The Two Most Powerful Words That Will Grab Attention Every time

Last Update: July 12, 2021

Hello, my friends. I told somebody that videos are what marketers call the "Learner's Mode". The reason is that videos show precisely how to do things and also you can watch them over and over until you learn how.

The Two Most Powerful Words in Marketing are "How To xxxxx"

People are always looking at How To do things around their homes, so they are looking for a quick and mostly visual way on how to get it done. So again the most powerful two words in marketing are "How To.....".


People don't want to waste their time with a 200-page manual or long instructions, they need something quick and to the point. I saw a video on how to build a walkway, so I went on and built it saving myself $9,000 and even a contractor praised my work.


Yesterday I was consulting my Big Brother Jaaxy and I got these amazing keywords related to working from home. All these keywords begin with the two most powerful words and notice the traffic. Also, check the low QSR.

People are hungry to find out HOW TO DO THINGS QUICKLY

Do you see the pattern here?, these are the kind of nuggets that you and I should be "cashing in" if we want to provide the value that your audience wants to see.

Hope this helps to do better in your niche marketing, give people what they're looking for and show them "How To Do It".

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Debbi26 Premium
I use those 2 words in searches all the time!!! You're spot on.

Missed you tonight but we did have enough votes. I'm not sure why more people don't get involved though or if it's just the area although I went even when I was working. I always figured it was easier to get favors when the people (especially those on the board) knew you.

Too many things to do in a day..................
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Eugene Premium Plus
I'm guilty for not getting involved in community matters. I'll try to get better specially when it comes to voting for the Board leaders. I provide Jasmine with the light poles that are out. Thanks Debbi.
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Debbi26 Premium
Sadly out of all the people in this neighborhood, only a few show up each meeting except when we had the problem with cars being broken into. The place was packed. In any case, I think you'd really click with the President John Watson. He connected with me on LinkedIn after one meeting a couple years ago. I'm not sure if he still does but he did work for AF. He actually reminds me of you with his focus.
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Eugene Premium Plus
Does he come to our meetings very often?
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Debbi26 Premium
He has to. He's the President.
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LesleyAnnH Premium Plus
Thanks Eugene. Useful info.
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Eugene Premium Plus
You're welcome Lesley, nice to see you again.
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Jenell44 Premium
I love using "how to" phrases. They really give you something to work around.
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Eugene Premium Plus
Thanks again Jenni
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Newme202 Premium
Yup
Agree
Trying to make my first freebie, Eugene
It starts with How to
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Eugene Premium Plus
You got ahead of me Simone, be blessed on that Freebie. I know it'll work for you.
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Newme202 Premium
I really hope so too :)
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Siobhan3 Premium
I agree. I have definitely done quite a few "How to" searches myself.
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Eugene Premium Plus
Thanks, Siobhan
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Siobhan3 Premium
You are welcome!
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