SEO Knowledge: Meta Title

Last Update: January 01, 2019

What is a Meta Title

A Meta Title is the page/post title that is shown within the Google search results.


Meta Title Character Limit: 55 Characters

The official limit is 60 characters, but I try to keep it at 55 characters.

The Benefit of a Meta Title

By using the Meta Title feature, it gives you the opportunity to customize what is shown within the search engine results.

How to Create a Meta Title

Within the All in One SEO plugin, there is an area where you can fill in the Meta Title.
This is located below the edit area of your post or page.


When creating a meta title, ensure you are doing the following:

  • Have your targeted keyword in the meta title
  • Limit the Meta Title to 55 characters
  • Camel Case your Meta Title. This means to capitalize each word so it stands out
  • Fill in the Meta Title even if your blog post title is the same
Join the Discussion
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Recent messages
mbouteiller Premium
Yarrggg... I'm hung over this Meta Title. I know it's easy BUT I'm not getting it.

If my keyword is "Do You Need a Website To Do Affiliate Marketing"... this is my entire keyword phrase.

BUT this keyword is way over the 55 characters.

So my question is, what should be my 'targeted keyword' for my meta title be?

Thanks,
Monica
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PastorDre Premium
How about " Is a Website need for affiliate marketing?'"
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PastorDre Premium
Also your first choice is only 47 characters to you are good.
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mbouteiller Premium
Hey Pastor,

Thank you for your quick response.

Yarrggg... you're absolutely correct when you say my first choice is only 47 characters.

But when I put " Is a Website need for affiliate marketing?" in my WordPress Meta Title it shows 73 characters and with red colour and says I have exceeded the 60 characters.

Monica
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BillandSue Premium
Hi Jay,
That is a very thorough and helpful teaching on something I am not doing correctly.

Thanks for sharing.

Bill
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sc3092 Premium
Informative post. Thanks Jay.
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emarketingguy Premium
60 characters for a title tag?? No way! Google let’s me do 156 characters and rank page 1. Thank goodness I invented my own thing, I could never live with such few words. Lol
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magistudios Premium
I would love to see a screenshot of 156 character title tag if you have one.
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emarketingguy Premium
Oh I see what you’re saying now, you’re talking about how many characters are visible on the engine to users. Lol I thought you were saying that Google only allows 55 characters max. I always write long title tags but you’re right that only 60 are displayed to the public. Sorry about my confusion. Great post!
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Norman3J Premium
Thanks Jay, and all the best,

Norman
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Jayday500 Premium
These tid bits of information came the biggest difference in the world of internet business. Thanks Jay for this great source of knowledge.
Jerald.
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FKelso Premium
Thanks, Jay. I will be doing this one to my posts.
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Lazyblogger Premium
Thank you for the info Jay. Will keep it around 55 characters.
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Lazyblogger Premium
Okay is 155 got the correction
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magistudios Premium
Hi Bishop,

Meta Title: 55 Characters
Meta Description: 155 Characters
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Lazyblogger Premium
Thanks, Yoast helps me with this as well.
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AlenkaV Premium
Thank you for this post. Excellent reference and a confirmation that my Meta Titles are sometimes too long.
Best,
Alenka
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KohlJ Premium
Do you make sure you target the keyword in your meta description as well? Also, does this help rankings or is it just for the visual purposes of search results. Also, if you don't include the keyword in your meta title and description (if you recommend description as well) does it hurt rankings? Thanks, this has been really helpful!
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merlynmac Premium
I put keywords in the title, first and last paragraphs and most definitely the seo description.
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SondraM Premium
Jay, thanks for explaining what camel casing the meta title means. And why we should do so.

Happy New Year! Happy Alive-versary #4.
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