Free Content Marketing Software

byJeffBrown4

977 followers

2 months ago

Hello WA Family,

Another day to learn and grow in the WA community. Free content marketing software is our topic for the day. Believe it or not, there are freebies online waiting to help you with your content marketing.

Content Creation Software

Canva is one of my favorites and one that I use often for my content marketing promotion on my website and my social media.

Canva

Canva makes it easy to create beautiful graphics, social media posts, and more. It has a free plan with access to millions of templates for you to choose from.

Hemingway Editor

This writing tool helps you to improve the readability of your content. I use this for every post that I write to make my writing easier for my readers to understand.

Google Docs

A free tool that lets you create and share documents, spreadsheets, and presentations. It's a great option for writing blog posts, and other content as well.

One of my followers shared that they use this as an online diary, something that I never would have thought of on my own.

Content Scheduling Software

Hootsuite

A social media management platform that lets you schedule and publish posts to multiple platforms, track your results, and engage with your audience. The free plan allows you to manage up to three social media profiles.

Buffer

A social media scheduling tool that lets publish automatically throughout the day. The free plan allows you to connect up to three social media accounts and schedule up to 10 posts.

Mailchimp

An email marketing platform that lets you create and send newsletters, manage your mailing list and track your results. The free plan allows you to send up to 2,500 emails per month to up to 2,000 subscribers.

Analytics and Tracking Software

Google Analytics

A free tool that provides insights into your website traffic, such as where your visitors come from, what pages they visit, and how long they stay on your site.

Buzzsumo

A social media tool that shows you what content is performing well on social media. The free plan gives you access to limited data, but it's still valuable for identifying popular content.

Content Software Advantages

• The most obvious benefit is the financial. Free tools eliminate ongoing subscriptions, allowing you to experiment and refine your content marketing strategy without investing any money.
• Free tools are available and easy to access, often requiring minimal technical knowledge. This makes them ideal for beginners just getting started in content marketing.
• Many free tools offer a wide range of features, covering content creation, scheduling, distribution, and analysis. This allows you to tackle various aspects of your content marketing strategy with a single tool.
• Free tools enable you to test different approaches and features without investment. This allows you to learn what works best for your target audience and adjust your strategy over time.
• Many free tools offer integration with other platforms, allowing you to connect them with your existing marketing tools.
• Many free tools have active communities and support resources, providing learning opportunities and assistance when needed.
• Free tools allow you to explore different options without committing to paid plans. This can help assess the effectiveness of specific tools before investing in premium features.

Content Disadvantages

However, it's important to remember that free tools often come with limitations:

• Free plans often have restricted access to features, requiring an upgrade to the full potential of the content marketing software.
• Some free tools have a limited amount of content you can create, schedule, or analyze.
• Some free tools display ads or include their branding within your content.
• Free tools may lack the advanced features found in paid software.

Free content marketing tools can be a great way to get started, learn, and experiment. As your content marketing needs increase, you might need to consider paid tools for additional features.

About Free Content Marketing Software

• Active communities and support resources can be invaluable for learning and troubleshooting.
• While many free tools require time and effort to learn. Consider your available time and technical skills when choosing tools.
• Choose tools that integrate with your existing marketing platforms
• While the tool itself might be free, some might have hidden costs, such as limited storage space or charges for exceeding usage limits.
• If you plan to grow your content marketing efforts, consider tools that offer affordable upgrades
• Compare features, limitations, and user reviews before making a decision.
• Be open to upgrading to paid options if they offer better functionality for your content marketing strategy.

Free content marketing software is worth giving a try. Many can be used effectively long-term and some might be better for when you are just getting started with your content marketing business.

Anyone have additional free content marketing software to share with us is encouraged to leave them in the comments.

Jeff