People Also Ask - Hidden Gems
I don't know whether you've looked into these questions that Google brings up in it's SERPs called 'People Also Ask'?
I looked at them a while ago and even copied them into Jaaxy - thinking that, if they were on Google then they must be searched for. I was a bit confused when I saw Jaaxy bringing back less than 10 searches. So, I forgot about them.
But.. they are a bit like a geode - in that the goodies are hidden inside.
Each question has a drop down to it and these are more questions - some of them can be the seed for another decent keyword that we may not have thought about.
Anyway, these are NOT questions actually posed by searchers but questions that Google's own AI (Artificial Intelligence) has created based on your original search query. Machine Learning is its actual name.
I had actually run a query in Google asking whether they had any SEO value and a page I got back (dated 2015 I think) got very deep into it - some of these drop down menus can be expanded to 300+ questions!
So, if you're running out of ideas for post titles then it may be worth you digging into these machine-made queries - there be gold in them thar hills!
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That was actually in an SEO set of tips I was listening to last night apparently and as you confirm Dom, although much lower down the hierarchy nowadays they still count even though to my mind what you are equally rightly pointing out even if they don't they are very handy for content when push comes to shove....;
R.
Thanks Rami - as I've mentioned below I'm going to test a few questions as post titles and see what sort of traffic they get
No problem Alexandra - I'm going o run a few tests with them and see if they are traffic-getters.
Ooh I feel a follow-up post coming?? That would be great to hear your thoughts on how it works for you.
I agree Linda - I didn't either - I'm going to experiment with a couple of questions as post titles and see what sort of traffic they can gather.
Dont add a question mark to the title, it drops the SEO down dramatically.That's something I discovered by accident after adding a new plug in, Rank Math. It actually shows you almost instantly what affect the SEO and gives a score.
Ooh - thank you for that - that is exactly what I would have done - Now you've gotten me curious as to why!
Apparently it is because it could be answered with a simple 'yes' or 'no' - thus giving no user experience.
Also, it also could appear as 'clickbait' which no-one likes.
Thanks @Linda103 for that tip.
I was altering the title on a post and noticed the SEO number changed. I settled on the Title but had added a question mark at the end. Out of curiosity, not expecting the number to change, I removed it. I was shocked by how much the number improved.
I then went and tried the same on a few other posts and amazingly the same thing happened the SEO number improved quite a bit in each case,
I wrote a blog on here about it, to let others know..
That was the blog titled 'Updates done and a WOW lesson learnt.' then Linda? Interesting to know that a simple comma could have such an effect.
Just one thing - when you say your SEO jumped from 23 to 72 - what do those numbers refer to? Are they Jaaxy's SEO figure or from an SEO plugin?
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This is great information, Dom! Thanks for sharing!
Jeff
No problem General Jeff! As I've noted below I'm going to use a couple of them as post titles and see what sort of traffic, if any, they gather.
Jaaxy doesn't think a whole bunch of them but they may lead to rankings for other keywords.