The Number 1 Mistake New Members Make

Today will be short and sweet...

I have noticed a bit of a trend among new members (and perhaps even a few "old" ones, too.) People are so excited to create a site and build a business that they are jumping way ahead of themselves...

"This is NOT Get-Rich-Quick!"

Since my time here at WA I have participated in several site reviews. Many of them are asking for advice because they are not getting any traffic; or if they are getting traffic it is not converting. Almost immediately I can identify their problem...

When I go to their site, what I usually see is a handful of sales letters disguised as articles, and/or a boatload of banner ads. The entire site is practically smashing me over the head with a hammer while screaming, "GIVE ME YOUR MONEY!"

Congratulations... you have just become the Internet version of a slimy used car salesman. You must be proud. While this might have worked 20 years ago when websites were a new concept, it will absolutely fail today.

Look, no one is coming to your site to "buy" anything, and even if they were, they certainly will not buy from someone they don't trust. And you will never build trust with a bunch of banner ads and sales pitches. People are looking for honest reviews and helpful information, plain and simple. Only after they learn to like you and trust you will they buy from you.

"Stop Ignoring the Training"

It is unfortunate that this reminder has to be pointed out. It shows me that some people are simply not following the proven training we have access to here at WA. Either that or they are completely ignoring it, which is probably worse.

It is right there in the very beginning of Course Two, so there is absolutely no excuse for anyone who has become a Premium member to make this deadly mistake.

Grandmaster Kyle himself stated it best...

"This is why we always make the “traffic” component the first goal. People tend to be so eager to promote stuff that they end up creating a site full of promotional content (which won’t rank and won’t convert).
Our focus is going to be on the user experience and making people want to come to our website. If we can do this, traffic is going to be quite easy to capture, Google is going to love your website, and THEN you will be able to earn revenue through your traffic."

You see, right there he tells us that a site like the ones I described earlier won't rank and won't convert. Google doesn't like them because your visitors don't like them.

So, knock it off. Quit trying to sell things. It's not forever. You will eventually be able to make a wonderful living off of your online efforts. But first you have get people to come and, more importantly, you have to get them to stay. And no one is sticking around for a banner no matter how "cool" it looks.

Just my .02 cents. Please post your thoughts and comments below and let me know if you have come across a punch-in-the-face site yourself.