To bend the truth as described in the dictionary is to say something that is not exactly true in order to achieve a goal. I was raised by parents who absolutely pounded it into my head when I was growing up that anything other than the truth was a lie. So as an adult, I have that same principle etched into my being that there's no such thing as a white lie or bending the truth. The reason behind this post is to rant a little about the cold hearted, uncaring way that some people in this business carry themselves. This kind of behavior eventually catches up with anyone that employes such tactics and soon causes the mistrust of people that use to think of them as having great integrity. When one that is in this industry and trusting folks discover who they are (truth benders), it lessens the effectiveness of us all that are striving to make a living online. Sorry about the rant, I just hate to see such behavior and the effects of it as a whole new generation of future marketers could be damaged by a few bad apples.