Is your site's traffic dying down? Don't freak out.

Last Update: November 12, 2018

Hi WA community, so lately I've been seeing and getting messages from people who are freaking out about their traffic dying out for some strange reason.

They are doing the WA training, they are supposedly doing it right, and yet this is happening, what's going on? Well here's what you need to know:

Most niches sites see a loss in traffic due to the holiday season coming up this time of year and it happens across the board for MANY sites, especially bootcamp sites which promote WA, it's just normal.

In addition other events trigger these things:

Trump tweets something, everyone freaks out, attention is drawn away from your sites.

Holidays come up in other countries, masses flock and focus on that.

In addition, other trends also affect other sites, like no one thinks about dieting before the New Year, but "everyone" does after New Years.

So if you're seeing a drop in traffic, and you've been following the WA training and not being "bad", you're fine. Let me say that again, you're fine.

If your Google analytics traffic is dropping, do this:

Check your Google rankings for pages you know are ranking high, if their rankings are still in that spot or close, you're fine. It's just one of those event moments taking place and it'll pass.

Additionally, if Google is doing an algorithm update, this ALSO affects sites, but once again, if you're doing the WA training, fret not, it'll come back after the algorithm change has settled, it ALWAYS does.

Vitaliy

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dalwhu Premium
I’ve seen a drop in my WA boot camp website however my niche website which targets toy reviews has increased so I can relate to what your saying with regards to seasonal behaviour.

Great post and thanks for sharing as I think it will help give members peace of mind.
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gartnerf Premium
I don't know what Google is doing these days in their Analytics app but my numbers are all over the place. One day I watch site visits and see I have 50 visitors at mid-day and then the next day I see the previous day's numbers I it was actually only 25 visitors. Why does Google overstate site visits? I see this happen at least once a week.

Anyone else see this issues too?
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mrschippy Premium
So true Vitaliy!

I had a bit of a freak out after a number of my mum blog post rankings (ones that made money) suddenly dropped couple weeks back. I spotted Google had done an algorithm update and whilst it's taken a week or 2, results are pretty much recovered now. It's a bit alarming, as I had a site that didn't recover so well, but I think that was down to other factors as well.

We've just had a Brexit 'draft' deal breakthrough here in UK, so attention will be drawn to that now...:)
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VitaliyG Premium
Algorithm updates and rankings going crazy is normal Sarah and yeah that news about Brexit will most certainly attract attention away for many people, but you get used to it after awhile.
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PoppaJoe Premium
The fun part for me is that my traffic is increasing. The not so fun part is that Google has either slowed down, or stopped indexing a lot of posts lately. Their new algorithm is devastating traffic for a lot of sites.

Not sure what all happened at Google, but ever since several key members of their teams left recently, it has gone downhill.
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VitaliyG Premium
I'm not sure about all those details but even in events where algorithms change up and rankings do fluctuate, they do return to the sites which follow Google's advice on writing quality content, I would not draw the conclusion that because of certain people leaving that this is the reason why rankings are down. It's not impossible, but more evidence is needed before that conclusion is made in my opinion.
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tommo1968 Premium
Panic and you are beat! A saying of mine which has proved to be correct yet again.

After the initial drop in traffic and lost sales I am slowly making grounds back again and sales are continuing to build.

Things change in this game all the time.

1) a post that was siting on number 1 position and gaining good traffic and sales can be beaten by competitors, traffic slips as do sales.

2) an affiliate platform goes bust and you have to change links.

3) you get banned for something at Amazon (sharing an image that was there's etc)

4) a plugin fails and all links no longer work (happened to me)


It's all part of being an internet marketer.

Lesson to be learned is, do not have all your eggs in the one basket. Share out traffic to several platforms so if one fails you still have something coming in.

Don't trust all your traffic to Google. Make sure you are getting good trust in Bing etc and use social platforms to get traffic.

Pinterest is my favorite and gets me about 50% of my traffic so if Google burps and my rankings drop at least its only half the trouble it could be.

Mark
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Paul1916 Premium
To avoid, this I am trying several niches in a few sites and one site also that can cover multiple mini niches in 2019.
Finally getting some first spot page 1 results and they remain in place - these give you sales daily - BUT...

