4. Implement On-Page Optimization

On-page optimization refers to strategies implemented to optimize individual pages of a website. It can be uneasy to know what factors to focus on for your website, but there are some basics that search engines still consider.

These factors help the search engines understand your content and consider it valuable. You can use the Keyword Research Tool from Jaaxy to find low-competition keywords.

You must understand the importance of this step. Google has 49 billion web pages in its index, and upwards of two million blog posts are published each day.

Without proper optimization, finding your content would take an eternity. Luckily, search engines like Google have algorithms that analyze the relevance of page content and use these to determine where to rank your website.

If your page doesn't meet the criteria for the search terms your potential customers are looking for, it will fall behind.

While Google is continually evolving, the fundamentals of on-page SEO have remained the same. Website content that is relevant to your target audience is always best.

In addition to keywords, make sure your content is readable. A higher dwell time means a better page. It also means that Google will rank your page higher in search results. This is crucial to improving your ranking in search results.