First Test, Then Invest

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(The header image is a creative visual board with the motto "Launch Light, Learn Fast" highlighted, suggesting a fast-paced and innovative approach to business.)


I was watching some YouTube videos of famous business people sharing their best advice. One idea really stuck with me - testing your business ideas quickly and cheaply before investing a lot of money. It was such a clever, practical tip!

It's like when you're at a restaurant wondering if you'll like a dish. You can order a whole plate or ask for a sample first. Same idea with business ventures. Before betting the farm on some new product or service, why not dip your toe in the water and see if people want it?

Create a simple website or landing page explaining your idea and ask people to sign up if interested. If enough people say "yes!" and give you their emails, it's a great sign you have a winning concept. If not, you can tweak the idea or move on. Either way, you've only lost some time and effort.

I love that this approach lets you validate demand before developing a product. It's like getting concert tickets presold before booking the band! And it's quick - you could set up a test website over the weekend and have answers by Monday.

Sure, explaining this idea to our great-grandparents would sound crazy. "You sold something imaginary just by getting strangers to click a button?" The digital world moves fast. This is entrepreneurship today - low risk, high reward. We can all pursue our business dreams without betting the house upfront.

So here's to testing our ideas smartly - start small, validate demand, and get accurate data. Before hitting the big leagues, it doesn't hurt to play a few innings in the minor ones!

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Recent Comments

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I discovered a great way to branch out into another ten articles. For example, I found an intriguing title in the unique content block under niche research in the hubs. I added it to my tasks and set it as a category, then got AI to generate ten titles for writing ten articles. I thought that was so cool for what it is worth :)

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That's terrific, Abioi.

Thanks, Luloi :) How's your Friday going?

😁✌️πŸ₯³πŸ€£

I like the idea of testing the water. My first thought is, we have the ability to set up free SiteRubix websites. My second thought is, what are you doing that I'm not that would allow you to set up a website or landing page on the weekend and have your answer by Monday? I'm a bit dumbfounded by that.

Bob

The process here is to test an idea or concept quickly, to fail fast and cheaply... It's like throwing bait into the sea; if it gets a bite, you know there's something worth exploring further. If not, you haven't lost much. You do this in the form of waitlists.

Like Pedro said in the live chat, 'You pitch it before you make it. With a pre-launch, you make it if many people sign up. If not, you refund the people and ditch the idea.' Suppose that was a digital product, for example.

I understand the concept. It's the mechanics I don't understand. I have trouble getting responses. Thanks for the reply.

You know what? I had an answer here, and I refreshed the page accidentally.

I suggest you scroll down the page and read Lula's response to Jeff below. They've added plentiful concepts about how to go with the mechanics.

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As for the AI Authorship, you were asking, the optional content can take up to 5000 characters.

(see image)

https://my.wealthyaffiliate.com/content/article-designer/create

Thanks, as always, you deliver the goods. :-)

You're welcome, Robert :) Happy upcoming weekend.

Always the case and something we focus on within PPC side campaigns with frequency. Start with small campaigns, test, refine, and once you have a campaign producing a high ROI, then you can "invest" to scale that campaign.

Excellent post here and very important information to any type of marketer.

Thank you, Kyle :) I appreciate your feedback.

I like the idea, for me, it's about finding the time to learn and go about doing it

Sounds like a plan. I wish you awesomeness and success, Jeffrey!

Isn't this the same thing as "Try before you buy?", Abie?

Or trying on that new pair of jeans in the department store's dressing room?

Isaiah 😁

Yeah, I've seen folks shelling out varying amounts in startup costs for an idea they thought would spark greatness, only to discover it wasn't worthwhile after investing that capital.

The whole concept here is to test the market to see if there's demand for the ideas you have in mind before they cost you an arm and a leg.

Like Pedro said in the live chat, 'You pitch it before you make it. With a pre-launch, you make it if many people sign up. If not, you refund the people and ditch the idea.'

If you find great demand, you may have struck gold.

I believe this is a sure way to find out what works, to fail fast and fail cheap.

But I hear you, Isaiah, 😁✌️. I get where you're heading with this. A pair of Jeans won't cost as much... as a business launch.

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