Infuse Humor...
"Humor is recommended even for managers in a strictly corporate environment.
So, when interacting with your audience online, make sure to throw in a pint of humor with some awesomeness sauce!.
By humor, it does not mean anything and everything goes (no below the belt jokes please!).
Just keep a balance of fun, info, and control."
The next page is...
Treat The Brand As A Fictitious Character...
Join the Discussion
Write something…
theresroth
Premium
Thanks for this, Steve, it is highly timely!
It's something that's been bugging me when I connect with other marketers on SM. You mostly feel you are being sold to. And immediately the popup for a newsletter if you go only one step further.....
Surprisingly enough, the exception so far has been an astrologer lady who always addresses me by name, and writes to me personally. As a result of this, even though her readings are not from the type of astro-schooling I favor, I have already bought two of her in-depth readings.
Yes, the personal touch.....:-))
It's something that's been bugging me when I connect with other marketers on SM. You mostly feel you are being sold to. And immediately the popup for a newsletter if you go only one step further.....
Surprisingly enough, the exception so far has been an astrologer lady who always addresses me by name, and writes to me personally. As a result of this, even though her readings are not from the type of astro-schooling I favor, I have already bought two of her in-depth readings.
Yes, the personal touch.....:-))