You have probably seen training already or blogs/comments from people saying "WA is a niche in itself!"
They are not wrong, there is not a lot of competition for WA, equally, the method of IM is regarded as a niche too.
Yet WA can have universal appeal if pitched correctly. Think about it like this: Why do people join WA?
Money.
OK, money may not be the first reason people join. Some want to learn the basics of internet marketing, others want to be part of a community of like-minded individuals, others are already successful but want to fill in some gaps in their knowledge base, or re-motivate themselves, but at the end of the day, this is work, and work is for money.
So who needs money?
Everyone.
If you focus on promoting WA (or another niche) by going for an angle such as "Want to make more money in affiliate marketing?" or "Want to make your website more profitable?" then you are staying well in your niche. I'm sure there are those out there that would never consider earning money through these means, yet they would jump at any chance for an additional income.
If you put your mind to it, I'm sure you can think of ways of reaching them.
This concept can not only be used in your own WA promotions, but can be used with everything you do online. I really hope these examples and concepts have got you thinking.
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DABK
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Interesting post. A little change in perspective can take you a long way.
You can use the idea (enlarge the pool of buyers, change the pool of buyers without changing the product, with getting it universal being the best) every day.
I mean, you can sell a treadmill as an exercise machine to get you in shape; you can sell it to women to get trimmer legs. It's still a treadmill.
But it is best if you pick things that can be wanted by everybody.
You can use the idea (enlarge the pool of buyers, change the pool of buyers without changing the product, with getting it universal being the best) every day.
I mean, you can sell a treadmill as an exercise machine to get you in shape; you can sell it to women to get trimmer legs. It's still a treadmill.
But it is best if you pick things that can be wanted by everybody.