This Chicken Is Worthless!

Last Update: April 05, 2019

Eggs are great. They are full of healthy fats and protein. Americans love eating eggs for breakfast, and I'm no exception.

I really wish I could own some chickens, but I also own some Boston Terriers and, well, those chickens wouldn't last very long. Lots of people do buy backyard chickens though! Having a steady stream of organic, fresh, free-range eggs right in your back yard sounds pretty awesome.

The trouble with getting those eggs is that it takes about six months until a new baby chick starts laying. SIX WHOLE MONTHS.

Until then, your chicken is pretty worthless.

Just look at that thing. Hangin' out. Doing nothing except consuming resources like food and water.

Geeze. And it's so much work too. Having to feed it and clean after it. It's a daily activity!

Your Website Is A Chicken

The funny thing is that websites often take about six months before they start making sales. During that six months, I hear a lot of groans from newbies about how they aren't seeing any results and they are ready to quit because they are putting in lots of work and not seeing anything in return.

Sure. That's true. You're working hard and not seeing any monetary return.

Growth is happening though!

Just like a chicken, you have to feed and nurture your website. Your baby chick won't lay eggs in two weeks, and your website won't earn money in two weeks either.

Also just like a chicken, you need to care for your website every day. Not feeding your chick is a recipe for disaster. Not publishing to your website is just as bad. You gotta "feed" it content!

If you do stick around long enough and help your website grow into an "egg-laying" adult, the work isn't done. Does a full grown chicken require zero maintenance? Nope. It's still gotta eat. It still needs health checkups. You still have to clean its home.


Be The Best Chicken Mom Possible

While you're growing your business, you need to think of your website as a long term project. Feed your baby healthy food (quality content), and check up on its health on a regular basis (SEO).

Eventually, it'll start laying eggs (generating money).

If you just look at what's happening in the first six months, you'll probably be disappointed. It's gonna be a lot of work and not a lot of ROI. That doesn't mean you aren't making progress though. It's just how this stuff works.

You can still watch your baby grow, and get excited about milestones. A baby chick will progress from eating starter feed to eating pretty much anything they can peck. They'll lose their fuzz and grow feathers. They'll grow a comb and wattles.

Your webiste has plenty of milestones too. Your first article will get indexed. You'll see your first organic visitors. You'll start seeing clicks on your links and some organic comments too. It's all part of the growing process.

If your chicken isn't laying, it's time to troubleshoot! Do you need to switch feed? Are they stressed about nearby predators? Do they need a rooster? Same with your website. There's plenty of resources here in WA to troublshoot why your website isn't earning yet. Use the search bar or ask a question in Classrooms.

Instead of thinking about your website as an annoying piece of tech that you just want to be profitable, think of it as a cute little baby chick that needs a caring chicken mom. Help it grow up to be nice and strong, and those "eggs" will start appearing in due time :)

Have a great weekend everyone!

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BruBeck Premium
Hi Nathaniel, I just came across this post (better late than never) I love the connection you made between the chickens and our web sites. I have a neighbor that has chickens and you are so totally right. It is a process from baby chick, to producing eggs, and everything in between.

So, I'm going to work on being a good "chicken mom" so I can eventually see some eggs. Thanks for writing this, I really enjoyed reading it!

LLettau1 Premium
Nathaniell you are spot on!

I spent plenty of time feeding, watering, and cleaning chicken houses in my years growing up on a farm near the Black Hills of Dakota.

Your analogy is a very good fit. It does take some time prior to gathering the first eggs. Also, the eggs get better in both quantity and quality as time goes by.

Sunny side up!
KennyLee Premium
Right on Nathaniel.

I do remember groaning, moaning lamenting and feeling despaired with by my first website back then. When it has barely 20+ posts and awful quality.

Would have avoided lotsa heartbreak by dabbling with other shiny objects/scams had I read this then.

Well, that first baby chick is laying eggs now. Not bad for a mess of a website.

I'm feeding another chicken right now and in the process of hatching another egg.

Definitely a busy chicky dad right now.

nathaniell Premium
Haha. I've had several "mess of a websites" man. They will get progressively better as you learn more. You'll be surprised at how your old work compares to your new work!
SondraM Premium
I love this analogy! It works great. Those chicks are soooo cute.

Plus, I should say thank you for reminding me that I'm supposed to be writing a chicken blog for my real estate blog this weekend. It's the time of year people are thinking about buying chicks.

I'm glad you know that terriers and chickens don't mix too well. lol That saves a lot of heartache.

I hope you have a great weekend.
nathaniell Premium
Chickens are very cute. Same as cows. Farm animals don't get enough love!
tjkhan1 Premium
That’s one way to look at it😀
I think WA always stressed right from the start that it’s not going to happen over night . That’s probably the one underlining factor which got me to join . If WA was claiming to give you overnight riches then I honestly don’t think I would have joined .
But I’m still hungry and I wanna eat some eggs😀
BillandSue Premium
Hi Nathaniel,
Thanks for a great of example of patience. That is something I would use a lot more of.

But work is in progress.

SimoninAsia Premium
Great analogy!
roamy Premium
Well said Nathaniel, need no more explanation and if one does not accept they have to invest in a chick and seeing nothing till later then they live in a nother world.
halyna Premium
Love this post! Thanks for reminding us to be patient :)
CowboyJames Premium
Wonderful piece.... I am a chicken mom.
Funny, I always called my wife the chicken lady, because she loves chicken a lot.

Have a great week Nathaniell.
phil1944 Premium
A fabulous analogy, Nathaniell and very well expressed.

My mom and dad had chickens when I was growing up. We always raised them from baby chicks and we always had fresh eggs on the table, so I can totally relate to what you're saying.
ShaneLacey Premium
From little things, big things grow. Regards Shane.
FKelso Premium
What a good analogy! Hanging out here with just these chickens...hoping to find some golden eggs.
JeffreyBrown Premium
Great analogy. Thanks for sharing!

AlenkaV Premium
:) Great post!

My chicken better start laying those eggs pronto, or we'll have chicken soup for dinner pretty soon...
(Only joking, of course. :) :) )

Yes, you are so right. It takes time, patience, not a small amount of hard work to 'make it'. But once the things start happening it'll all be worth it.