put the site up with the products and it just works for you?
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magistudios Premium
Hi Steven,

Fresh content is ideal regardless of an authority site or niche site.

Yes, with small niche sites, the ideas for content does tend to be thinner than authority based sites.
But, you can let a domain name rule your content.

For example, footballsnackhelmets.com is about.. Football Snack Helmets - but I could easily write about snack trays, fan gear etc.

Relevance is key here and with FSH, it's about Football, sports etc.
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varleysheen Premium
ok cool, but it doesn't need as much "maintenance" as an authority site? I mean content would be harder to find like you said bare minimum once a week?

think ill go through each weeks training and learn more
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newy219 Premium
Yes but correct me if I'm wrong but aren't you ranking on that site with only one blog post? How are you able to outrank 37 other sites targeting that keyword with only 1 blog post and without regularly posting on the site?
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magistudios Premium
Hi Daniel,

Because that is how I roll yo.. lol

When doing the initial keyword research, I noticed how attainable it was because of the low competition.

Keep in mind that it wasn’t just single blog post that did it.
I also wrote a bunch of pages along with linking to each of them.

There are a variety of SEO strategies that were done which are shown within the case study.
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newy219 Premium
Haha OK fair enough-I plan on watching the entire case study in full again and then implementing it right away.

Question, do you think these results can be achieved by a newbie, or do you think your social following/WA following increased your rankings or at least how fast this site ranked?
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Kyle Premium
Not sure what difference it would make being a newbie versus experience, the process of creating this site and building it out will be EXACTLY the same. Social following makes no difference unless the sales you drive were the result of this.

In the case of the snack helmet niche, the sales were driven from the search engine reach (from the rankings) and the sustainability of the website are directly related to the activities outlined in the case stud, not some external or hidden event.
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newy219 Premium
Thanks for clarifying that Kyle, I think we all are in awe of how successful the website is, especially with how fast it ranked. This is good to know that having a big following isn't essential to ranking quickly. Seems that choosing the correct niche/keywords with competition that you can outrank is probably the biggest factor.
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