5. Optimize Web Pages with Meta Tags

One of the top techniques for SEO is using Meta tags to optimize web pages. A correctly implemented SEO strategy will automatically rank pages.

The title of your page will serve as a user's first impression, and a descriptive Meta tag will draw the user's attention.

Use your keywords in the title and Meta description, and follow Google's guidelines to create a compelling Meta tag. You can also utilize a combination of keywords, including synonyms.

When writing Meta tags for your website, you must remember that a title tag is a brief description of the page's content.

The title Meta tag is displayed on search results but not within the page itself. It should contain the primary keyword or keyphrase for the page. Ensure that your title tag is descriptive and doesn't exceed 60 characters and 580 pixels.

A good Meta description should include your target keyword and the summary of the page. Research your competition and create a Meta description that reflects the content of your page.

Google's snippets typically run about 150-160 characters, so keep this in mind in your content. Remember that the Meta description is not an advertisement and should convey value. You'll want to make it compelling enough to get people to click through and visit your website.