Get A Google Plus Custom URL To Build Your Business Brand
Some of you will know I'm a huge advocate of Social Media channels to gain additional traffic to your blog.
The Great Thing About Social Traffic
You will learn early on in your WA training the importance of social media.
You'll also learn, from Kyle's excellent training that you need to be careful not to get sucked into wasting time on Social.
It's a tricky balance!
If you use the social channels well, you will grow a loyal niche related following who will share your content to their contacts... it makes sense because their contacts are usually interested in the same niche...and they will share with their contacts...etc.... you have your niche content circulated to niche interested groups and individuals
You can set up random social channels, set up random pages, tweet randomly, pin randomly, like randomly, share randomly and end up spending hours...you got it...randomly... on chatting to your social channels - rather than dedicating the time you have to publishing new content.
My Strategy For Social Media
For me ... Social Media is not a place I spend much time... I love it... But I use it to spread my brand not to "socialize"
And social accounts for around 40% of my traffic and revenue...
I use it to:
Share my content... when I post I send it to my social channels
And I use it to build my brand...
It's about getting YOU, YOU, YOU and by that I mean getting YOUR BRAND known and in the public space!
What Do I Mean?
Share your content...
Get your brand known
This leads me to the point of this post...
Many people have an opinion about Google Plus....some love it...some hate it...and that's fine...
My opinion... don't ignore the impact and potential reach of Google Plus...
Send Your Brand Name With Every Google Share
When you set up a Google Plus account you then can share your content as you would on any social channel. So it's a great additional channel to share your content and have others share it as well.
But it also allows you to build your business branding (in many ways but this post is about URLS)...
Every share on Google Plus gives you the double benefit of sharing your content and having your business brand displayed ..here's how...
Google Plus Custom URL
When you set up your account you'll be able to share your account by posting your Google Plus URL
It looks something like....
(ps...none of the below are affiliate links...they are used as an example... and are newly created to do A/B testing of this very theory)
so your link will look similar to this....
Just a google URL and a load of numbers.
Not very exciting...
But it could look like this....
See the difference?
This URL displays MY BRAND... not a bunch of numbers...and so those I share with not only get my content ... they get my branding...they get shown my brand name. Might seem basic...
But if you were trying to remember a site you once visited...what would you remember?
So. Build Your Brand... Here's How... It's Easy
- Set Up a Google Plus Account
- Share your Google Plus account- WA makes it easy...just post to the WA Link below
- Get ten or more followers (people who have added you to their circles)
- Then keep sharing and wait til your G+ account is at least 30 days old ( won't take long...well 30 days actually..lol)
- Make sure your profile has a profile photo or caricature
Then after 30 days you'll see
Get a custom URL - you will see a banner below your name on your Plus profile.
And follow that link
Choose your custom URL