What You Can Learn From Black Friday.
Just had a quick thought that I want to share with you.
Right now, we're starting to receive an increasing number of promotional Emails regarding all sorts of Black Friday Offer, right?
My question to you is...
What's your reaction when you get all these Emails?
Ignore them? Check out their latest deal?
Here's what I think you should do...
Many people are constantly complaining that they suck at writing or they don't know how to do Email marketing, what to write in Emails, etc...
Instead of whining about it, why not learn from what other people are already doing?
All these pormotional Emails are great learning resources if you look from another perspective.
Look at what are the Email titles people are using to capture your attention, how they hook you in the beginning of the Email, how they introduce their offer, how they promote their products, or how they're even doing certain things wrongly.
If you always ignore such Emails, you're missing a lot of learning opportunities.
I'm not saying you must open every single Email you receive. That's not a wise way to spend your time.
But what if you can just do this ONE THING...
When you skim through your inbox, take note of the titles that captures your attention.
Ask yourself: Why were you interested? What's the specific reason that you pay attention to this particular Email? What technique is this person using?
And then open the Email to read the content.
Jot down anything that you like and dislike about their Email so that you can use those strategies in your own Emails or prevent you from making the same mistake.
It's all about asking yourself about your FEELINGS toward these Emails.
Even if you can just learn/capture one or two key phrases they're using to sell their product, it's still better than nothing, right? Now you're slowly gathering more and more ideas. And such things can benefit you for a lifetime if you put them into practice.
I'm not saying you'll become an expert right away just by reading other people's Email. All I'm saying is that you're slowly gaining more and more knowledge day by day which will definitely benefit yourself and your business one way or another down the road.
So, it's all about being observant and paying attention to details.
I hope this quick post helps. Just a thought that popped up in my mind just now.
All the best!