Daily Facts - Day #47: Billion dollar niches - Gaming niches

bysmartketeer

6.8K followers

6 years ago

The video game industry has really gone a long way. What used to be something that kids of a certain age enjoyed now caters to a diverse group of people across all ages, genders, and even social status.

And in the crazy, fast-paced world we’re living in, the need to have some form of instant entertainment is always increasing.

The rise of smartphones and other portable devices has made mobile gaming one of the most profitable industries, which also means it’s a rich starting point for those venturing into affiliate marketing.

Different tastes and preferences in genres and game styles have consumers looking for reliable product reviews to help them pick through the wide selection of games they can come across, and that’s definitely something an affiliate marketing website can capitalize on.

Gaming, however, extends to a wider spectrum, so other product niches are: top mobile games, game walkthroughs and strategy guides, online gambling, top free steam games, gaming forums, etc.

The good thing about the video game industry is that it always keeps its players coming back with updates and new releases by game developers.

And with communities of gamers rising – whether you’re talking about e-sport level games or your casual mobile games – you can bet there are those who are willing to spend a lot to enjoy the most of a single title.

This need to become super focused on games is actually what makes this such a profitable niche.

And the numbers are staggering ...

• The video games market is expected to be worth over 90 billion U.S. dollars by 2020.

• There are more than 2.5 billion video gamers from all over the world.

• 80% of the total video game industry's 36 billion U.S dollars revenue in 2017 belongs to software sales.

• Online PC games is expected to take up 47% of the global PC and console gaming revenues in 2019.

• Smartphones and watches are expected to take up 34% of the worldwide revenue in 2019.

• TV/Console/VR is expected to take up 26% of the games market worldwide revenue in 2019.

• 76% of customers prefer to play games on mobile devices while 62% prefer playing on PC/Mac.

• 43% of the worldwide gaming PC and accessory sales revenue are from high-end gaming PCs.

• In 2020, the number of mobile phone gamers in the U.S. is expected to grow by 9% from 2017's record of 192.2 million mobile phone gamers.

• 72.3% of mobile users in the U.S. are mobile phone gamers.

• 23% of U.S. gamers who owns smartphones or tablets said they have an average of 3-5 paid games on their devices

• 74% of all the video games and computer sales were sold in digital format form!

• 64% of the general U.S. population are gamers. The average male gamer is 33 years old. The average female gamer is 37 years old.

• 43% of gamers in the U.S. bought their games on online retailers such as Amazon, Ebay, etc!

• 23% of U.S. gamers stated that they spent between 1 to 20 U.S. dollars on in-game purchases.

Do you really need more reasons?