What is a Blog?

Last Update: March 26, 2016

What is a Blog?

Blog is a combination of Web and Log.

It is distributed by publishing via the World Wide Web. Each blog that is published consist of entries known as posts.

The Importance of Blogs

  • People can write posts about their interest.
  • Great marketing tool that can be used for Affilaite marketers and companies to educate and promote their services and products.
  • Improves Search Engine Optimization (SEO)
  • Add new content to your website
  • Build trust
  • Become the subject matter expert

Building SEO Using Blogs

  1. Increase Traffic to your website
  2. Keyword Optimization
  3. Don't overuse keywords (no more than 2-5% in the blog)
  4. Ensure you have catchy headlines
  5. Use Images and/or Videos
  6. Use Unordered List and Ordered List
  7. Write blogging posts consistently

As you can see blogging can be crucial to obtain traffic to your website. The main goal is to following the guidleline "Building SEO Using Blogs". Just be patient and you will eventually get free traffic. This will in turn potentially generate revenue if your website is being monetized.

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Mirita Premium
Thankyou !!
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kaemoo017 Premium
I haven't understood this for a while. Thank you.
Pages are on my site, blog posts also appear on the site. If pages are suggested to be 1500ish words, what length should blog posts be? And am I wrong to think pages are more static while posts may not be?.

I've got the impression blogs are more like a diary or social feed of recent events. And that they may disappear into the archives, but not necessarily be on a functional front page menu or not easy for a website visitor to find while on the website. Am I thinking of this incorrectly?
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johnhevans Premium
The more blogs that you write on your website the more authority you build via the search engines. I found this website that you may find useful for how many words should be used. http://thewritepractice.com/blog-post-length/
I have listed some of their content below.

Here’s a list of common blog posts lengths to help you find your own ideal length:
•75-300 words. Super-short posts are best for generating discussion. They rarely get many shares on social media, and they’re horrible for SEO, but if you want a lot of comments, write short posts!
•300-600 words. The standard blogging length, recommended by many “expert” bloggers. Good middle-ground for social shares and comments. Too short to gain much authority or search engine-love.
•750 words. This is the standard length for professional journalism, especially newspapers. I find that it’s pretty good for getting links from other bloggers and shares on social media.
•1000-1500 words. You’ll get fewer comments at this length but a lot more shares on social media, especially if you’ve followed the advice above and written a post that actually solves someone’s problem. That being said, I’ve written posts this long and gotten 100+ comments, so it really depends on the topic and your audience.
•2,450 words. The highest ranking articles on Google are most often 2,450 words. If you want to rank well on search engines (and thus get thousands of new readers per month), this is the best length to write. However, make sure you write about a topic that people are actually searching for. It would be a shame two write a book-length blog post on a topic no one ever searches for!

To paraphrase up: longer is usually better for social shares and SEO whereas shorter is usually better for getting more comments.
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kaemoo017 Premium
Thank you for your very thorough answer. That clarifies a lot, and it makes sense. I guess from this response that to mix it up would be a good idea. A few very long posts, a few short but conversation stirring posts, and randomized in the middle otherwise. Depending on the content matter.
Thank you.
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RobinHudson Premium
Thanks so much John!
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johnhevans Premium
Your Welcome.
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VincentA Premium
Well detailed
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johnhevans Premium
Thank you.
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upsgirl Premium
Nice work...
You mentioned all the key components we need to complete, with every Blog. If we do this correctly, you're right...we'll see revenue.
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johnhevans Premium
Thanks for the response
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upsgirl Premium
You're welcome!
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