The only thing that annoys me is that one of my main merchants has switched their platform from http to https in October so I have to redo all the links again (a few weeks sales missed) and this takes a ton of time to do that I do not have!!!
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serenedreams Premium
Thought its the other way around, due to the holiday season coming up, more traffic as Christmas nears.
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VitaliyG Premium
It depends on the niche man.
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jvranjes Premium
Easier said than done. The situation is serious, you have seen the person blogging about the traffic reduced to zero. Having a dead site after a couple of years of building it, is everything but normal. This is not related to the holidays.
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VitaliyG Premium
Perhaps you didn't read the rest of the blog post, I mentioned what a person needs to do in order to verify if it's dead and that is to cross check with Google and see if their rankings are intact, if they are, they are fine.
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shazzaWA Premium
Hi Jovo,
I did not want to startle anyone here about my site. It seems Vitaliy is right as my analytics have shown people are visiting again. Perhaps it was a glitch, I don't know?

What I do know, is I went through peoples advice and tried a couple of things. Plus, as Vitaliy says, I didn't freak out too much, I checked my pages were still in the rankings which they were.
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jvranjes Premium
I did read the rest of your blog. I am talking also from my own experience with all sites crippled, literally, with the traffic reduced to the quarter of what I had 3 months ago. All my ranking is excellent as it always was, with many featured posts as usual. I know pretty well what I am talking about, have checked everything possible and impossible. And yes, I have always worked 'by book' and by rules.

So let's be serious. You would not want to find yourself in such a situation.
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jvranjes Premium
You did not startle me, have my own sites to realize the gravity of the situation. Have been through this from the early September.
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shazzaWA Premium
Oh okay. Yes we all have our own journeys!
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Prinz Premium
Same thing here. I had not done anything fishy prior to Aug 2018; however, my traffic took a nose dive after the August 1 and Sept 27 Google algorithm updates. It seems there was another update on Oct 30 (Google Halloween ranking update). Looks like things are more stable now, and my traffic/keywords are showing a small upward trend (gained about 3% after losing 50% between Aug and Nov).
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jvranjes Premium
Yes you are right, there has been something very bad happening from August. I can see it clearly and can compare with the previous years. Nothing is normal, contrary to what the author of this blog writes.
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Zarina Premium
What do you think about photography niche during the holidays? It seems that so far my November is a LOT slower than October. $70 as of now vs $1585 in October, pretty huge difference. (Not super worried, just curious).
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VitaliyG Premium
It depends, usually the holiday traffic gravitates towards hot selling electronics and gift ideas. You could look up trends for cameras that are trending around this time (I'm sure certain models get praise around this time), then do a top 5 or top 10 review of them and put some bing ads traffic to work to see how it converts.
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Zarina Premium
According to Google trends Nov-Dec and May are the highest (though it's not crazy peaks, just by 30-50 searches more). I thought technology usually sells out like crazy but we'll see. Thanks for sharing your thoughts!
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JeannineC Premium
A lot of people are holding off on shopping right now, knowing that the great deals of Black Friday are less than 2 weeks away. Then things will go crazy!
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Zarina Premium
Makes sense! Hopefully I'm in for a pleasant surprise!
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VitaliyG Premium
Good point Jeannie! Zarina, electronics do sell out but thats broad, you have to look into which particular electronics are geared to be best sellers, I'd go on Amazon and look at cameras, and see which ones are getting the best seller rank, then potentially post those on your site as reviews, then hit it with some Bing Traffic when black friday comes around, you should be able to get VERY cheap clicks, following WA's Phase 6 training.
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Zarina Premium
I've never done Bing Traffic but guess I should give it a try!! Thanks for the advice, I will use it, as for Bing Ads, time to check Phase 6 training!
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FKelso Premium
It all takes time, doesn't it? And ahead of time, we don't know how much time it will take.
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NeptuneSiver Premium
My Trafic is still going up.
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VictorF22 Premium
Trump tweets something... That's a good one!

That's the reason why that man became a president: ATTENTION!
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Marley2016 Premium
Thank you, Vitaliy, for letting everyone know :)
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Graza Premium
Great Post very informative
thanks for information.

Graham
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MikaelM Premium
thanks Vitaliy - great reminder to us all not to panic
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