For this training, our niche is 'Making Money Online.'
Let's create an example customer. We'll call him Mel.
Mel hates scammers. He's tired of being taken advantage of by people trying to sell him stuff he doesn't really need or who make promises that they don't keep.
Mel still believes that making money from home is a viable option, but he hasn't figured out how to do so yet.
Values: Honest, Straightforward
Goals: Make Money From Home
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Ultimateless
Premium
That is such a good way of breaking down who your customers are and where to target your marketing. Thanks, Mel. Will the real Mel please stand up?
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onmyownterms
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onmyownterms
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VRudio
Premium
Hi! Thank you for another informative post. This really helpful and it remind me that some of the things you mention, I didn't even realize we need to do it. Like copywriting, I thought in the sense of seller or owner, but never for the customer. I guess I need to adjust the way I'm thinking, especially now that I want to own an online marketing . Thank you again.
