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INSIGHTS1 MIN READ

The 1 Google Ads Setting You'll NEVER Want To Enable

Dale123

Published on August 10, 2024

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

If you want to run a profitable ad campaign through Google search, there is 1 setting you'll almost certainly never want to enable.

That is the "Search Partners" setting.

Google loves to make it seem like this setting is designed to help you... But it's not.

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In fact, Google doesn't even really monitor the traffic that is driven to ads via their partner network.

For example, if you add an IP to your block list & you have search partners enabled, the IP can still click your ads because Google doesn't require its search partners to pass on the IP address of the clicks. Same with the country, too.

Not good!

So whilst Google tries to auto-enable this, be sure to disable it when creating a campaign.

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