If People Wanted AI Content, They Would Just Go To ChatGPT.

AI is a fantastic tool, there's no doubt about it.

I use it every single day & it makes my life easier in so many different ways.

But there are many wrong ways to use AI, and there's one that could be very damaging to your success.

You see, here's the deal...

If somebody wanted to read AI content, get an AI answer or get a step-by-step guide written by AI, they would simply head to ChatGPT.

And if a person is NOT at ChatGPT (or similar), then the chances are they're looking for something more than "just" AI content. Something with that human touch and opinion.

So, with that in mind, does copying content from ChatGPT & simply pasting it elsewhere work? Is it a viable strategy for getting traffic & genuine engagement?

The answer, put simply, is no.

And there's an easy way to see that that's the case. For example, there are several WA members who have begun using copy/paste AI content for their blog posts here inside of the community.

If you take a look back at their historic posts (that they actually rote themselves), they have fantastic engagement. Lots of likes, comments, and so on.

However, you can see that when they made the switch to using copy/paste AI content, the likes/comments began to drop significantly. In fact, many of their newer posts are now just ignored.

But this point isn't about pointing fingers at people inside of WA. I am just using that as an example.

This post is about highlighting the importance of leveraging AI but using it as a tool & always making sure that you take the time to go over your content & add your own human touch.

Don't let AI turn you lazy! Let it make you more productive. Let it help you produce better, more engaging & higher-converting content than ever before.

Once AI has drafted an article, always put yourself into the reader's shoes and make sure it satisfies their needs. If you came across it, would you really be interested in reading it?

And does the content look human, or does it look like it has been written by AI?

FYI, stats show that if people assume content has been written by AI, they'll bounce right off it rather than read it. So what exactly does AI content look like?

Well, 2 of the most telltale signs are:

• Use of EM dashes (—), a dash that's longer than a typical hypen
• Use of horizontal lines to separate sections

Those 2 things don't guarantee a piece of content has been written by AI, but they are markers that certainly raise suspicion and can be a contributing factor to people assuming your content is purely AI & bouncing right off the page without engaging.

Anyway, what are your thoughts on pure copy/paste AI content online?

Do you enjoy it when bloggers you have followed transition to publishing entirely AI content? Or would you prefer to go back to adding their own human touch?

Leave a comment below. P.S. I'll be looking out for EM dashes and horizontal separators!