Avoiding Mistakes With Your SEO
Published on July 18, 2016
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

If you have a website then you already know the importance of traffic. Traffic is to Internet Marketing as location is to real estate. It's the only thing that really matters. If you cannot generate targeted visitors to your site, you will not make any sales or commissions that’s for sure.
The chief ingredient in generating traffic is of course relevant keywords for the search engines. Of course, you can use advertising as a way to generate interest, but it's going to cost you. Using the search engines is the tried and tested way to generate targeted traffic and is the least expensive method.

Unfortunately, many of the WA members who have become website owners for the first time do not understand the importance of search engine visibility, which leads to traffic. As far as I can see they are placing far too much importance on creating a "pretty" website. This in itself is not a bad thing, but it really is secondary to search engine listing and ranking. Hopefully not making any of the following five common mistakes made by many of them will help them get the visitors to their sites if they are ever to make any money from their efforts.

Mistake 1. Not using keywords effectively
This is probably one of the most critical areas of site design. Choose the right keywords and potential customers will find your site. Use the wrong ones and your site will see very little, or no traffic at all.
https://my.wealthyaffiliate.com/robert-a/blog/using-keywords-for-seo
Mistake 2. Repeating the same keywords
When you use the same keywords over and over again (stacking) the search engines may very well downgrade the page or site or skip it altogether.
Mistake 3. Robbing page content from other websites (Plagiarism)
How many times have you heard or read that "this is the Internet and it's ok" to steal icons and text from websites to use on your site. Don't do it. It’s one thing to learn from others who have been there and another to plain copy their work. The search engines are very smart and usually detect page duplication.
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Mistake 4. Keyword stuffing
Like keyword stacking mentioned above, this means to assign multiple keywords to the description of a graphic or layer that appears on your website by using the "alt=" HTML parameter. If the search engines find that this text does not really describe the graphic or layer it will be considered spam.
Mistake 5. Forgetting to check for missing web page elements
Make sure to check every page in your website for things such as missing or broken links, graphics without Alt text (keyword), etc. There are sites on the web that will do this for free - http://www.brokenlinkcheck.com/
These are just a few of the methods and techniques that you should be avoiding folks. Do not think for a minute that these methods will work for you because believe me they will do more harm than good.

If you do practice these methods then you will not only spend weeks of wasted effort, your site could end up being banned from the search engines forever.
The solution - Invest a little time to learn the proper techniques for increasing search engine visibility and your traffic will increase, not overnight by any means, but certainly over time.
One thing more thing that you should do - read my extremely helpful blogs lol.
Enjoy your day or evening and if you leave a comment I will reply.
Robert Allan
ps
here are 3 keyword tools you might like to try. I have linked to them in other blogs and a great many members did like them.

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