As little as 10-20 years ago, people owned all sorts of electronic equipment.
- Digital Camera
- Camcorder
- Calculator
- Computer
- Game console
- Telephone
- Pager
The smart-phone is truly a universal product as it contains all of these thing built into one.
Coming up next, a not-so-universal example.
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DABK
Premium
Interesting post. A little change in perspective can take you a long way.
You can use the idea (enlarge the pool of buyers, change the pool of buyers without changing the product, with getting it universal being the best) every day.
I mean, you can sell a treadmill as an exercise machine to get you in shape; you can sell it to women to get trimmer legs. It's still a treadmill.
But it is best if you pick things that can be wanted by everybody.
You can use the idea (enlarge the pool of buyers, change the pool of buyers without changing the product, with getting it universal being the best) every day.
I mean, you can sell a treadmill as an exercise machine to get you in shape; you can sell it to women to get trimmer legs. It's still a treadmill.
But it is best if you pick things that can be wanted by everybody.