Convert Readers to Customers.
I have spent many years learning about marketing and it hit me the other day how so many things we learn are taken in but we don't understand the concept of what we have learned.
I am currently living with my in-laws and we often sit to watch TV together. For me this is social, as I never watched TV before. Anyway these ads come on selling products and I am saying who would buy that, my in-laws agreed. After seeing the ad repeat a number of times I hear them on the phone ordering it.
It dawned on me how the lesson always said buyers buy after seeing the offer 7 times on aveage. The penny dropped.
I had been advertising on Facebook (Free advertising) and changing my ads often. So I tried staying with the same ad. Guess What! Yes that's right after the ad ran for a while I started to receive enquiries about the offer and some conversions.
We never stop learning, the lesson is not always finished after we read or listen. It sometimes takes a while for it to sink in. We should always keep learning, even if we think we have done it before. There will often be that "Lightbulb Moment" that make a huge difference in your business to take you forwards.
Hope someone learns from this post. Cheers Kev
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I suppose we can learn about marketing from commercials and ads. My dad was a salesman and he shared about some of the marketing strategies with me. I wish I had paid closer attention to him.
Even if you didn't listen I am sure you pick something up from him. When we are young those things don't seem important. Cheers Kev
it does work just a matter of getting over those no response blues and keep charging, thank you for sharing your experience Kev.
Yes we get the snowball affect if we keep going, massive action and massive results. Cheers Kev
Hi Kev, good read, thanks. Just 1 question - how do you get free ads on Facebook? Could you please let us in on your secret? I've always had to pay for the Facebook ads. Cheers, Galen
I have a list of groups in my niche, joined them and post to the groups.
You have to be careful how many and how quickly you post to these or you will be put in Facebook Jail. They suspend you from doing anything with groups.
To find these groups just do a search in FB with your keyword with the word "groups". save all the ones that are relevant and have a decent number of subscribers.
Make your ad text personal, like your ad and add a call to action in the comments.
Hope this helps, message me if I can help more. Cheers Kev
I have dealt with them 3 - 4 times, frustrating lol. I do about 25 posts at once, taking my time. It seems safe at that rate.
Don't over do it and you will be fine. CHeers Kev
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Stick with it dude