HCU Recovery Update Part II (Did my Rankings Improve?)
A week or so ago I shared a case study of 7 different posts I updated on a website that was hit with the HCU update. In pretty much all cases, there was a slight or even significant improvement in rankings and other metrics.
Today I want to cover a 28 day update on those same posts and show you what has changed/improved/didn't improve. The overall consensus is that the current template I am using appears to be working well and it's a simple one to apply.
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Vitaliy, thanks for sharing this. When you updated your post, did you change the date to make it more current than the previous post? I have some posts that were indexed and then later got de-indexed. If I were to improve it, would changing the date to make it look like it's a newer article rather than the former make any difference? I am wondering if that's how you do it.
I am not Vitaliy, but I think you should update the date as well. Because the people click on the newest article, so if your competitors have an article that is a year old, and you have a new updated article, they will most likely click on it. (I have been fooled by this as well, so I know it works, lol).
I think there should be a plugin that makes it change the date to a (last updated). And it works just as good. I don't know the name but.
Hope this helps.
I don't bother with that. The moment you update the post and let Google know about it, they'll know and look at the changes via their spiders, so that's enough. The rest I think is just for visual to the reader.
Oh you can, I use rank math how could I miss that, lol. Yeah, long time no see. Sweden is green and beautiful. But it has been raining a lot, Swedish weather.
I am in the north part, exploring the north part of Sweden. (the internet sucks up here). Still trying to do some work each day, a bit harder when on a vacation.
Currently, been overthinking a 301 redirect. I have a post that happened to be first of low-quality, but somehow got 47 backlinks from medium (not self-made). And well, it is also a duplicate, or not really, but the topic is almost the same. And well, the other article fulfills, search intent, people love it, engage with it (like on medium).
So, maybe because I am on a vacation, and my brain too, I have been doubting doing this. (Don't ask why, I don't know either, lol).
My bad, I will quit doing it, lol. Now that you say that (if it is effective for SEO). My guess is that it would, since all the link juice, and authority passes over to my other article, and that is good for SEO. (with the other article being good quality, this should indeed be a good idea).
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Those updates look promising Vitaliy... wish I could say the same about mine!!!
Still early days though!
Enjoy your weekend my friend!
👍👍
Keep us posted Nick!
Will do my friend!